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VOLUME IV, Issue #2

September 2009 
In This Issue
Lease Specials
Check your Car Properly
Parts News
Service Coupons
Customer's Corner
Join Our Mailing List!
Quick Links
View inventory, schedule service
General Manager Bob Alvine's news and updates
Premier's Facebook profile 
Follow Premier for the latest sales and service deals 
Signature      Would you like to be our friend? 
 
Would $100 be a good incentive to be our friend?   
      
 
Premier Subaru logoIn July, it worked for Terri Saumell.  She became our "friend" on Facebook and was awarded with a $100 gift card! 
          Because of the success of the previous promotion, the Facebook giveaway is back!  Become our "friend" during the month of September(retro back to the 1st) and you too can be eligible for a $100 gift card!  Just visit our Facebook page here.  We look forward to "friending" you! 
 
Brian Edward Canell, Editor-in-Chief
Lease Specials
        In August, we once again eclipsed sales records.  Now for September, we are excited to offer the official launch of the 2010 Subaru Impreza. 
        The Subaru Impreza has become increasingly popular within its market segment, providing a more comfortable, agile, and safer ride than counterparts like the Honda Civic and Toyota Corolla.  Now, you can lease a brand new 2010 Subaru Impreza 2.5i for as little as $209 a month! 
 
         Not only can you take advantage of great lease offers at Premier Subaru, but you also take advantage of our Courtesy Loaner Car Program, our Saturday service hours(until 4 p.m.!), and the satisfaction of working with the only Subaru dealer in the state who carries an A+ rating with the Better Business Bureau.  Contact us at 1(800) 411-4551 for more information. 
 
- Brian Edward Canell, Editor-in-Chief 
 
Used Car Specials!
 
Premier Subaru has always been at the forefront of providing our customers with unique, well-maintained vehicles.  This is a 2005 Ford Explorer SportTrac 4X4.  This local trade includes many options, such as autodim mirror, leather interior, power moonroof, and more! 
 
Retail Price: $19,547
Internet Special Price: $16,627!
 
Premier Subaru logoThe Nissan Altima is a popular car, and this 2007 2.5S model is a one-owner, local trade comes with a clean vehicle history and very low miles - just 21,000! 
 
Retail Price: $18,245
Internet Special Price: $16,494! 
 
 
 
Premier Subaru logoOf course, we sell Subarus as well!  This particular Subaru is a nice vehicle - it is the very rare 2005 Outback 3.0R Sedan.  It has extremely low mileage(34,000 miles) and special amenities including dual power and heated seats and rear spoiler. 
 
Retail Price: $19,980
Internet Special Price: $16,938!
 
         These vehicles represent only three of the approximately 60 vehicles currently on our lot.  Plus, we are continuously buying and selling vehicles, so please check on our inventory by dialing 1(800) 411-4551. 

- Brian Edward Canell, Editor-In-Chief

 

Why It's Important to Have your Car Properly Checked
        It is very important to have your Subaru properly inspected by a dealer which has mechanics to work on your car that are well-versed in the Subaru product.  Our technicians are properly trained, four of which have reached Master Technician status.  Our consultants have placed in the top echelon of Subaru Service Consultants on tests.  As a result, they often are able to find mistakes on vehicles that have been serviced elsewhere. 
        Servicemen that are not properly trained or managed are more likely to make mistakes - the results of which could costs you hundreds or even thousands of dollars more trying to fix the problem on your car, a problem that could be avoided. 
Premier Subaru logoPremier Subaru logo
 
         For example, look at the two pictures here - Master Technician Dave Hulford was inspecting a vehicle and found the following problem.  On the left is a properly serviced automatic transmission with the appropriate filter over it.  On the right is the vehicle that Hulford was inspecting - he discovered that this transmission had an OIL filter over it, which means that instead of transmission fluid, there was oil in the transmission lines.  If not corrected, the result would be more difficult shifting due to greater pressure, leading to greater wear and tear and ultimately more money to fix the transmission.  Hulford resolved the issue by switching to the proper filter. 
         We are open 6 days for your convenience, including until 4 p.m. on Saturdays!  If you ever have any concerns with your Subaru or other vehicle(our technicians have certification on many other makes as well!), you can always reach us at 1(800) 411-4551. 
 
- Brian Edward Canell, Customer Care Manager
 
P.S. Thanks to Master Technicians Dave Hulford and Charlie Miller and Service Manager Dennis Cullen for their assistance with this article. 
 
