August 2011                    BRAED KNOTICE 
Issue: 1
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The Battle River Alliance for Economic Development Newsletter

 

Greetings!

 

We're very pleased to offer you our first electronic newsletter. Please forward the newsletter to interested business and community leaders. We welcome your feedback and ideas for content. We hope you enjoy this first issue. 

Chairperson's Message: 
Bud James, Mayor of Killam       

 

Bud 

The year ahead holds much promise for the Battle River Alliance for Economic Development (BRAED), and for the value that we will bring to the Region and our Member Communities to help strengthen our rural economies. In addition, we will be finding ways to maintain our viability as an ongoing member driven organization. We have the necessary financial resources to move forward with our recently approved 2011/2012 Operations Plan. The plan is focussed on four key areas of importance to the entire BRAED Region, and it provides a clear set of "marching orders" that will allow us to move forward with a collective voice and a demonstrated confidence to those interested in starting and growing businesses in our Region and our Member Communities.

 

 

BRAED's Annual General Meeting Sets Course For The Year To Come

 

attendeesBRAED Symposium attendees playing The Futures Game, designed by David Berle, Innovative Leadership Australia.        

    

Before presenting its 2011/2012 Operations Plan to the BRAED AGM, input was sought from BRAED members at the Pathways to Prosperity Symposium held at Killam, and the Go Forward Workshop that was held at Sedgewick.


The tone of BRAED's Annual General Meeting held in Hardisty on May 12 was positive and forward looking. The BRAED membership endorsed a clear set of priorities for the 2011/2012 operating year. Four primary areas of focus for the coming year include:
 
  • Youth Engagement and Entrepreneurship
  • Business Investment Attraction and Retention
  • Marketing and Communications
  • The Trade Corridor Project

"BRAED has the resources to initiate concrete actions in each of these areas and, as importantly, we have had a number of our members step up to the plate to help us formulate the plans and implement them," stated Bud James, Chair of BRAED.

In this regard, new Task Teams have been established for each of four areas. The Task Teams have a mandate to develop and implement concrete actions that will result in demonstrated results for the BRAED Region and its Member Communities.

The Task Teams have "hit the ground running" with each setting priorities for the months to come and already the results are beginning to become evident:

  • Marketing and Communications Task Team - has placed emphasis on improving the functionality of the current BRAED web site www.braedalberta.ca - if you have not visited the site recently, you will see that a number of improvements have already been made with more to come.  
  • Business Investment Attraction and Retention Task Team - is examining ways to assist trade show exhibitors to be more effective in marketing their goods and services.
  • Youth Engagement and Entrepreneurship Task Team - has begun planning for an early fall session that will see a number of youth entrepreneurship program providers meet with local organizations and educators to explore opportunities to extend their programming to the Region. The Task Team realizes that, if proven programs already exist, the priority should be finding ways to bring them to the BRAED Region.
  • Trade Corridor Project Task Team - has been working with BRAED's two adjacent regional alliances to increase investment along the Corridor. Proposals are currently being accepted from interested firms to provide seminars on how to attract foreign investment in commercial and industrial land in Eastern Alberta, including the BRAED Region.

The Task Teams will continue to meet on a regular basis throughout the summer and early fall. The results of their efforts will go on to become more evident in the coming weeks.

Panel Presentations Well Received   

 

The three Panelists on the "Prosperity Panel" were well received by those attending the BRAED AGM in Hardisty. Lori Schmidt, Senior Director of Productivity Alberta - Pat Klak, Executive Director of the Leduc Nisku Economic Development Authority and Sarah Wray, FarmOn.com provided three unique perspectives on various issues and topics relating to economic development and economic sustainability. The Panelists have each contributed articles, which we will run over the next three issues.   

 

Productivity Alberta is your productivity - Lori Schmidt, Senior Director of Productivity Alberta   

Alberta businesses have always been at the forefront of industrial innovation and productivity in Canada and abroad. Alberta's productivity has led the country for years. But the number that matters - Alberta's productivity growth rate - has faltered, while the growth rate of national and international competitors has accelerated.

  

But this is changing as Productivity Alberta helps organizations find ways to do business better. By gathering diverse tools and resources in one convenient portal, Productivity Alberta can help create a tailored productivity plan that is right for your business.

