➢ October 14-15, 2010 Diana will be presenting at the Professional Investigator's Mid-America Regional Conference in Kansas. ➢ April 13-17, 2011 Diana and Mike West from Arkansas Investigations will be co-presenting at the Intellenet Conference in Washington, DC. ➢ April 27-30, 2011 Diana will be presenting at the NCISS 36th Annual Conference in Vail, Colorado Do you need a speaker who offers practical and effective business
knowledge that will help your private investigator association member's
success, even in this down economy? Diana has presented for NCISS,
FALI, IAPA and PPIAC to name a few. To learn more and hear what her audience has to say click here. |
"You
can either take action or you can hang
back and hope for a miracle. Miracles are great, but they are so unpredictable."
- Peter Drucker
|
|
|
Greetings!
DO YOU HAVE AN EFFECTIVE
BROCHURE AND DISTRIBUTION STRATEGY?
Thank you for allowing us to share our knowledge with you. Our job is to make you successful. Whether it's through our consulting services or through our informative newsletters, we want you to have business information that you can use to make your company more profitable.
In this edition, we have
addressed the seven top tips for creating an effective brochure and how to
gain business with targeted brochure distribution.
We want to write about topics that you can use in your day-to-day business operation. Please e-mail your topics of interest to foresight@trueperceptions.com.
We encourage you to share our free newsletter with others in your sphere of influence.
"The future doesn't just happen-it's shaped by decisions."
- Paul Tagliabue - NFL
commissioner
 Having an effective brochure that best reflects your business and the benefits you offer is important in gaining business. How effective is your brochure?
With sincere wishes for your success,
Diana L. Garren and the Team at True Perceptions
Founder/President
True Perceptions, Inc.
|
 |
Seven
Top Tips for Creating an Effective Brochure
|
 It is not easy to create an effective brochure.
It is, however, a very important tool for marketing your business to potential
clients. Before you can even start your brochure, you must know your market,
their needs and how your service fills those needs.
Tip #1 - An effective brochure should convey your services and the
benefits of those services that your prospective market will receive by
utilizing your services, rather than about you or your services. It should have
a call to action.
Example: Service is surveillance
...
|
| |
Gain Business with Targeted Brochure
Distribution
|
 You now have effective brochures designed, printed and in your hands. They are a valuable tool for growing your business, but they can
only fulfill their full potential when you get them into the hands of your
target audience. If they sit in your office and collect dust, they will do you
no good. You must distribute your brochures so they can generate revenue
for your company or you have wasted your money. Below you will find many surefire ways to distribute your
brochures and achieve the results you are looking for.
If your markets are businesses
and/or attorneys:
#1 - Hit the
pavement. Take your brochures to attorney offices and businesses. This yields a
high response, especially if you can speak to the decision maker and follow up
afterward.
#2 - Create a cover letter introducing yourself and
enclose your brochure. To make this more effective
|
 |
Do You Have Business Questions? |
 Do you frequently have business, sales and marketing questions but have no one to ask? That is no longer the case. TRUE PERCEPTIONS just launched their new program "Ask the Expert." This program gives you accessibility to our master strategist and business consultant via phone and SKYPE on a month to month basis. Diana L. Garren has been helping businesses become profitable for over 27 years. She can do the same for you. To learn more about this program call 678-583-0401 or e-mail info@trueperceptions.com.
|
|
About Us
Our goal is to make you profitable. Our team of experts transforms your business from the inside out. We serve you as a trusted associate, providing you with the loyalty of a business partner and the economics of an outside provider.
We help our clients build a working business model and intrinsic value that allows them to be more effective and productive, provide a consistent work product, create ease in their operation, achieve controlled growth, and eliminate inconsistencies that undermine their credibility and reputation in the marketplace. Our clients benefit by becoming a leader in their industry, captivating more of their market, increasing their profitability, and spending less time managing their business.
|
|
|
|
|
