Meet the ExpertsKevin Booth, President & Janitor
For over 20 years,
Kevin has worked in the bicycle industry.
He started out leading mountain bike tours in Colorado, then moved to
Arizona to race and to manage a bike shop.
In 1999, he went to work for Trek as the Eastern Demo Representative.
For five years he traveled non-stop, working with hundreds of bike shops and
riders through the region. A key part of
the job was leading clinics to bike shops on suspension repair and maintenance.
Fox, Manitou, Rock Shox were all on the agenda.
After Trek, Kevin went
on to start Litespeed's first nationwide demo program, the Dream Bike Tour in
2003. Kevin has talked to thousands of riders over the years and learned
firsthand about what they expected from their suspension systems. Now he puts that experience and insight to use
every day at Suspension Experts.
As President & Janitor,
Kevin oversees all aspects of business at S·Ex.
He likes to keep his hands dirty repairing forks and servicing shocks,
but he also focuses on customer service, industry trends, new product
development, and cleaning the toilet. When he's not at the shop, he's out riding either
his Maverick ML8 with a DUC 32 fork or Maverick Matic with a SC 32 fork - both,
of course, have the custom Headlock™ sealheads and IFP he designed.
Mike Rischitelli,
Technician in Charge 
Mike's
been slipping in oil since he was in diapers.
He grew up as the Assistant Mechanic in his dad's diesel truck
shop. He's worked on everything from RC
cars before he could drive, to off-road jeeps.
He got his two wheeled start riding BMX bikes when he was 14 and got his
first mountain bike, a Specialized Hard Rock, back in 1991.
Mike
and his wife moved from West Virginia to Asheville in 2001 so he could be
closer to the trails of Pisgah National Forest.
He's a trained photographer and still works freelance when he's not
riding bikes. Mike rides a Turner 5 Spot
and is a fan of coil springs, so he's got a Vanilla 140 fork and a Fox DHX coil
rear shock. In Western North Carolina,
he likes technical trails like Squirrel Gap and Pilot Rock.
Than White,
Technician at Large
Than
and Kevin go way back. They met in 1999
when Kevin was on the road as the Trek Demo Rep and Than was the Service
Manager at East Coasters in Blacksburg, Virginia. But Than's love for bikes goes back even further. Than got his start riding BMX bikes in second
grade, then moved on to mountain bikes in high school. When he couldn't keep his bike running the
way he wanted, he went to work at his local bike shop, Piney Flats Bicycle in
Tennessee.
Than
started at East Coasters in college and worked there for seven years. When he and his wife moved to Harrisonburg,
Virginia, Than went on the road with Shimano with the Mulit-Service Program as
a race mechanic. He also worked as the
Shimano Tech Rep for two years.
Than's
mechanical expertise led him to Italy in 2005 for the Mountain Bike World
Championships as a member of the US National Team, providing mechanical support
for racers. He returned to World's several times and will be off to help the
US National team again in September 2009 in Canberra, Australia. Than also works at Liberty Bikes in Asheville
as a Mechanic. His bike of choice
these days is a custom Titus Racer X Exo-Grid, with a Fox RP23 on the rear and
a Fox F29 on the front.
Shelley Booth,
Business Manager
Also
known as the Voice of Reason in the shop.
Shelley co-founded the business with her husband Kevin in 2005 and
joined the team full time in 2008. In
addition to trying to keep the boys in line, her job is to manage the
administration side of the business - from bookkeeping and billing, to
marketing and advertising and more.
During
her career in the non-profit world she's worked in war zones and refugee camps
and managed a childhood obesity prevention program. So she jumped at the chance to focus on her
own business for a change of pace. While
Kevin's passion is bikes, Shelley is passionate about creating and running a
great business. It's not all work
though. When she's not chasing her two
kids or three chickens around the backyard, she likes to ride her Gary Fisher
hard tail at Bent Creek.