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2010 PRSA-LA
Board of Directors
PRESIDENT Occidental Petroleum Corp.
PRESIDENT-ELECT
Brian O'Connor
Cunard Line
VICE PRESIDENT/ TREASURER
Alfredo E. Padilla
Laureate Higher Education Group
VICE PRESIDENT/ SECRETARY
Josefina Mora Playhouse District Association VICE PRESIDENT
Erik Deutsch
ExcelPR Group
Victoria Lelash, APR
PainePR
Dennis Kaiser
ValleyCrest Landscape Companies
IMMEDIATE PAST PRESIDENT
Rita Tateel
The Celebrity Source
DIRECTORS
Stephen Chavez Ketchum
Kathleen Flood MWW Group
Holly Ferris
Ferris Communications
Michael J. Furtney, APR,
Fellow PRSA
Killeen Furtney Group
John Musella
Newhall Land
Negin Kamali
GolinHarris
Kerry Sinclair Chandler Chicco Agency
Tod Tamberg Archdiocese of Los Angeles
Karen White, APR Amgen
Denis Wolcott, APR The Wolcott Company
Robert J. Wolff Bank of the West ASSEMBLY DELEGATES Peter Hidalgo, APR Bravo Productions
Sallie Olmsted, APR
Rogers & Cowan
Stefan Pollack
Pollack PR Marketing Group
Daryl R. McCullough
PainePR
Hill & Knowlton
Dawn Wilcox, APR
Allison & Partners
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The Los Angeles Area Chapter of the Public Relations Society of America is comprised of more than 500 public relations professionals representing many L.A.-area corporations, public relations agencies, independent practitioners, educational institutions and nonprofit organizations.
Our diverse membership benefits from PRSA-LA's educational and networking opportunities, as well as services such as job listings, referral programs, internship opportunities, chapter meetings and other resources.
Milestones 1948
PRSA-LA incorporated as one of PRSA's first five founding chapters. Bob Roberts elected first chapter president. 1955
PRSA-LA hosts the national PRSA Annual Conference. More than 1,100 PR pros attend at the Ambassador Hotel. 1964
PRSA-LA holds the first annual PRism Awards competition and banquet. 1965
PRSA-LA elects its first woman president, Pat Penney. 1970
PRSA-LA Executive Director Barbara Shore is hired to run the chapter's day-to-day operations - a position she still holds 40 years later. 1985
PRSA-LA awards the first Joseph Roos Award to recognize PR professionals who have demonstrated extraordinary community service.
1988 PRSA-LA members Eric Stoltz and Tom Trevett form PRSA's first Young Professionals (YP) section. 1989
PRSA-LA awards the first Don Perkins Grant to fund PR services for worthy nonprofit organizations. 1990
PRSA-LA and the Annenberg School for Communication hold the first Kenneth Owler Smith (KOS) Symposium named after the beloved USC professor.
2003
PRSA-LA holds its first IPG (Independent Practitioners Group) Meeting.
2004
PRSA-LA Board Member Dawn Wilcox, APR stages the first Quality Time with PR Minds event and creates a model program for assisting nonprofits that is emulated by other PRSA chapters.
2008
PRSA-LA Celebrates its 60th Anniversary with the largest gathering of past presidents in the chapter's history. More than 20 past presidents chronicle their recollections about the history of the chapter.
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L.A. Connect
is published by
PRSA-LA
11271 Ventura Blvd. #514
Studio City, CA 91604
Phone: 818-761-5575
prsala@aol.com
www.prsala.org
Philip Sokoloski, Editor
213-977-8630
(c) 2010 PRSA-LA |
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Greetings!
Eric Moses |
Summer is over, which means it's time for PRSA's Leadership Assembly, which will be held Oct. 16 in Washington., D.C. This is an annual meeting of PRSA members from across the country who adopt the
policies that govern the Society. As I mentioned a couple of months ago, the most significant debate this year focuses the eligibility requirements for national leadership.
Currently, there is only one path to leadership. Only members who hold an
Accredited Public Relations (APR) certification are eligible to serve on the
national board. Of the 21,000 or so active PRSA members, only 4,000 members
hold APRs. The LA Chapter board voted to support a bylaw amendment that will
create three paths to leadership in our society. Certainly, there must still
be high standards for those seeking a national board position. The proposed
bylaw upholds those high standards.