CarcareService News
       One of the more overlooked maintenance items in a new vehicle, Subaru or otherwise, is the HEPA Filter.  This filter captures mold, bacteria, spores, fungi, nicotine oils, odors, and organic and non organic debris before they enter the passenger cabin.  The HEPA Filter should be replaced once a year or every 7,500 miles(more frequently under dusty conditions) to ensure quality air in the passenger compartment and to maintain the filter's dust collection ability.   
 
- Gary Christiansen, Certified Subaru Service Advisor 
Service Coupon Specials! 
 
Premier Subaru logoFalling leaves and falling prices won't last forever!  Please see below some of our fall service coupon specials.  Also check us out online @ www.premiersubaru.com for Great Service specials all year round and New or Pre-owned vehicle promotions.  You can also e-mail us @ Service@premiersubaru.com.  We'd love to hear from you!

 
- Jamie Russo, Service Consultant
$99.95 
plus tax 
PREPARE YOUR CAR FOR THE FALL!
 
Oil and Filter Change - Replace engine oil with up to 6 quarts of premium engine oil and install Genuine Subaru oil filter
Cooling System Service - Inspect for leaks, drain and refill with up to one gallon of Genuine Subaru coolant; adjust related belts as needed
Brake Inspection and Tire Rotation - Inspect brake linings, adjust brakes and set tire pressure.  
Must present coupon at time of write-up.  Subaru make vehicles only.  No other discounts apply.  One vehicle per coupon. 
Offer Expires: November 30, 2009
$129.95
plus tax 
FUEL INJECTOR CLEANING SERVICE
 
Harmful deposits on injector tips can interrupt the optimum spray pattern leading to hesitation, misfires, increased emissions, loss of power and reduced fuel economy.  The Fuel Injection Service removes deposits that build up on the fuel injectors.
Valid only at Premier Subaru. Cannot be used with any other offer. Hazardous waste fee does apply. Must present coupon at time of write-up. 
Offer Expires: November 30, 2009
$199.95
plus tax
 
With Free loaner vehicle
WANT YOUR SUBARU TO LOOK NEW AGAIN?
Keep your Subaru looking new with an Interior and Exterior Detailing.
Plus applicable taxes.  Valid only at Premier Subaru.  Cannot be used with any other offers.  Subaru vehicles only.  Must present coupon at time of write-up. 
Offer Expires: December 01, 2009
$99.95
PROTECT YOUR TIRES!
 
Complete Road Hazard Protection anywhere in the USA for up to 5 years with no pro-ration.  $25 coverage towards flat repairs.  Up to $399 per tire for replacement. Can be purchased on any tires with less than 20,000 miles.
 
See your service advisor for more information.
Customer's Corner
 
 
Premier Subaru logoLetters from Happy Customers!
 
         I was very impressed with the knowledge and experience of my salesperson, Nick, and his friendliness, and the fact that he focused on the product and did not pressure me about the purchase.  I had already made up my mind to buy a Forester, but I needed to find the right one, and he was patient, showed me all of the ones I was considering and let me decide, even taking multiple test drives.  This was truly a help to me in finding the right Forester, and I love it.  Rich also did his job just as professionally and respectfully.  I have already recommended Premier to family and will be returning.  Thanks! 
 
-         Michael E. Norse
 
Jeff,
 
            I want to tell you I LOVE LOVE my new car.  I am not kidding I am totally over the moon about it.  I love the way it drives, I love the gas mileage, I love just about everything and must say have not enjoyed a new car any more than this one! 
            I was one very happy camper!  I enjoyed working with you very much and the total experience with (Premier) Subaru was terrific and (I) am looking forward to seeing all of you often . . . Thanks to you and your team for everything. 
 
-         Gretchen Dale
 
            Just a note to say thanks to the staff at Premier Subaru for all of your help getting my new Subaru. I will be seeing you soon when I service all my cars there. Thanks again Bob!

-         Celia Johnson

 

 
 
         Don't forget to check out our Courtesy Loaner Car Program - we currently have seven current model-year cars that you can use if you are in for a major service or for a major repair.  These vehicles are continuously checked by us to ensure that they provide you with safe transportation.  Also, if you have purchased from us, the use of these cars is absolutely free!  Please ask next time that you are in our service department for more details.   
 
 - Brian Edward Canell, Editor-in-Chief