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Golf Lab "Members Only" News
“Something for Nothing” and Technology Shootout Report
October 11, 2006
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in this issue:
-- Something for Nothing
-- Golf Lab Technology Shootout
-- Stanford Intercollegiate Women’s Golf Tournament
-- Tour Van Schedule
Three Subjects: short and sweet “Something for Nothing” is the kind of claim that’s hard to believe. There are always strings attached. We’ve got a “something for nothing” offer and the strings are pretty easy to live with. “The Golf Lab Golf Technology Shootout” was a fabulous success so we’re scheduling another session in October. “Stanford Golf Needs Your Help”. The annual Women’s Fall Intercollegiate is coming to Stanford next weekend. Volunteers are needed for live scoring and ball spotting. |
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Something for Nothing ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Golf equipment goes out of style real fast. In the
last few years, there have been very real
improvements in driver performance – driven by
companies that designed and manufactured driver
heads that were larger and made from exotic
materials. The result is that many of us have bought
quite a few drivers over the years. Today, the ones
that didn’t work out are orphans in closets and
garages. If you don’t grow tomatoes, you’ll never
have a use for those clubs again. (Tomato stakes?)
To be fair, a lot of the golf clubs sold in the last few years were junk. Not only that, many of us bought clubs from fly-by-night companies. Those might have been “clone” or “knock off” operations. If you bought a club from one of those companies and it happened to break, you were out of luck. In the golf club business today, there are “components” and there are “OEM’s” (original equipment manufacturers: Titleist, Callaway, Ping, etc.) In the marketplace, the OEM clubs retain more of their original value than the component clubs. Component clubs have a bad reputation for holding their value. That’s a “thorn in the paw” for Mike Tate, the founder and president of SMT Golf who knows that component clubs are frequently superior quality. Mike is trying to restore golfers’ faith in the value of component golf clubs. He is well aware that many of his competitors have sold their products – which may have failed – and then refused to stand behind them. SMT was the first company that sold clubs to the Long Drive “Gorillas” who offered a lifetime guarantee for his drivers. He came up with a unique idea that the Golf Lab is supporting to help our customers recover some of the value from the worthless clubs in their closets and garages. You can now “trade in” your unused golf clubs for credit on brand new SMT clubs. In this case, there are no strings attached. You can trade in every mistake that you ever made. That would be a hollow offer if SMT clubs were not worth playing. They are. At the Golf Lab, we’ve rediscovered some SMT models, paired up with certain shafts that perform as well as the most expensive OEM models. Click here to view a recent Golf Equipment Chronicles article about Iron Byron’s experience with the SMT 455 DB driver. Here’s the deal: clean out your garage and closets. Bring your unused, obsolete and junk golf clubs to the Golf Lab. We will give you credit on a brand new, frequency matched and SST PUREd SMT driver or a set of SMT irons or wedges. Each driver you bring in gets $25 credit, each fairway $15 credit and each iron $5 credit. You can use your credit for up to 50% of the purchase price of any new SMT golf club. You can trade in any golf club, including any “clone” or component clubs that might have come from an SMT competitor. This offer is co-sponsored by the Golf Lab. We are stepping up to help our customers recover some value for money that’s locked into golf clubs that they no longer use. We have another special deal for our customers.
To make sure that your next driver is a perfect fit, we are offering a 50% discount on our driver fitting if you are making a trade in for an SMT driver. You will have your swing checked with our Achiever launch monitor to verify swing path, face angle and swing speed. Then, we will check the way you load the club with our unique Shaft Max system. Then, we’ll have a look at the ball with our Max Out Launch Max system to dial in ball speed, trajectory and spin rate. With that information, you can be sure that your next driver will fit your swing perfectly. Our complete driver fitting, which takes over an hour is normally priced at $125 Take advantage of the SMT Trade In offer and we’ll do the fitting for only $67.50 Keep in mind, we’re rapidly approaching the winter playing season. Distances go down, wet fairways limit role. If you want to keep playing at a high level, it might be a good time to have your driver tested to make sure it’s not going too low. A higher trajectory is going to give better results from now until next April.
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Golf Lab Technology Shootout ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
We produced a very successful “show” at Poppy
Ridge golf course the weekend of September 9th and
10th.
It was a “sellout”. We had the two best launch monitors in the world going full time – the EDH Cheetah and the ISG Trackman. We performed driver fittings, iron fittings and club gapping. Ari Techner, the “wizard of the wedge” flew in from Oregon to fit his high quality Scratch wedges and forged irons. John Cranston flew in from Alabama to fit Balance- Certified counter weights in putters. Heather Hughes was giving putter fittings utilizing the state of the art Science and Motion putter analysis system from Germany. Eric Jones was giving lessons the Seaver Golf Academy instructors were giving free lessons with the Impractis video system. Golf Lab customers, old and new, spent an average of three hours working on understanding their games and their equipment, intending to improve. We’re repeating the event on the Friday, October 20 and Saturday, October 21st for customers who couldn’t make it to the first Shootout. We’re going to fill in the Saturday times first, and then work on Friday once we see how many customers would like to go again. John Cranston won’t be coming in from Alabama, but we’ll have plenty of B-C weights and will utilize his fitting method. Other than that, the show will be the same. Call the Golf Lab for your reservation today. Phone the shop at (650) 493- 1770. Ask for Leith Anderson, Bob Huff or Clint Smith. We’re there from 10 until 6 on weekdays and weekends by appointment.
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Stanford Intercollegiate Women’s Golf Tournament ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
The dates are Friday, October 20 to Sunday,
October 22 at the Stanford Golf Course. If you want
to see some of the top teams from around the
country, here’s a chance to get up close. Georgia
#1, Duke #2, UCLA #3, Arizona #4, Vanderbilt #7
and Stanford #15 will be there. The rough is deep so
spotters are needed. The tournament scoring will be
live, so scorers are needed. This is a great way to
see the course play under tournament conditions. If
you can volunteer, please call Michael Loftberg (650)
323-9342. You can also email him at mloftberg@stan
ford.edu. If you don’t want to volunteer, that
doesn’t mean you can’t come out to the tournament
and see players who will be on Tour next year.
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Tour Van Schedule ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
This weekend we’ll be at the Northern California Golf
Show in Pleasanton Friday, Saturday and Sunday.
We have free tickets to the show if you want to go.
You’ve got to stop by and pick them up. Next week,
we’ll be supporting a Women’s Intercollegiate
Tournament in Monterrey at Bayonet on Tuesday and
Wednesday. Stop by if you’re in the area.
We’ll see you on the course. Best regards, Leith, Bob and Clint.
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Contact Information ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
email:
leith@calgolftech.com
phone:
(650) 493-1770
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