There is no one defined path to our profession and that is what sets PR
apart from other careers, like lawyers and doctors. Our advice is shaped by
our education, our experiences and our understanding the dynamic media
through which we communicate. As the communications vehicles evolve, so must
the professional. Now it's time for PRSA to evolve and open its doors to all
members who want to lead. Our board urges the national assembly to adopt the
bylaw amendment.
One other note, the PRism Awards Show is November 10 at the Hollywood Renaissance Hotel. We'll be contacting finalists soon. Good luck to all entrants.
Eric Moses, PRSA-LA President
Director, Communications & Public Affairs
Occidental Petroleum Corp.
ericmosesprsa@yahoo.com
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"Policing & Public Relations"
Join PRSA-LA Colleagues for an Evening with LAPD Chief of Police Charlie Beck
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Wednesday, September 22, 2010
JW Marriott @ LA LIVE
6:00 pm - 8:30 pm
SPECIAL OFFER
BRING A GUEST FOR FREE
RSVP now through September 20, 2010
It pays to be quick: Get two tickets for the price of one!
Charlie Beck  | Los Angeles Police Department
Chief Charlie Beck has been using his best communications skills following a
much-reported officer-involved shooting in the Westlake area. Hear how Chief Beck is handling
the media and community outreach effort in the weeks after the incident. You'll
find out as PRSA-LA goes one-on-one with LA's top cop to talk about policing and
public relations at an LA LIVE special
event.
Over the years, Los Angeles' police chiefs
have understood how to use public relations to shape the image of the
department. Whether it was radio's "Calling All Cars," TV's "Dragnet" or the
Internet's LAPDblog, the police department has evolved the way it communicates
with the people it protects and serves and how it sends warnings to
criminals.
LAPD Chief Beck will be
interviewed by guest moderator Deane Leavenworth, Regional Vice President, Time
Warner Cable.
Networking and hors
d'oeuvres will be followed by the conversation
with Chief Beck at 7 p.m.
For more information and to register, please visit the event page on PRSA-LA's Web site.
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Join PRSA-LA for a One-Day Community Service Event for Area Nonprofits and Community-Based Organizations
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Saturday, October 2, 2010
RAND Corporation (Santa Monica)
Morning & Afternoon Sessions
8:30 am - 4:30 pm
This event is generously sponsored by
Kaiser Permanente, RAND Corporation,
Allison & Partners and PainePR
If you
have at least two years of public relations experience and are interested
in donating your time and creativity to some very worthy nonprofits, then
PRSA-LA welcomes you to experience "Quality Time with PR Minds", a chapter program that has been catalyzing change in Los Angeles since 2004.
Quality Time is your opportunity to make a significant contribution
in just one day by helping to inspire, encourage and empower local
nonprofit leaders to tackle their most challenging communications issues.
Quality Time also offers a unique networking opportunity. You'll make new contacts, share your expertise and gain new knowledge as you team up
with other PR professionals and nonprofits for stimulating and productive
75-minute brainstorming sessions. Participants have the option of volunteering for the entire day or
signing up for just the morning or afternoon sessions.
For more information and to register, please visit the event page on PRSA-LA's Web site.
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MEMBER/AGENCY NEWS
Do you or a colleague have professional news to share? Did you get promoted or receive an honor or award? Did your agency win new business? If so, let us know so we can share the good news with your fellow PRSA-LA members. Please e-mail info to L.A. Connect Editor Philip Sokoloski at psokoloski@filmla.com.
Kaiser Offers Insights at LMU Extension
Dennis Kaiser  | Veteran communications expert and PRSA-LA Board Vice President Dennis Kaiser is teaching a new course on public relations fundamentals for the Extension Program at Loyola Marymount University. Students who complete the 12-week program earn a public relations certificate, enhance their career prospects and gain insight into professional public relations practice and tools. Class has just started, but registration is still open for a short time. Those with an interest in the program can learn more on the LMU Extension Web site.
Wonacott Announces New Strategic Hires
Jason Wonacott  | Jason Wonacott, chief executive officer of L.A. based- Wonacott Communcations, recently added a new account supervisor and senior account executive to his firm's award-winning digital/interactive team. The addition of PR pros Robert "Bob" Holtzman and Daniel "Danny" Beardsworth (fresh from Nexon America and Activision, respectively) will augment the firm's recognized expertise in the digital media and online entertainment, lifestyle, corporate communications and technology sectors.
Padilla Joins International Education Org.
Alfredo Padilla  | Alfredo Padilla, PRSA-LA Board Vice President and Treasurer and former senior
communications executive with Comerica Bank, recently accepted a new position as
director of corporate communications at Laureate Higher Education Group, an
international network of more than 50 accredited campus-based and online
universities serving the educational needs more than 600,000 students. In his new position, Padilla will focus on
national and international media relations.
