Audience Development Group

Wright Angles

Who's the Star of Your Show?                           April 27, 2010

 

Brian Wright
Brian Wright 
Partner
Audience Development Group
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Greetings!
The most popular personalities in radio today are those who make the listeners the star of the show. This is one of the reasons for the success of the radio talk show hosts.

We need to work on ways to make the listener an important part of our shows. This can be done with short, but powerful, inserts from the audience. When a listener is on the phone, never try to out-do their performance, this lessens the impact they have.

Sincerely,
 
KLR Sig   
 

Brian Wright
Partner
Audience Development Group

Custom music architecture for virtually every project: what worked in Arizona may have little relevance in New Jersey. AC, Hot AC, Country, Classic Rock, Active Rock, CHR, Oldies, and Contemporary Christian all require organically designed format blue prints for your market. No templates, beyond the important basics for format design.  Listener environment: what happens after the music is calibrated. Talent coaching, clock management, and brand packaging all have major impact on your top-of-mind success. Real-time research and "readiness to serve," have driven Audience Development Group's nationally respected reputation for hyper-service and rapid response, on a same-day basis.

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