Hi,
Our biggest program-wide fundraiser is the Gamers Media Guide. The basic concept is simple -- players/parents sell ads for the Media Guide, and 80% of ad sales are credited to your account. 20% of ad sales go to production costs of the Media Guide.
All the information that you need to sell the ads is on the website at http://stlgamers.net. "2012 Media Guide" is a menu item on the left side of the home page.
The deadline for ad sales has change since we adopted the extended payment plans for fees. You have until February 15th to sell ads and provide checks and ad copy. For people who sell ads, we will cut you a separate check in March after all the fees are paid.
Our experience with the Media Guide is as follows:
About 40% of the players/parents sell ads
Those that sell ads receive an average credit of $320
This is 100% optional.
If you need a copy of the 2011 Media Guide to help with your sales process, there are always copies available in the ASP Lobby.
Questions that are often asked about the Media Guide are:
- How many copies are printed and distributed? It depends on ad sales, but has been roughly 1000-1500 in recent years.
- How are the Media Guides distributed? They are distributed to over 200 Gamer families, at hosted tournaments at Lindenwood, Mizzou and SLU, and at USA Baseball events run by the Gamers.
- The demographic is families with kids 12-18 years old.
- The media guide will be printed and distributed in May.
Please contact me if you have any questions.
Thanks,