Brian Wright
Partner
Audience Development Group |
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Always be on the lookout for ways to involve your listeners on your show.
Remember... you are there for the listener, they are not there for you.
Go beyond just having them in some of your liners. They can be a part of your weather, traffic, sports and other information. They can even be judges in any contests or promotions you have. Find more ways to get them involved. |
Sincerely,
Brian Wright
Partner Audience Development Group |
Custom music architecture for virtually every project: what worked in Arizona may have little relevance in New Jersey. AC, Hot AC, Country, Classic Rock, Active Rock, CHR, Oldies, and Contemporary Christian all require organically designed format blue prints for your market. No templates, beyond the important basics for format design. Listener environment: what happens after the music is calibrated. Talent coaching, clock management, and brand packaging all have major impact on your top-of-mind success. Real-time research and "readiness to serve," have driven Audience Development Group's nationally respected reputation for hyper-service and rapid response, on a same-day basis. | |
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