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Greetings!
This weekend the "Golf Lab Gang" will be at the
Northern California Golf Show at the San Mateo
Fairgrounds.
The Show opens on Friday morning. That's when the
early birds swarm the Golf Mart booth looking for
bargains. After bargain hunting, when you start
thinking about improving your golf game, plan to
spend some time with the Golf Lab.
We have an outstanding lineup of products and
services. We'll also entice our customers - those
who come to the show and those who don't - with
some early season specials to get your game off to a
good start in 2008.
If you can't make it to the Golf Show, all of the specials
are good in the shop. But don't wait - the specials
expire on St. Patrick's Day.
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State of the Art Fitting
The major theme of the show is "Fitting". We have
received our "Nike 360 Fitting System" so you can test
any Nike driver with any shaft that they offer. The "360
Fitting System" is based on the Burrows Golf patent.
We have been pretty high on the Nike SUMO2 - 5900 -
this year's "high moment of inertia" leader.
We don't believe in random whacking. That's a waste
of time. So, for all of our customers' testing pleasure,
we will have our Achiever Launch monitor backed up
with the EDH KUDO radar based system. For the first
time in the Bay Area, you will be able to see how the
radar-based launch monitor works and compare it to
the more traditional Cheetah system. Test any Nike
Driver and any custom shaft and know your results.
More important, we also have received a few pre-
release adapters that will allow you to exchange any
head and any shaft. For around $30 you can use your
current driver and test it with a variety of shafts. The
major companies, Callaway and Taylor Made - are
offering an exchangeable head and shaft system that
will cost you about $1000 if you fit two or three shafts
with a head. The "Universal" system is the same fun,
less money.
Buying a random head and shaft without launch
monitor testing is an act of faith. Why risk your money
when you can know for sure? There is no longer any
reason to buy first, find out later.
The one thing that you need to know is "how about
feel?" At the show, you can test several of the most
popular, high performance heads with several of the
high performance shafts and see for yourself if the
exchangeable shaft system affects feel. This is
absolutely the first chance that any players will have to
test the new "Universal" system. One thing to know:
The parts are going to be in short supply for two or
three months due to extraordinary demand. We have
our first shipment locked in - but there won't be many
for sale. If you're thinking about building out your
own "open market" driver system - see us at the
show, satisfy yourself that the performance leaves
nothing on the table and get your order in.
We think that exchangeable shafts and heads are
going to be enormously popular in 2008 - especially
the option that gives you the chance to use the clubs
that you already own. Plus, we'll have hundreds of
shaft options that can be tested for performance first,
and then purchased to fit your own driver head.
There is one technical detail to consider. The
adapters add weight to the head - increasing
swingweight. They also have a tendency to raise the
center of gravity of the head. It is quite likely that to get
best performance from some heads, it will be
necessary to cut the hosel down by half an inch or so.
This is new technology so even we don't know all the
answers - yet.
Then, think about fairways and utilities. Exchangeable
shafts will work for them as well. One of the most
difficult fitting choices is finding the right shaft for your
utilities. The new systems will make that much easier.
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See you at the Show.
Best Regards,
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