Sokoloski Takes Reins at L.A. Connect
 Erik Deutsch, PRSA-LA Board Vice President and long-serving editor of L.A. Connect, has retired from that role after a tenure of more than three years.
Philip Sokoloski of FilmL.A. will take over the production of the monthly email newsletter for PRSA-LA effective September, 2010. Sokoloski, no stranger to email marketing or L.A. Connect, has served as the e-newsletter's associate editor since February, 2009. Please send him items for this column at psokoloski@filmla.com. |
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In Memoriam
Lynne M. Doll
President, The Rogers Group
Lynne M. Doll  | Lynne M. Doll,
president of The Rogers Group (TRG) and award-winning leader in the public
relations industry, died Aug. 3 of a stroke at Glendale
Adventist Medical
Center in California. A cancer survivor, Lynne battled
cancer for three years and was cancer-free at the time of her death at age 48.
For more than 25 years, Lynne was instrumental in expanding
the breadth of TRG's expertise and leading a series of high-profile and
award-winning campaigns for major corporations, brands and government agencies. A nationally recognized crisis communications
expert, Lynne was also known for her passion for community involvement and
volunteerism, which led to her service on the board of several area
organizations and moved her to found TRG's Community Involvement Program, which
encourages TRG staff to contribute time, talent and money to organizations in
need.
Those who knew Lynne remember her for being a hands-on
manager known and loved for her integrity, keen insights, and sharp wit. "Lynne was one of a kind, "said Ron Rogers,
chairman of TRG. "For 25 years, I have treasured our friendship and our mutual
trust, loyalty and business partnership. I have always admired her and will miss her beyond measure."
Born and
raised in Los Angeles,
Lynne was married to her husband, David Lans,
for 24 years. Her 13-year-old daughter Natalie carries on family traditions of
philanthropy, culinary prowess and good humor. Lynne also is survived by her
mother, Carol Doll, and three sisters.
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Free Media Monitoring/Clipping for Nonprofits
 CyberAlert, Inc. has announced that it will provide free media monitoring and clipping services to nonprofit organizations as part of its eighth annual "public relations grant" program.
According to the company's news release, a minimum of 15 nonprofits will be selected to receive one full year of services ranging in value from $3,000 to $4,500.
Applications will be accepted until December 31 via the company's online application form.
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Did you know that PRSA-LA has 16 different committees that offer members a range of leadership opportunities?
Becoming actively involved with one or more of these committees is a great way for you to increase your business network, gain new professional skills and develop lasting relationships.
You can view a list of committee descriptions (along with board liaison contact info) on the PRSA-LA Web site.
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 Wed., Sept. 22 "Policing and Public Relations", an Evening with LAPD Police Chief Charlie Beck JW Marriott @ LA Live!Sat., Oct. 2Quality Time with PR MindsRAND CorporationAt Breakfast With...
Details TBA
Wed., Oct. 20 Young Professionals Event
Details TBA on the PRSA-LA Blog
Wed., November 10
PRism Awards Show
Renaissance Hollywood Hotel
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Looking for Project Suppliers?
Find Them with PRSA-LA's Online Resource Directory
Did you know PRSA-LA publishes an online Resource Directory of suppliers that cater to local PR professionals?
The Directory lists and provides links to qualified suppliers in a range of categories. Best of all, you can browse the entire directory right from the chapter's Web site.
If you're a supplier interested in reaching local PR professionals, click here to access the directory registration form. PRSA-LA members are also encouraged to help get the word out by telling service providers about this valuable marketing opportunity.
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Welcome New Members
Kymberly A. Belzer
| Michael L. Brugnatellia
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Erin A. Camp
ITT
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Karen T. Candy
Princess Cruises
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Sarah E. Carlson
The Art Institute of California, Hollywood
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Valarie De La Garza
De La Garza PR
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Alexander R. Gettlin
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Cuitlahuac Gonzalez
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Amy Hamaoui
PainePR
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Daniel Lemin
Social Studio
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Deborah K. Levine
DKL Public Relations
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Sheema K. Nafisee
Saudi Aramco Services Company
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Stephan A. Roth
OutThink Partners
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Attention Employers!
PRSA-LA Job Listings
The job listings section of PRSA-LA's Web site is a great resource for reaching qualified PR professionals seeking employment. Listings are free to post, and remain on the site for 30 days (renewable upon request). Click here to post a job.
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