Many of these tools and resources are available at ProductivityAlberta.ca, where organizations can find the most up-to-date information on best-practices and strategies. There are also self-assessment tools to help businesses compare their productivity growth year-over-year, and to help businesses compare themselves to other global benchmarks.

Going beyond the information collected on the website, the staff at Productivity Alberta is ready to help organizations take the often challenging first steps toward building a better, more productive business, says Lori Schmidt, Senior Director of Productivity Alberta. "Many companies that want to improve their productivity, or their competitiveness, have said to us, 'we have no idea where to start,'" says Schmidt. "We want to help by guiding businesses toward the resources that are right for them as they take that next step."

 

lori
Panelist Lori Schmidt, Senior Director of Productivity Alberta, presenting at the BRAED AGM.

Productivity is...

Schmidt and her staff can relate many stories of businesses and employees that still hold skewed and outdated notions of what it means when a business looks for ways to become more productive.

Cutbacks. Pink slips. Longer hours. Less pay.

Nothing could be further from the truth. "Productivity is not about working people harder, or laying people off. That's a really critical point that needs to be made," says Schmidt. "There are lots of things that can be done within organizations, things that don't necessarily cost a lot or take a lot of time, which can really enhance a company and allow people to work smarter and be more engaged."

It's in the little day-to-day things that Alberta businesses have the greatest opportunity to fine-tune their operations and enhance the bottom line. It's also where Productivity Alberta comes in - to help businesses find these efficiencies and discover the value that was hidden within their operations and people.

Industry leading the charge

Part of the strength of Productivity Alberta is the leadership team guiding it. An advisory committee comprised of industry experts provides its best advice about the services and knowledge that Alberta businesses need. This means Productivity Alberta is guided by advice from company CEOs and presidents who have already benefitted from upping their own productivity.

Productivity Alberta advisor, Paul Verhesen, president of Clark Builders, says that productivity resources exist, but the challenge often comes when businesses want to access them. This, he says, is where Productivity Alberta can help.

"Rather than re-inventing the wheel each time, Productivity Alberta is meant to be an information source to go to, to see what others have done, or what they are doing, or research that they have identified," Verhesen says. "It's really there to help all Alberta businesses."

To find out more about Productivity Alberta, and to see how you measure up, visit www.thinkproductivityalberta.ca

 

 

 

  

Plan to Attend:
Community Profile Workshop
                           

 

When the Battle River Alliance for Economic Development (BRAED) held its Go Forward Workshop this spring we heard loud and clear from our member communities that a priority for BRAED must be to update our website with a particular emphasis on Community Profiles.

 

BRAED's Marketing & Communications Task Team (Eric Jerrard, Dawna Elliot, Kevin Kisilevich and Jennifer Fossen) has made many updates to the BRAED website, and basic statistical information for your community has been incorporated. This statistical information is provided by Alberta Finance and Enterprise (AFE) and they have agreed to update it on a continuous basis. Many BRAED communities have worked with Julie Rossignol at community.profiles@gov.ab.ca to embellish the basic statistical information provided by AFE resulting in some very robust and informative Community Profiles.

 

To view your Community Profile on the BRAED website www.braedalberta.ca , click on Member Communities and then click on your community.

 

Those BRAED members interested in learning how to add more information to your Community Profile that is on the BRAED website, are encouraged to attend a BRAED sponsored Community Profile Workshop. The location and date for this workshop will be announced soon.

 
In This Issue
Chairperson's Message
BRAED's Annual General Meeting Sets Course For The Year To Come
Panel Presentations Well Received
Community Profile Workshop

 

Rick Siddle and Associates Providing Management Services

 

The BRAED Executive Committee has engaged the services of Rick Siddle and Associates to provide management services over the next few months. During this time Rick will assist the various Task Teams in moving forward and provide management services for all aspects of the organization. The Executive Committee will be considering various options before moving forward with the recruitment new Manager.

 

 

Perfect Pitch - A Focus On Youth Entrepreneurship

Sarah Wray, one of the panelists at the AGMs, is a key driver behind this innovative program that is targeted at young entrepreneurs wanting to succeed in rural Alberta. For more information and contact details go to 

http://startpitching.com/index.html

 

 

 

Battle River Alliance For Economic Development
780-385-2450