In This Issue
CTIA Highlights
Industry Insight
Need a Laugh?
Did You Know?
Message from Richard McFarlane
Meet Our Staff
Quick Links

Didn't make it to CTIA?
Check out video highlights of keynote speakers, podcasts of educational sessions, blogs, press releases and more highlights of the wireless industry's #1 event.
Industry Insight: 4G
The 4G race is on!  Sprint leads the pack with a 4G Samsung phone coming this summer, and a WiMax network live in 27 markets. MetroPCS looks to be first with LTE, followed by Verizon and AT&T.
  Need a Laugh?

Have you ever tried to unlock a car that looks just like yours?  You're not alone!  Check out "Carjacked."
Did You Know?
Did you know that cats have more than 100 vocal cords?  Did you know that Hawaii is the only state with one school district?

Look for more factoids about topics including the telecom industry, sports, geography, Alliance services, and more on our website and in special messages coming soon.

Please contact us any time with questions, feedback, or just to exchange ideas about telecom industry issues.  You can reach us at 847-782-1500 or  For the latest information, visit us at
Richard McFarlane
Alliance Telecom Solutions
Message from Richard McFarlane, President


I attended CTIA recently and had the opportunity to experience first-hand demos of 4G capabilities and some of the new applications.
It made me reflect on the changes we have seen since starting Alliance in 1994.  Back then, the Internet enabled us to create a business model with virtual offices for our managers and an instant way to share the information needed to hire consultants and manage employees, client relationships and geographic limitations.
The progression through new generations reminds me of the progress and capacity we have seen in the nation's physical transport and its parallel on the information super highway.  We have all experienced the phenomenon of a new lane being added to an expressway, closely followed by a horde of new vehicles to clog it up.  Now major cities such as London and New York have created an addition cost to access the high-traffic corridors in their downtown core.
Watching the demos of 4G is seeing the hordes of traffic that will clog the new super highway over the coming years.  There is already discussion of ways to control bandwidth allocation.  Will we create premium "toll roads" or paid "HOV" lanes? Another interesting challenge for billing.
Streaming patient data back to experts anywhere in the world will offer huge progress in the quality of life through patient monitoring and remote diagnosis.
Streaming video of the latest hip hop release may not be as critical but will be much more widely accessed on mobile devices.  How we balance these needs will determine if we are all parked on the information highway in five years like people on the tri-state toll way during the 4-year widening process.
That change cut my time to O'Hare Airport by one-third.  Will I see the same change on my mobile with 4G and will they both be clogged again by 2015?
How will this next wave of innovations affect our clients' product offerings, business process, and the architecture needed to support them?
We will be engaging in dialog on this topic over the next few months and I look forward to your insights.
For those that were at CTIA, I would welcome your comments to me.  For those that did not attend, click here for a summary.

And in honor of St. Patrick's Day this month, I have a wish for our friends, Irish and otherwise:

May there always be work for your hands to do;
May your purse always hold a coin or two;
May the sun always shine on your windowpane;
May a rainbow be certain to follow each rain;
May the hand of a friend always be near you;
May God fill your heart with gladness to cheer you.
and may you be in heaven a half hour before the devil knows you're dead.

  Meet Our Staff: Melissa Sidwell-Murray
Featured Consultant: Melissa Sidwell-Murray, Senior Project Manger
Melissa has 15 years of telecom experience.

TT: How did you get into telecom?
MSM: I entered Telecom as a customer service representative right out of college. MCI was my first employer, I was given the opportunity to support a mid level sales team and immediately started receiving basic telecommunications training. It really sparked my interest and many years later continues to keep me interested in my work everyday.
TT: What is your subject matter expertise?
MSM: Telecom Project Management is my expertise. I discovered very early at MCI that projects of all kinds were the way the business was going to move forward. I found a mentor at MCI and at my next place of employment in the area of IT project management. I made it my mission to learn from them and make a career for myself.

TT: What do you feel is the biggest contribution you've made to a client?
MSM :I believe my ability get up to speed quickly and jump right into any situation makes me an asset. I think a good attitude and the real life application of my skills are what clients appreciate.

TT:  What is one of the most interesting projects you've worked on?

MSM:  The launching of a new wireless network and billing platform staged in Dubai and implemented in Iraq.

TT: What is your favorite city/country to work in?

MSM: Denver, CO and Dubai, UAE

TT: What do you like best about working with Alliance? 
MSM: The strong support Alliance gives all of their consultants.  They find the best match for the client and the consultant. The telecom knowledge of the management staff is extremely helpful and they are always ready to jump in and assist. 

TT: What hobbies do you enjoy in your free time?
MSM: I like to read, cook, spend time with my family, go to the movies and dabble in amateur interior design (when my friends will let me).

To request Melissa for your next project or to view her full profile, please visit
our web site.