Premier Subaru logoFast Tracks MagazineVolume V, Issue No. 8

 March 2011
Premier Subaru logo
SocialMediaPremier Subaru has taken over Social Media!
  
         There has been no greater technological breakthroPremier Subaru logough in the last ten years than the explosion of social media websites: Facebook, Twitter, LinkedIn, blogs, etc.  Premier Subaru has made it their mission to spread awareness of the Subaru product and our dealership by being available on various social media sites. 

 

         If you are looking to become our friend on Facebook, you can do so by clicking here.  If you want to follow our tweets on Twitter, click here.  If you want to connect on the business social networking site LinkedIn, this is the link to do so. 
  
        Premier Subaru can also connect you to our news and updates page for the latest information on the Subaru brand and the Premier dealership, our general manager's blog, and the blog of our team of "Subie Divas".  You can even find copies of past issues of our newsletter here
  
- Brian Edward Canell, Customer Care Manager

 

Jane Doe No More
2nd Annual Dr. Lee Awards Dinner sponsored by Premier
        For the second year in a row, Premier Subaru is proud to team up with Jane Doe No More, Inc. to host the Honored Guest Reception for the Dr. Henry C Lee Award and Recognition Dinner, which will take place at the Waterview, in Monroe, CT, on March 18, 2011.  It will be a gathering of friends and supports of the work of Jane Doe No More and will honor several outstanding individuals with The Dr. Henry C Lee Award for their exemplification of Dr. Lee's passion and commitment to finding the truth and helping to improve the way society responds to victims of sexual assault.  For further details, please contact at info@JaneDoeNoMore.org or call (203) 575-8288.  
  
- Brian Edward Canell, Editor-In-Chief
  
2011 Premier Subaru Love Spring Event
  
Consumer Reports names Subaru a Top Automaker! 

Subaru was one of the manufacturers that topped Consumer Reports annual rankings of automakers for 2011.

Subaru has the highest average road-test score - 81 - as measured by the magazine.  And while the Japanese automaker only markets a half-a-dozen models, they all do well in Consumer Reports' road tests and nearly all are reliable.  The Forester is a top rated small SUV, and the Legacy sedan has been improved with each generation.

An automaker's overall score is based on a composite of road test and predicted reliability scores for all tested vehicles.  The magazine's road test score is based on more than 50 tests and evaluations, covering performance, safety, fuel economy, comfort and convenience.  Reliability scores come from Consumer Reports' Annual Auto Survey, which included histories of 1.3 million vehicles.

The rankings by Consumer Reports influence car buyers and are published in the magazine's annual auto issue.  Consumer Reports, published by Consumers Union, uses vehicle owner reliability surveys from 1.3 million people, government and insurance-industry crash tests and its own evaluations of how vehicles function for its ratings.

The full line of award winning Subaru models are available at Premier Subaru in Branford, Connecticut.


- Robert J Alvine, President/General Manager

 

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Used Car Specials

Looking to save money off of new?  Premier can help you do that with several different options on late-model vehicles.  This Buick Lucerne was handpicked by our owner/GM, put through our 150-point inspection, and available to you for thousands less than you would find at your local Buick dealer.  This vehicle is well equipped with leather, heated seats, traction control, etc.   
KBB/Retail Price: $25,987
FAST TRACKS Price: $22,909!


Sometimes we don't need to find special late model vehicles; they sometimes come to us.  This 2011 Ford Mustang is a local trade(customer decide to switch to a Subaru) and it is in great condition!  It is a coupe with the balance of Ford's full factory warranty.
  
  
  
KBB/Retail Price: $22,480
FAST TRACKS Price: $20,629!
 
 
Of course, we are the largest supplier of Subaru of America program cars as well - cars that only the executives drive - handpicked by our owner and brought here for you at a significant savings!  This Subaru Outback is a 2.5i Premium complete with the All Weather Package, originally from North Carolina. 

KBB/Retail Price: $25,677
FAST TRACKS Price: $23,608!

 

        This is just a small fraction of well over 100 vehicles available!  To learn more, or to verify availability, please contact us at 1(800) 411-4551.  
 
