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October 2012
What is the Difference Between Disaster Recovery and Business Continuity? (And, Why You Should Care)
Employee Profile: Lauren (You thought you knew him?)
Win Movie Tickets
How Long Would It Really Take to Crack Your "Strong" Password?
Shiny New Gadget of the Month
Client Spotlight: HATAS
Lauren's Corner
lauren headshot

 

"As a business owner, I know you don't have time to waste on technical and operational issues. That's where we shine! Call us for peace of mind IT solutions."

Lauren Groff

Groff NetWorks, LLC

 

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What Is The Difference Between Disaster Recovery And Business Continuity?

(And, Why You Should Care)

   Face it: downtime is depressing, difficult and downright dumb. You can't afford to lose business, customers and your reputation because of failed computer systems. That's why it's so important to pay attention to Disaster Recovery (DR) and Business Continuity (BC).

   Almost every business depends on secure, reliable computer systems. It doesn't matter if you're a retail establishment, an online business or a service provider. You rely on technology in order to perform everyday functions.

The Costs of Downtime

   The cost of downtime is significant. In this Internet-connected age, most companies lose money when systems are down. Customers cannot order products, so they go elsewhere for services. It's also difficult to communicate with people when your e-mail and web sites are inaccessible. Downtime hurts your competitiveness. Eventually your company's reputation can be damaged.

   This is why Business Continuity is so much more important than simple Disaster Recovery practices. You want to prevent downtime instead of recovering from it.

So, what's the difference?

   Disaster Recovery is simply one part of Business Continuity. The word "disaster" indicates a situation where continuity has been broken. If you are recovering from a disaster, your computer systems are down. Your business information systems essentially failed. Typical disruptions include planned, unplanned, intentional and unintentional events. A backhoe can snap a telecom line at a nearby construction site, for example. Malware or viruses might take down your local network.

   Business Continuity describes the way you eliminate disruptions. That's the big difference between DR and BC. When hard drives, servers or networks fail, BC practices ensure that duplicate systems are in place. When downtime occurs, BC systems instantly switch to copies of the same data you have been using all along. Users don't even notice the switch.

 

Smart Business Continuity Solutions

   These days, you have several options to help keep your computers running and your information available 24/7. Storage solutions that contain backed-up, redundant hard drives, like Network Attached Storage (NAS) and Storage Area Networks (SAN) storage devices, help you recover in failure situations. Your users never see that a drive failed. Their data and applications are always available, even if hardware breaks. Similarly, modern networking technologies protect organizations from networking failures. Both these hardware solutions help you maintain business continuity when things break.

   Many companies don't have the latest hardware and software installed, however. It's important to upgrade your systems in order to take advantage of the new solutions. You need to have a plan for dealing with natural disasters, hackers, viruses, legal threats and new rules governing data protection.

 

3 Business Continuity Considerations

Here are some key areas to examine:

1. Consider how important computer systems are to your bottom line. Do you rely on an internet connection for payment? If you lost your customer database, would that immediately impact your business?

2. Pay attention to your storage habits. Make sure all critical data is backed up to a central server in your office AND in another physical location. Your best option for off-site storage usually is a "cloud" backup solution such as our Datavault solution.

3. Think about installing a local NAS or SAN device that has several copies of your data on separate disks. Many of these devices now also have built-in cloud backup solutions.

Ultimately, the data and applications you use to run your business need to be protected. Consider them vital organs to the health of your business.

 

 

 

Employee Profile:

Meet Lauren (you thought you knew him?)

lauren bio  

Lauren Groff grew up in Lebanon County, Pennsylvania, and learned to ski at a young age. He fixed cars at his uncle's garage every summer and helped his parents run an ice cream shop in Hershey. He ran cross-country in high school and once starred as Sgt. Conrad (Elvis!) in Bye Bye Birdie. Lauren founded the dance club at Colgate University, where he graduated cum laude with a bachelor's degree in religion and philosophy (he wrote about Kierkegaard and Nietzsche). He lived in Germany for two years and speaks German. When he met his wife, he had longer hair than she. Lauren's favorite color is purple.

 

 


 

Win Movie Tickets!

 

Congratulations to Rosemary Joralemon, Director of Sales and Marketing at Info Label in Clifton Park. She was the first person to correctly answer last month's trivia quiz:

                               

What fall tradition began when Henry VIII was king?

a) Raking leaves

b) Carving vegetables for decorations

c) Bobbing for apples

 

The correct answer is: c) Bobbing for apples.

 

Would you like to win a pair of movie tickets? Be the first to answer this month's trivia question:

 

Which two American Presidents were born during the month of October?

a) Lincoln & Jackson

b) T. Roosevelt & Carter

c) Reagan & Clinton

 

E-mail us right now with your answer at: trivia@groffnetworks.com

 

Please note: One prize per entrant per year. Entrants who have won a trivia contest in the last 12 months are ineligible to compete for prizes.

