ImageWorks Consulting Firm
Your Image, Your Style
Is your image working?
 
Greetings!
 

In today's economy, the one thing we cannot take for granted is business.  We must show appreciation, value our clients, and earn their loyalty each and every day.  In hard times businesses quickly realize that long time clients begin thinking more about the bottom line and  and less about  brand loyalty. 
 
How do you maintain your relationship when your competitor is breathing down your neck for a piece of your pie?  How do you survive this economy and still make a profit?  First, make sure your service or product is SUPERB!  Ensure that you anticipate the needs of your clients...have a full understanding that your client has a choice and your job is to make sure they choose you!!
 
In 1997, I started ImageWorks Consulting Firm in Miami, Florida and after a decade (or more)  of a very soft economy, I re-branded my company and redefined my market .  And, now in the Washington, DC region, I ask you, "Is your image working for you?" 
 
At ImageWorks, we take your image very seriously.  We know that your image is about more than the clothes you wear.  It is portrayed in every aspect of who you are and how you do business.  From your front desk to the events you plan,  your corporate image is the message you send...make it work for you!  We look forward to serving you.
 
Sincerely,
 
Carla
 
Carla Harris
Chief Image Consultant
ImageWorks Consulting Firm

The Social

Savvy of Business

 

Many times the art of business is not about business at all.  But rather, it's about the social aspect of business. The social performances in the business world include office parties, client functions, company picnics, social invitations from your boss, company holiday parties, and any organized cultural, networking or other kind of professional event.   Corporate events are planned to create better relationships by breaking down barriers and loosening up behavior.  Learning to balance the level of "looseness" is what's key.  Take a look at the top 10 mistakes unsuspecting people make:
 

10~ Being a no-show

Ignoring multiple invitations to business or professional social functions is taboo in the workplace.  This is your opportunity to get to know clients, colleagues and executives on a more personal level.

9~ Ignoring key players for fear of making a faux pas

Those who ignore their bosses at a corporate function are rarely promoted, rewarded or otherwise recognized.  Even those at the most senior levels, sometimes fear making social blunders.  You can take this opportunity to put them at ease by making small talk.  Remember small talk gets easier the more you do it.  Appropriate topics include the generosity of the company for hosting the event, the festive food and ambience, light topics of business and any known hobbies of the host or hostess.
8~Believing that "business casual" means jeans and a t-shirt

Your visual image is never "off."  As such, dressing for the occasion is important to your sense of power and self-confidence.  If the affair is formal, men should be sure to wear a tuxedo and women must find out whether the skirt length should be long or short.

7~ Gossiping about your boss or colleague

When you are away from home or at a bar, it seems like the perfect time to totally let your guard down and express how you really feel.  This is a big mistake.  No one has a perfect boss or works with the perfect colleague.  There is never any good to come of those who want to mar the reputation of others.

6~ Over-indulging

When you significantly overeat or overdrink at a business function, it appears that you don't get out often.  Make it your personal rule to keep the drink limit to two and snack a bit prior to the event.

5~ Cheating in sporting events

Cheating in sports gives the message that you may cheat in your business affairs.  Good sportsmanship is allegorical to business.  The same qualities that are admired in sports are equally admired in business: strategy, persistence, strength, a desire to win and a sense of fair play.

4~ Making a pass at another company employee or client

Office celebrations give us the opportunity to see our colleagues in another light.  Away from the formal, stuffy cubicle environment, we can get an entirely different perspective of our co-worker.  Don't take it too far.  A public or private pass can border on sexual harassment.  You will lose power, respect, credibility, and possibly set yourself up for a lawsuit.

3~ Losing your composure with a celebrity

Often time companies sponsor major events that may include well-known stars.  Keep in mind that they are people too.  Don't lose your cool around celebrities.  Walk up, shake hands, comment on their performance and then make way for someone else.

2~ Missing your manager's big moment

Managers are human too and when they have big moments in business, it helps to know they have a supportive team to fall back on.  Some are adept at public speaking and others turn green at the mere thought.  To show great support, stay close and loyal to your boss before, during and after the big moment.

1~ Believing that you can make a fool of yourself and everyone will forgive and forget

It's foolish to think what you do at an off-site meeting will not make its way back home.  Creating a ruckus when you are representing your company not only jeopardizes your reputation, but it can tarnish your company's image as well.

 ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Remembering that you are always "on" at business functions is the best way to maintaining strong professional relationships.

 

 
 Is Your Image Working?

 
ImageWorksTake this opportunity to make sure your image is working.  For a limited time buy 2 hours and get one hour at no additional charge.  
 
Choose from a Personal Shopping service or Wardrobe Workout Closet Assessment. 
 
Call today for your appointment ~ 202-258-8764.
Celebrate Your Assistant!
 
 
It's not too soon to think about Administrative Professional Day.  Your assistant works hard to keep your life in order, celebrate her or his efficiency with a makeover.
 
 Choose from three packages:
 
  • Two Hours of personal shopping  and a $250 merchandise credit
  • Four hours of personal shopping and a $500 merchandise credit
  • One Wardrobe Workout closet assessment
 
Contact ImageWorks for the details ~
  
Services Menu
 
~ Personal and Corporate Image  Development & Management
 
~ Corporate Training and Professional  Development Workshops 
 
~ Executive Image Consulting
 
~ Corporate Incentive Programs
  
~ Personal Shopping & Wardrobe Assessment
 
 ~ Event Concept & Design
Featured Training Topic:
 

Second Nature Service:
Changing the Mind of Customer Service

Customer service is a requirement in today's business environment.  Sadly, many companies' customer service policies are all talk.  As business grows, the desires to "serve" clients is very strong - at the top - however, by the time the message gets to the customer service representative, it's very diluted.  Customer service training is not a one time, when-you-get-hired component.  It is an ongoing effort on the part of the corporation. As in mastering any skill, it must be taught, practiced, taught, practiced and taught again. 
The customer service philosophy at ImageWorks is that while the customer may not always be right, it's the HOW  service is handled that makes the difference.  Making sure before you apologetically inform the customer or client that you cannot meet their needs, every effort has been made.  Even it if means the client has felt the touch of the CEO.
Training components include:
  • What it means to deliver Second Nature Service?
  • Changing the mindset of those providing service
  • How do you let the customer or client know when you cannot meet their need
  • Understanding what people want
  • Developing interpersonal skills that win
 
Schedule the featured training for your  team at $750.00, per session, for a limited time.

 What a strange power there is in clothing.
- Isaac Bashevis Sinmger
 
Looking forward...
 
~ Stay tuned for our new website
 

Until our website is live, we invite you to contact us via telephone or email:

Office: 202-258-8764

You're in good company!

Join the ranks of others who understand that image is vital to a successful business.
 
ACS,  Inc.
City of Peoria, IL
Holland & Knight, LLP
James L. Knight Foundation
Lockheed Martin
Office Depot - Corp. Headquarters
Miami-Dade Public Schools
Ryder Systems
South Florida Workforce
University of Miami
Association of Legal Administrators
 
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Save 25%
To welcome you to ImageWorks Consulting Firm, we are offering, for a limited time, 25% discount on all corporate training packages.  Learn from our team of experts to ensure that your corporate image is consistent at every level.  Your team will get the expertise needed to make sure their image is working for you!   Training sessions must be completed by April 30, 2010.
 
Request an appointment today - checkmyimage@isyourimageworking.com
 
Offer Expires: April 15, 2010