- Brian Edward Canell, Editor-In-Chief
 
Customer's Corner
Excerpts from Happy Customers!
Smiley Face

Mr Alvine,

 

We just wanted to complement you on the extremely good service we have received for our 2008 WRX. Specifically, we are very impressed with Gary who bends over backwards to make sure we are satisfied and that we get repairs under warranty whenever possible. Gary is a pleasure to deal with as is everyone there, including Stanley who takes the time to understand what we like a car and keeps us up to date on the latest models.

 

I'm pretty certain our next car will be a Subaru from Premier.

 

Thank You,

 

- Ed and Lorna, Satisfied Customers
  

Bob:

 

I just wanted to take the time to thank you and more specifically your staff.  Mark (Gennette) was helpful and insightful with regards to the "car buying experience."  Rich Johnson made the finance part as easy as possible.  The staff was courteous, friendly and certainly knowledgeable.

 

I'm truly looking forward to enjoying my new Outback. 

 

Again, thank you, 

 

- Howard, Satisfied Customer 

 

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In This Issue
Social Media
Jane Doe No More
Love Spring!
Consumer Reports
Used Car Specials
Customer's Corner
Van Wilgen's
Premier for Charity
Adorable Adoptable Animals
Subie Divas are on Facebook now!  Be sure to "Like" their page!




Quick Links
View inventory, schedule service
 
Premier's newest franchise
 
Subaru news from a Woman's Perspective
 
General Manager Bob Alvine's news and updates
 
Find us on Facebook 
 
Follow us on Twitter
 
View our profile on LinkedIn
Premier at Van Wilgen's
Article Subtitle
  
  
  
  
  
Last year, Bill Van Wilgen, owner of Van Wilgen's Garden Center in North Branford, CT, launched the first Escape to Spring Expo.  Thanks to this event's success, it's happening again from March 11 to 13, 8 a.m. to 5 p.m., and Premier Subaru will once again be a part of it. 

 

Van Wilgen's is located at 51 Valley Road, North Branford, CT, just off of Route 139.  For additional information on the Expo, call (203) 488-2110 or visit www.vanwilgens.com.  

 

- Brian Edward Canell, Editor-in-Chief

 

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Premier for Charity
The Anti-Hunger Challenge is On
  
For the second year in a row, Premier Subaru will serve as a drop-off point for the Alan Shawn Feinstein Foundation Anti-Hunger Challenge.  Throughout March and April, every can or box of food, or every dollar of monetary donation, will be matched by the Alan Shawn Feinstein Foundation.  If you have any questions, you can reach the CCA Development Department by dialing 1(203) 777-7848 x 19 and e-mailing amay@ccahelping.org.  
  
- Brian Edward Canell, Editor-in-Chief

 

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Adorable Adoptable Animals

       This article is to help local shelters and halfway houses find homes for animals in need.  Each month, we feature an animal that needs our help. 
Her foster parent writes:
Female, approximately 2 years, a real beauty - grey & white. She has green eyes, petite, very affectionate, loves to cuddle. I am keeping her in my garage, so she is out of the cold, but I have 2 dogs and one hates cats. Please help her. She is frowning in the picture, but she is a sweet kitty. It looks like she was dropped off; it also appears she has been an inside cat at some point. She knows how to use the kitty litter, but she is leading an outside cat existence too. We have coyotes, etc.- we live in the woods. I can not bring her in the house. The phone number to call is (203)-589-8998.  I would pay for shots and neutering if someone would give her a good home 
 
- B. Edward Canell, Editor-in-Chief

Thankyou      Thank you for your continued interest in our "Fast Tracks" newsletter.  The goal of this newsletter is to make certain that you, the customer, are fully aware of our continuing efforts to provide you with the best sales, service, and customer satisfaction of any dealer not just in the state of Connecticut, but in the entire country.  Please feel free to offer feedback, or present any questions or comments to us, at sales@premiersubaru.com. 
Sincerely,
Brian Edward Canell
Editor-in-Chief
Premier Subaru

Special Service Benefits
          Don't forget to check out our Courtesy Loaner Car Program - we currently have nine current model-year cars that you can use if you are in for a major service or for a major repair.  These vehicles are continuously checked by us to ensure that they provide you with safe transportation.  Also, if you have purchased from us, the use of these cars is absolutely free!  Please ask next time that you are in our service department for more details.   

 - Brian Edward Canell, Editor-in-Chief