 


 

 

How Long Would It Really Take To Crack Your "Strong" Password?

 

     How many @'s, %'s and other crazy symbols are in your password right now? Are they really all that necessary? According to a recent Carnegie Mellon study, the answer is no. The only thing that really influences your password strength is its length! Not whether it has X minimum characters or Y maximum characters. And not whether it has a kazillion combinations of numbers, letters and other doodads that are bound to confuse most of your employees.

 

Regular Password Changes Decrease Security

 

   In the recent past, regularly scheduled password changes were a common friend of network security. However, with most computer users now requiring upwards of 20-30 passwords between work and home, this whole password security game has gotten a bit out of control. When pressed to change their password regularly, your poor employees start to use "sucky" passwords pretty quickly because they need something that is easy to remember. Or just as bad, they create a good password and then write it on a sticky note to put on their computer monitor so they don't forget!

 

How To Choose A Strong Password

 

   You want to choose a password that is hard for anyone to guess. Ideally you would want to use a lengthy string of letters, numbers and odd characters AND still be able to remember it easily. One way to do this is by creating a random phrase and using the first letter of every word, substituting +'s or &'s for the word "and" or numbers like 4 for the word "for" (or any similar tricks that are easy for you to remember). As an example, the phrase "I love my computer guys and they are the best company for me!" would translate to a password of "ilmcg+trtbc4m." That's easy to remember and almost impossible to crack. In fact, you can test out your password at http://passfault.appspot.com/password_strength.html to see just how strong it really is. The password we created above would take 1,306,628,104 centuries to crack... Now, that's a strong password!

 

Using A Password Management Solution

    

     Even if you have a strong password, you should never use the same password on different websites. Your online banking password should be different than Facebook, which should be different than Gmail, which should be different than your network password at work. A quick and easy way to remember all of these unique strong passwords is to use a "Password Management Solution." A few of the most popular tools you can test out are KeePass, RoboForm and AnyPassword. These tools allow you to securely keep track of all of your passwords while remembering only one.

 

 

 

Shiny New Gadget

Of The Month

TimeTrade Online

Appointment Scheduling

 www.timetrade.com 

 

timetrade

   Do you struggle with scheduling appointments with clients and vendors, trading e-mails back and forth to find the right time to meet? 

 

   With TimeTrade.com's self-service scheduling solutions, you automate the scheduling process - accelerating your sales and customer service while completely eliminating email tag with clients or prospects.

 

   With products ranging from a free personal site to a Workgroup option that includes integration with Salesforce.com, mobile scheduling from iPhones, integration with Microsoft Exchange and even smart routing to your sales team, you're fully covered.

 



 

 

 

 

 

 

Client Spotlight  

Homeless and Travelers

Aid Society

 

The Client Spotlight is our way of thanking our clients throughout the year. Each month, we will bring over breakfast or lunch, your choice, to one client. To be considered, clients must be willing to give us feedback regarding our services as we are always looking to improve.

 

This past August, Lori and David of Groff NetWorks brought subs to Homeless and Travelers Aid Society (HATAS) on Central Avenue in Albany. HATAS helps the poor, homeless, and others in need lead independent, self-sufficient and safe lives in the community. Last year, HATAS served over 11,000 households in need. For more information, call 518-463-2124 or go to: hatas.org 

 

"The techs, all the way up to Lauren, have always been so helpful and supportive, and it means a lot! I have never felt spoken down to or judged negatively because IT is obviously not my field, and the techs there have just been very informative and helpful!"

-Thomas Gottehrer,

Housing and Community Transition Team Leader at HATAS  

 

 

Lauren's Corner  

Last month, we held our client appreciation party at Brunswick Greens. Nearly 80 clients, staff, colleagues, friends and family came out for free live music, food and networking. It was a beautiful afternoon and evening (thanks to those of you who came)! Claudette Thornton of the Rensselaer County Regional Chamber of Commerce won the 50/50 raffle; its proceeds were donated to the Missing Link Street Ministry in North Central Troy. Carl Siebels, Lois Enfield and Sheila Nailor all won door prizes (gift cards to Brown's Brewing Company!), and Diane Borro of Homeless and Travelers Aid Society in Albany won the 40-inch, flat-screen TV for referring the most leads to Groff NetWorks (thanks, Diane)!

 

 

 em and liz

   

 

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Emily Luddy and Elizabeth Young of Troy Business Improvement District

 

 

lauren deb mark   

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That's me, left, with Deb Best of Deb Best Practices and Mark Menard of Enable Labs

 

We have more pictures on our facebook page!
Go to: facebook.com/groffnetworks