Premier Subaru logoFast Tracks MagazineVolume V, Issue No. 11

 June 2011
Premier Subaru logo
geoffNOTE TO LESSEES: Time to Trade up!
  
Premier Subaru logo        The current situation in Japan has had an impact on production of all makes and models, resulting in a shortage of new vehicles that is projected to become more severe in the coming months. 

        While many vehicles (including Japanese models) are produced outside of Japan, a variety of components necessary to new vehicle production are manufactured in Japan. 

      This shortage of new vehicles has affected the value of ALL pre-owned vehicles - domestic and imported - in a positive way.  Quality late-model pre-owned values have increased dramatically recently. 

     At Premier, we're constantly monitoring real-time transaction data on trade-in values so we're able to offer you TOP DOLLAR for your vehicle.  We've found that we're offering sometimes thousands over what dealers who aren't in tune with this trend do. 

What does this mean for you as a lease customer?
        We have found customers that have been in their lease for as little as a year are able to trade out of their current lease without any penalty.  Further, some have positive equity and have actually been able to LOWER their current payment.  EVEN IF YOU FINANCED YOUR PURCHASE YOU MAY BENEFIT!

       This ideal situation of high values for pre-owned cars along with an adequate supply of new Subarus at Premier Subaru won't last long- we're estimating an opportunity window of about 30 days.  If you're interested, please go to our special lessees page here or call 1(800) 411-4551 and we can schedule a brief evaluation of options available to you.  
- Jennifer Greenberg, Customer Care Manager
  
The June Pre-Vacation Event
    
Subaru Pre-Vacation Event
         If you are planning a trip this summer, it is important that your Subaru vehicle is in top working condition.  A properly maintained Subaru will reward you with many trouble-free miles of great performance, safety, and fuel economy. 
  
         We are offering great savings on our Subaru service and parts programs.  Please visit our web page here: http://www.premiersubaru.com/specials/index.htm?category=June+Pre-Vacation+Event
  
          You can also contact us at 1(800) 411-4551 with any further questions. 
  
- Brian Edward Canell, Editor-In-Chief
    
Used Car Specials
  
         With the changing of the calendar to June - it's time to plan summer vacation!  And if you concerned about bringing the family along in the old minivan, Premier Subaru has a number of other options to show you.  This vehicle just came in - a 2007 GMC Acadia - and it has everything, including leather, All Wheel Drive, 3rd Row Seating, etc.! 
  
KBB/Retail Price: $28,874
FAST TRACKS Price: $25,731!


          The Lexus RX was the first major crossover luxury SUV, and this 2005 Lexus RX 330 is an exceptional find.  Not only is this an off-lease vehicle, but it also includes AWD, Bluetooth, Navigation System, One-Touch Open/Close Moonroof, and Rear-View Camera.
  
   
KBB/Retail Price: $19,547
FAST TRACKS Price: $17,998!
 
        Of course, we continue to get late model Subarus as well.  This particular find is a 2008 Subaru Tribeca 7 passenger Limited.  This is a one-owner vehicle, completely certified through a 152-point inspection, plus 24/7 roadside assistance, and a 6 year, 100,000 mile nationwide limited powertrain warranty. 

 

KBB/Retail Price: $26,987
FAST TRACKS Price: $23,994!

 

        This is just a small fraction of well over 90 vehicles available!  To learn more, or to verify availability, please contact us at 1(800) 411-4551.  
 
- Brian Edward Canell, Editor-In-Chief



 
Customer's Corner
Excerpts from Happy Customers!
Smiley Face

I leased a Subaru Forester from your dealership and I want to commend you on your professional and courteous staff.  It was a pleasure from my original contact with Jennifer Greenberg, then on to your salesperson, Stan Nitkowski.  Both were very pleasant and helpful to work with and, as the sale progressed, I was further introduced to Rich Johnson who handled all the paperwork quickly and efficiently.  On Tuesday, I returned to pick up my car and Rich had everything arranged.  Barbara Mullen gave me a thorough demonstration of the car and set up the satellite radio for me.  Everyone made sure that all my questions were answered and that I was satisfied with their service. 
Buying a vehicle can sometimes be a trying undertaking, but your staff made it a pleasure. 

- Mortimer, Satisfied Sales Customer

Thank you - I love my Forester!!!!!!!!!!!!   I am having a lot of fun with it and enjoying the sunroof, too.  And I appreciate the service that I received at Premier Subaru in the purchase of my car.
 
- Margaret, Satisfied Sales Customer
 
Thankyou      Thank you for your continued interest in our "Fast Tracks" newsletter.  The goal of this newsletter is to make certain that you, the customer, are fully aware of our continuing efforts to provide you with the best sales, service, and customer satisfaction of any dealer not just in the state of Connecticut, but in the entire country.  Please feel free to offer feedback, or present any questions or comments to us, at sales@premiersubaru.com. 
Sincerely,
Brian Edward Canell
Editor-in-Chief
Premier Subaru

In This Issue
Lessees can trade up!
Pre-Vacation Event
Used Car Specials
Customer's Corner
Bluefish Tickets
Branford Jazz
Adorable Adoptable Animals
Quick Links
View inventory, schedule service
 
Premier's newest franchise
 
Subaru news from a Woman's Perspective
 
General Manager Bob Alvine's news and updates
 
Find us on Facebook 
 
Follow us on Twitter
 
View our profile on LinkedIn
Win tickets to the Bluefish!
Ticket giveaway on Facebook for Premier-sponsored game June 12
  
As we are winding down towards the June 12th Bluefish game against the Long Island Ducks, we are giving you more opportunities to get tickets through Facebook!  The game is slated for 2:05 p.m.  We'll be putting up a new trivia question every night Monday through Friday this coming week.  The first person to go to our Facebook page and answer the question correctly wins a pair of tickets!  For any additional questions, please call us at 1(800) 411-4551.  
  
- Jennifer Greenberg, Customer Care Manager
  
Branford Jazz is Back!
Jazz on the Green kicks off June 30th  
       For the third year in a row, the highly acclaimed Jazz on the Green series returns to Branford starting June 30th.  Every Thursday night from 6:30 to 8:30 during the summer, a new musical act will take the stage, starting with Vincent Ingala on the 30th and culminating with Marion Meadows on August 25th.  For additional information, please go to www.branfordjazz.com.  
  
- B. Edward Canell, Customer Care Manager 
  
Adorable Adoptable Animals

       This article is to help local shelters and halfway houses find homes for animals in need. 
  
Otto
  
       Otto is a one year old Tiger dressed up like a cat. He loves to play and climb and jump! He would do best as an indoor- outdoor cat because he really likes to roam and run around! He LOVES people so much, so if you are looking for an affectionate cat he would be the one!
        You can find Otto and other animals in need of a home at www.petfinder.com
  
- B. Edward Canell, Editor-in-Chief

Special Service Benefits
          Don't forget to check out our Courtesy Loaner Car Program - we currently have nine current model-year cars that you can use if you are in for a major service or for a major repair.  These vehicles are continuously checked by us to ensure that they provide you with safe transportation.  Also, if you have purchased from us, the use of these cars is absolutely free!  Please ask next time that you are in our service department for more details.   

 - Brian Edward Canell, Editor-in-Chief