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Greetings!
There are two good ways to learn about golf
equipment: try it yourself or get a first-hand account
from a player you know.
It is impossible to test every club so we rely on
customer reports for a lot of our information.
Sometimes that leads to surprises.
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The "Ice Man" Cometh
We might have let the Air Force One sit on the back
burner indefinitely if it weren't for the "Ice Man". He's
been a regular Golf Lab customer for years - mostly
taking care of himself but stopping in every couple of
weeks to see "what's new" and catch up on ideas he
might have missed.
Every year, the Ice Man and three friends make the trek
up to the monster Demo Day at Haggin Oaks in
Sacramento. This year they scheduled a round of golf
after working the tee line.
If you haven't been to the Haggin Oaks Demo Day, it's
worth going at least once - for the same reason you
might want to be at Times Square on New Year's Eve.
You won't believe the crowds. Vendors barricade
themselves behind tables - handing out demo clubs
in return for a driver's license. You get to take a few
free whacks before the players in line behind you
begin to push you along with snide comments. Then,
you run for cover and get in line at the next booth.
But don't forget your driver's license. Each year,
dozens are left behind.
The Ice Man and his buddies stopped at the PowerBilt
booth. After a few whacks one of the group decided
that he liked the Air Force One. That opinion was met
with unrestrained derision from the rest of the group.
Nitrogen under pressure? You've got to be kidding!!
You could hear the laughter all the way back to the
lemonade stand. "Sophisticated" golfers could never
go for such a gimmick.
If you're playing poker, there is time to call the bluff.
The Powerbilt representative at Haggin gave the group
a demo club to take out for their round.
That's the source of our biggest surprise of the
season. In the course of the round, each of the
players hit the Air Force One against their current
driver - once to start - and then hole after hole.
The Ice Man reported that he hit the Air Force One
twenty to thirty yards past his own driver. Even misses
were better. Side by side comparison, hole after hole,
the Air Force One was longer - not a little, a lot. This
is a guy who is hard to impress and who has played
at least two dozen other drivers in the last year. If I had
heard the story from a player I don't know, I would
have forgotten it immediately. From the Ice Man - I
had to believe it was true.
You get a lot of hearsay reports about how one driver
is longer than another. In our experience, that is a
universal claim. Every single driver that has ever been
invented has been touted by its designer as "longer
and straighter". Hopeful, not likely.
This story might be just that - only a story - except for
what happened after the players came off the course.
Three of the four players in the Ice Man's group went
out and BOUGHT an Air Force One the next
week. The Ice Man - himself? He bought one and
wanted us to know about it.
The foursome decided that they needed to "confess".
The golf world is highly influenced by the opinions
expressed on the various golf equipment forums. I've
mentioned GEA, Bombsquad, Golf Opinions and
Golfwrx in previous emails. The group decided that
they were ethically bound to report their experience on
Golf.wrx.com, their primary online "home". That
decision was not taken lightly. Reporting a positive
experience from the "Nitrogen Charged Driver" was
expected to draw guffaws from the audience. Not too
different from the practice tee. Who wants to look
stupid and ignorant at the same time?
So the flipped a coin, nominated a "sacrificial lamb",
and let him make the post. The result was
predictable: disbelief.
That is a polite
description.
Over the years, some of our best tips have come from
customers. We're forever thankful to the customer
who told us to check out Aerotech shafts five years
ago. That turned out to be one of the products that
we've built our business on. So how about this tip?
We figured we'd better take notice of the Air Force One.
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The Ice Man Cometh, Part Two
The next week the Ice Man brought his
current "Gamer" - a Taylor Made Burner with an Enzo
50 gram shaft to hit against his new Air Force One
which he had immediately reshafted with an Aldila
Voodoo in stiff flex into the Golf Lab to see if we could
confirm the eye-witness results with electronics.
Step one. What are the specifications we're testing?
The Enzo tested at 240 cycles per minute (CPM) and
the Voodoo tested to 261 CPM. The Enzo was 45", the
Air Force One 45.5". If you're not up on your numbers
that makes the Enzo a "soft regular" and the Voodoo
a "soft X".
We started testing with the Achiever. The first set with
the Burner produced an average ball speed of 146
MPH - not a big surprise for a player who is swinging
at 106 MPH. The Ice Man is a very good player. Astute
readers are going to question that "smash factor" -
reminder - smash factor is the ball speed divided by
the club head speed. Despite many reports about
smash factors in the 1.5 range, we see very few at the
Golf Lab that reflect that degree of swing efficiency.
