Please take the time to clean up your audio chain.
From market to market I hear loud, dirty and distorted audio. Listeners hates this.
Remember...they're not just comparing you to other radio stations anymore. They are comparing you to many of other media devices. Yes, be as loud as you can but maintain your fidelity.
|
Sincerely,
Brian Wright
Partner Audience Development Group |
Custom music architecture for virtually every project: what worked in Arizona may have little relevance in New Jersey. AC, Hot AC, Country, Classic Rock, Active Rock, CHR, Oldies, and Contemporary Christian all require organically designed format blue prints for your market. No templates, beyond the important basics for format design. Listener environment: what happens after the music is calibrated. Talent coaching, clock management, and brand packaging all have major impact on your top-of-mind success. Real-time research and "readiness to serve," have driven Audience Development Group's nationally respected reputation for hyper-service and rapid response, on a same-day basis. |