Today's Fundraising Tips:
Successful Special Event
by James P. Reber
"Recently, after completing one of my presentations to a
nonprofit board at its annual retreat, a surprised board member approached me, smiling. The subject had been How to Create A Signature Event(see below)and the room was buzzing as we broke
for lunch. This board member was truly excited and she said to me, 'I never knew there was so much involved in putting on an event.'
"I smiled and thanked her for what I think was a compliment.
It got me to thinking, though, that one of the problems with
fundraising events is that people do not think too
much about them. Many people think they sort of .... just happen.
"I have personally witnessed major events by large nonprofit
organizations where thousands of dollars more could have been raised
and where the audience truly was neglected because the people
presenting the event just sort of watched passively and expected the
event to run itself.
"Thus, they often fail to get the most out of their events.
Having produced literally hundreds of events of all kinds, I have
learned the secrets to making them work. Here is a very brief
compendium of what I believe are the seven most important elements of
an event, regardless of size or type of event." - James Reber
(continue reading at the url below; also available for donwloading)
http://jamesreber.com/ProducingEvents/ElementsSpecialEvent.html
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Salon Series for Nonprofits Planned for Spring
Community Foundation of Santa Cruz County is planning a series of "brown bag" salons available to nonprofit professionals, starting this Spring. The sessions will be held in the conference room at the Community Foundation of Santa Cruz County offices [2425 Porter Street in Soquel, California]. James Reber will be a facilitator of the series helping to guide discussions and conversations among the attendees. Designed to be interactive and conversational, as opposed to a teaching or lecture format, the salons will address key contemporary issues that face the nonprofit community. People everywhere in the United States are being affected by the current economic struggles, but nonprofit organizations are in a particularly delicate condition. Dates and times have yet to be set. For more information on the Salon Series, please check with the Community Foundation of Santa Cruz County at www.cfscc.org or check with me at james@jamesreber.com or 408.505.0438.
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