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    The official newsletter of SMARTRISK
September - October 2011
IN THIS ISSUE
No Regrets Live adds nine
Youth awarding youth grants
Profiling Logan Van Dyk
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Live show introducing nine new presenters
Presenters hail from B.C. to the Maritimes 

Over the life of the SMARTRISK Heroes show and its successor,  SMARTRISK No Regrets Live, the quality of our presenters is the single feature that students and teachers have consistently ranked as the most important in the show. No matter how compelling they find the video, they're most affected by that person at the front of the room who tells the students he or she was just like them until bad choices led to a serious injury. Having these young men and women speak directly to the students, bare their souls and share intimate details of their injuries and lives makes a profound impact.   

 

That's why SMARTRISK carefully recruits for new presenters who will be able to use their personal stories as a starting point to share insights about how to take smart risks to prevent serious injury to themselves or others. Over the summer, SMARTRISK's Alex Kelly recruited and led training of nine new presenters, who live as far west as Vancouver Island and as far east as P.E.I. We were also fortunate to have training help from one of our most experienced and popular presenters, Melissa Hague. Her long-time show experience helps our new recruits hone their own presentations and learn what to expect when they're on the road.  

 

Our new Live presenters have a variety of injury stories to share with students. One young man was hurt cycling when he attempted a jump he shouldn't have, while a racing cyclist crashed into a truck while she was looking down at her bike, instead of at the road in front. Another presenter was paralyzed after he dove into water after drinking, while yet another fell from a tree while out hunting. Each presenter will speak from personal experience about the importance of heeding smart risk messages.  

 

You can find out more about bringing Live to schools near you by visiting our website. While there, have a look at our 2-minute promotional trailer. And see below for a profile of one of our newest presenters, who could be coming soon to a school near you! 

Two Canadian schools to design distracted driving campaigns

Each year, State Farm hands $5 million to its youth advisory board, made up of 30 youths aged 17-20, and asks them to award grants to deserving service-learning initiatives led by youth in the U.S. and parts of Canada.  We think it's a great idea to give this group of interested and dedicated youth the opportunity to fund proposals they deem worthy of support. This year, more than 600 projects applied for grants and 64 were successful, including a SMARTRISK No Regrets proposal.  

 

This grant will allow two No Regrets schools, Northern Secondary in Toronto and Leo Hayes in Fredericton, to develop distracted driving materials for social media campaigns directed at their peers. These No Regrets teams will run competitions in their schools, challenging students to submit entries in any of a variety of media - videos, posters, online, radio and TV public service ads. Youth from No Regrets schools across Canada will help SMARTRISK and a marketing expert partner choose winning entries from both schools. Our marketing partner will then offer its expertise to help develop a campaign to widely publicize the distracted driving winning entries.  

 

Best of luck to all the student participants. We'll be sure to share the winning entries with you. 

Profile:  Logan Van Dyk, No Regrets presenter    

LoganLogan Van Dyk, 20, of Fort Langley, B.C.,  knows, perhaps better than most young men, how submitting to the wrong kind of peer pressure can lead to serious trouble. 

 

He admits he just scraped through Grade 12 after falling in with what he now calls "the wrong group of people". Logan joined them in skipping classes and smoking pot.  That summer, his parents kicked him out after he was caught smoking in his room and he went to live with a friend.

 

Two weeks later, his friend borrowed Logan's downhill mountain bike, coming back to tell him he'd found an awesome jump in a construction site that Logan had to try. When Logan arrived, the friend showed him the 20-foot jump he'd done onto a dirt pile then urged Logan to try it. Logan was dubious and to this day is doubtful the friend had actually done the jump himself, as he'd claimed. "At first I felt unsure and my instincts told me not to do it, but my friend egged me on and I felt obligated to do the jump. I rode my bike to the back of the pile, got as much speed as I could and tried to ride off the side. But when I got to the edge, I was unable to pull up on my handlebars and I did a nosedive straight into the ground. My front shocks bottomed out and I hit the top part of my head, sending my nose into my chest. Right away I knew something was wrong because I could no longer feel my body."

 

Logan, who hadn't been wearing a helmet or any other gear, spent the next month at Vancouver General Hospital where he had surgery and was told he'd never walk again. He then spent another nine months at a rehabilitation centre. He's since moved into his parents' basement, sees little of these old friends and says he's matured. His family has been very supportive and Logan's long-term goal is to get into sports broadcasting.    

 

Logan is pleased to present with SMARTRISK No Regrets Live to help students understand that they shouldn't feel pressured by their peers to cross their Stupid Lines. "It's hard," he says. "You want to do something because you want to fit in." But Logan will tell them during the shows, "I'm not telling you to live your life in fear of getting injured. I am simply telling you to listen to your gut feeling before you do something that could potentially harm you, no matter how much your friends tease you or call you names. Because I have learned that being cool for a moment is not worth a life of regret."

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