Leith Cover Photo
 
The Golf Pro Laughed 
 
 
 

April 20, 2010

 
Greetings!
 
 
He should have laughed.
 
The way I describe Aim Point is enough to make any golfer laugh. 
 
Here's what I say: 
 
Aim Point is a system that teaches you a new way to read greens. You receive a booklet with a chart that tells you the direction and the amount of break measured in inches from any position inside 20 feet. 
 
Hahahahahahahahahahahahahahahahahahaha!
 
It sounds preposterous. Don't you always laugh at preposterous claims?
 
You can PREDICT the path of a putt?  Who would believe that?
 
 
The Science behind Aim Point
 
Let me create a little "cognitive dissonance" for un-believers.
 
As a mathematical model, predicting the path of a putt is not all that difficult. Pretty impressive - making a fifty foot putt - predicting it would break twelve inches. Much more impressive - landing a rocket on the moon and bringing it back.
 
This isn't rocket science.  
 
The slope of most greens is not extreme. All greens slope a little. At least one degree of slope is required to make sure that water drains properly. Over three degrees of slope is boaderline - balls role on their own.
 
The PGA Tour will not locate a hole on a slope of more than two degrees. 
 
You can assume the slope on most greens is two degrees and then hone your slope-reading skills on your knees with a carpenter's level.
 
Gravity plays an important role. The force of gravity is very predictable.
 
The surface matters. The Aim Point method includes a simple test to establish green speed and adjusts the charts accordingly.
 
Finally, speed. Aim Point is based on "foot by" speed. Your introduction includes testing and drills to improve speed control. Bottom line: you're going to learn a new speed to increase the "capture rate" of the hole. 
 
All that might be hard for your brain but not for a computer. You have slope, surface and speed to think about.  You have to aim your putter and start your putt on line.
 
A computer model can predict the path of a round object of known weight if the software knows the direction, the slope and speed of the surface and the amount of force applied. Piece of cake.
 
Well, not exactly a "piece of cake". Creating the Aim Point system required years of dedication and several million dollars of investment. Not "man on the moon" money but pretty significant for a dreamer with a "big idea".
 
Try not to laugh . . .
 
Mark Sweeney, the inventor of Aim Point, has done more for our understanding of reading greens in the last two years than has been discovered and documented in the last four hundred years.
 
The brilliance of the Aim Point System is that it integrates the science with training and skill development to create a method that normal golfers can comprehend and then learn.

You're Going to Pinch Yourself
 
You're reading these emails and wondering "Why am I getting these?"
 
You've never heard of Aim Point - except perhaps just recently through the Golf Channel. And now through Golf Lab communications.
 
This is the "bleeding edge" - just exactly the kind of idea that fascinates us at the Golf Lab. 
 
In the whole world, there have been fewer than 500 "civilians" introduced to Aim Point - history to date. Golf Lab clients are in the vanguard of the release of Aim Point as a "system".
 
Until now, the company has focused on the deal with the Golf Channel and establishing credibility on the PGA Tour. 

Mike Schy - the most experienced of all Aim Point instructors, has personally taught all of the Golf Lab Aim Point clinics.
 
You've been invited to join the Aim Point Clinics. Those who have taken up the invitation have all been amazed with what they learned. Here's a brief testimonial from an old friend and client - the "Iceman".
 
Leith,

Just a note to say thanks for the day of golf.

The Aimpoint Green reading Seminar presented by Mike Schy and David Balbi was eye opening. Green reading is more of an art than science but using a little science to guide you sure does help. Let's face it, most of us are just guessing when it comes to green reading or you're basing your read on experience. Well, common sense tells me that every time you play a course the conditions vary, the weather varies. Having an easy to understand and simple guide to estimating the break can only help. I made this analogy, when you play a 4-ball you frequently will ask your playing partner for conformation of your read. Having the chart is like having a playing partner to confirm all your reads. 

I agree with your assessment that Aim Point is not necessarily something that can be learned in a day, but what complicated skill can? After just one round using the system I'd say it's very good. How effective this knowledge will be is up to me. If I can learn to read using this system and start to really trust it, I think it can help make 1-2 putts more every round. Who doesn't want to make more putts?

From just the first few minutes I learned something that has made me miss more putts than I care to count. I now know why I miss and what I need to look for. This information alone is worth price of admission!

IceMan
 
Tilden Park Aim Point Next Monday
 
We're bringing the Aim Point clinic back to Tilden Park next Monday. This will be the last day for the next three weeks. It's a shame to let an important part of the golf season go to waste. Now is a great time to extend your knowledge and experience.
 
Call the Golf Lab to reserve your spot. Very few places for the afternoon session. Several available for the 10 AM clinic.
 
(650) 493-1770.
 
Regards,
 
Leith Anderson - the Golf Lab
David Balbi - David Balbi Golf
 
 
For More Information . . .
 
 
Aim Point Golf Website
  Go there to learn about the Blue Line and the Magic Book.
 
Link to Edel Putters Website  See the best custom putter system in the world.
 
Link to Balbi Golf Website  Information about David Balbi.
 
Or contact me by email:  Any questions answered.  Email always more reliable.
 
 
L
 
Leith Anderson, Clint Smith, Dian Terova
 
The Golf Lab
 
2103 St Francis, Palo Alto, CA 94303
 
(650) 493-1770
 
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