The Ice Man's results were normal for a player with an
outside in swing path and inconsistent face angle at
impact.
The first set with the Air Force One produced an
average ball speed of 150. That started looking like
what the legal community loves to call an "open and
shut case".
But we couldn't leave well enough alone. The Air
Force One shaft length was 45.5 inches and everyone
knows that we hate drivers that are too long. This is
especially true when a player has an "outside-in"
swing path of 4* - we call that a "minus 2". Forget the
ball speed, let's work on that cut move. Maximum
distance never comes from a cut. If you want to
transfer maximum energy from the club to the ball, you
have to hit the ball "square".
The longer the driver, the more intense the centrifugal
force and the more likely you're going to come
from "outside in". If you're looking for a "perfect swing"
benchmark, think 4* inside out with the clubface 2*
open at impact. That's what gives you the nice soft
draw that hits the ground and jumps.
We took the Voodoo to the back room for a little
emergency surgery. Cut to the top of the shaft at 44.5"
it ended up at 44.75" playing length (top of grip). That
length reduction alone improved the outside in swing
path to minus 2* from minus 4*. So far, so good. The
bad news? We dropped 1 MPH of ball speed. Was
that due to the club length or thinking about the
swing? We'll never know.
The next move was to try the Balance-Certified
Stabilizer and see if we could help the Ice Man control
his swing path a little better. That worked like a
charm. First the light weight (29 grams) then the
heavy weight (59 grams). The winner was the heavy.
Within fifty swings we were able to increase ball
speed by three miles an hour, raise the launch angle
by two degrees and increase (indoor) carry distance
by six yards. That was what the Achiever told us.
How about shaft flex? The Ice Man has been tested a
hundred times and his nagging doubt is that he
doesn't "load" the shaft in a way that reflects his swing
speed. That's what the Max Out Shaft Max is all
about. The Shaft Max is an instrumented driver that
measures shaft deflection and plots that against a
player's acceleration. Tempo comes into play. Sure
enough, despite a 105 MPH average swing speed, the
Shaft Max reported a relatively low load factor. At 105,
the Ice Man would usually be fitted with an Extra Stiff
flex. At a Shaft Max load factor of 5.8, that comes down
to a nice, solid regular.
On the other hand, the Shaft Max showed that there
was a lot of tip deflection in the Ice Man's swing. This
is where the technology shines. Softer flex, stiff tip.
Choices include the older (pre "dumbed down"
version of the Aldila green NV, the Mitsubishi
Whiteboard and Blueboard in "R" flex and a few other
shafts that fit the profile.
The next test was for spin rate. To get accurate spin
rate measurements we use the Max Out Golf Labs
launch monitor. Optimizing driver spin is a tricky
problem. Many launch monitors pretend to measure
spin but don't. Our Achiever is one such machine.
The Achiever measures ball speed and launch angle
and relies on complex software to predict everything
else. Spin rate numbers from the Achiever are
useless. The Launch Max relies on high speed
photography. We think it's the most accurate launch
monitor available for measuring spin - and
consequently for optimizing drivers.
Surprise number two: The Launch Max reported spin
numbers 500 RPM lower, on average than the TM
Burner. That's a big difference because the Burner is
touted as a "low spin" head. The final numbers from
the Launch Max showed a six yard additional carry but
a very significant difference in run-out - resulting in a
predicted 20 yard increase in distance - exactly
conforming to the Ice Man's experience on the golf
course.
The Ice Man went home and listed his Burner/Enzo
combination on eBay that very night. That deal was
done.
We made a "return date" to try the next
options that have a chance to produce the "Magic
Driver". First: we know that we want a shaft that has
softer butt stiffness but a stiff tip. The Ice Man went
into acquisition mode for that shaft. If he can't find
one, we'll pull one our of our inventory.
Then, there's the question of the face thickness. We
were getting pretty good results with the 2.8 millimeter
face thickness on the Ice Man's driver. A little more
investigation with the PowerBilt folks revealed that
there was a "little problem" with the third option a
2.4mm face thickness of the Air Force One passing
the USGA testing sequence. Now we know where the
crucial "dividing line" is located. I'm thinking it's going
to be very interesting to test the 2.6 mm face thickness
with high swing speed players.
I'd also like to pick up a few of the non-conforming 2.4
mm face drivers - "just for fun".
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Best regards,
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