Premier Subaru logo

VOLUME III, Issue #12

July 2009 

In This Issue
Lease Specials!
Cash for Clunkers
Best Bets of 2009
Service News
Branford Jazz Series begins
Special Announcements!
Customer's Corner
Join Our Mailing List!
Quick Links
View inventory, schedule service
General Manager Bob Alvine's news and updates
Subaru news from a woman's persepective
Premier's Facebook profile 
Follow Premier for the latest sales and service deals
More info on the Branford Jazz Series
 
Signature       Thank you for your continued interest in our "Fast Tracks" newsletter.  The goal of this newsletter is to make certain that you, the customer, are fully aware of our continuing efforts to provide you with the best sales, service, and customer satisfaction of any dealer in the state of Connecticut. 
        Please feel free to present feedback and present any questions or comments to us, at sales@premiersubaru.comAlso, don't forget to scroll to the bottom to enter our contest! 
 
 - Brian Edward Canell, Editor-In-Chief
Lease Specials

Premier Subaru logo        With the arrival of the 2010 model year now upon us, we wanted to be the first to offer you, our loyal customers, some great opportunities to lease your 2010 Subaru. 
 
        The first 2010 Legacys have finally arrived on our lot - and these cars are already making news, as they get an EPA mileage rating of 31 mpg!  Now you can lease a brand new 2010 Legacy 2.5i for as little as $259 a month, or a Legacy 2.5i Premium for as little as $279 a month. 
         The first 2010 Outbacks will be available by next month - their EPA mileage rating is 29 mpg!  You can put one on lease for as little as $295 a month.   
         We've already begun to sell the 2010 Foresters.  You can lease a brand new 2010 Forester for as little as $259 a month. 
 
         Not only can you take advantage of these great lease offers, but you also take advantage of our Courtesy Loaner Car Program, our Saturday service hours(until 4 p.m.!), and the satisfaction of working with the only Subaru dealer in the state who carries an A+ rating with the Better Business Bureau.  Contact us at 1(800) 411-4551 for more information. 
 
- Brian Edward Canell, Editor-in-Chief 
 
"Cash for Clunkers" arrives
 
       By this point, you are probably aware of the recently passed "Cash for Clunkers" bill, offering as much as $3,500 or $4,500 for turning in an older, gas-guzzling automobile.  Although the official rules on this plan won't be in place until approximately July 23(unless timetables change), here is what we can tell you about the Car Allowance Rebate System, the professional name for "Cash for Clunkers": 
 - Your vehicle must be less than 25 years old on the day you trade it in, and must be continuously registered and insured for at least a year prior to that date.
 - You must purchase or lease a new vehicle - used cars do not qualify.
 - Generally, trade-in vehicles must get 18 or less MPG, although the largest trucks and cargo vans will have different requirements.
 - Dealers will apply the credit directly at point of purchase, so no vouchers needed.
 - Program will run through November 1 or until funds are exhausted, whichever comes first.
 - Since the vehicle you are trading in is required to be destroyed, the law requires the dealer to disclose to you and estimate the "scrap value" of your trade-in. 
 
        Car dealers have to register to be part of the program, and Premier Subaru has already stepped up to be a member.  You can read about on the blog of our general manager, Robert Alvine, located here.  For additional information, or for updates, go to www.cars.gov
 
- Brian Edward Canell, Editor-in-Chief
 
Three Subaru Cars named "Best Bets"!
 
Premier Subaru logo          Cars.com just named three Subaru vehicles - the Impreza, the Impreza WRX STI, and the Forester - on their "Best Bets" list.  Cars can qualify for this list with having IIHS ratings of "Good", better than average reliability, and better than average fuel mileage.  The Impreza and STI won the honor in the "Sports Car" Category, while Forester took home the award in the "SUV and Crossover" Category. 
           In other news, the Subaru Forester also won an award from Parents Magazine, in conjunction with Edmunds.com, by being named to the list of "Best Family Cars for 2009".  All candidate vehicles were tested for safety, quality, performance, and family-friendly features.  This accolade, along with the cars.com "Best Bet" recognition, is now added to the Subaru Forester's expanding list which also includes Motor Trend Sport/Utility of the Year and MotorWeek's Driver's Choice award for Best Small Utility. 
 
 - Brian Edward Canell, Editor-In-Chief
 
CarcareCongratulations, Gary! 
 
Premier Subaru logo Premier Subaru logo
- Gary Christiansen, center, receiving the Silver Award from Brian Giffen, right; Dennis Cullen, Service Manager, is at left. 
 
          On June 25, Subaru of New England Service Director Brian Giffen officially awarded Gary Christiansen, our certified Subaru Service Consultant, with the Silver Award for his performance at the Subaru Service Advisor Summit.   Gary has certainly demonstrated his vast knowledge with assisting our many loyal customers, many of whom know him on a first-name basis.  It is great to see that Gary is getting the acknowledgement that he has rightfully earned. 
 
- Brian Edward Canell, Editor-In-Chief
 
$79.88 
plus tax 
POTHOLE SPECIAL
 
Keeping your wheels aligned will prevent tire wear, increase fuel mileage by reducing road friction and improve your Subaru's handling. 
- Inspect/adjust caster, camber and toe front and rear. 
- Inspection suspension and steering linkage
- Road test
Offer Expires: July 31, 2009
$54.88 plus tax
AIR CONDITIONING SPECIAL
 
Get ready for the hot weather ahead!  Includes air conditioning performance test, inspection of components, hoses and belts, and checks for leaks. 
Must present coupon when order is written.  Subaru make vehicles only.  No other discounts apply. 
Offer Expires: July 15, 2009
$79.88
plus tax
4-WHEEL ALIGNMENT SPECIAL
 
Save on tire wear and gasoline!  You should have your vehicle aligned at least one time per year! 
Must present coupon when order is written.  Subaru make vehicles only.  No other discounts apply. 
Offer Expires: July 15, 2009
FREE!
25-POINT VEHICLE INSPECTION
Present this coupon and receive this inspection for FREE - an original $46.97 value.  For all Subaru vehicles.  Our Certified Subaru Technicians will inspect your vehicle to ensure that it is ready for the summer months ahead.  You will receive a written report of their findings. 
Must present coupon when order is written.  Subaru make vehicles only.  No other discounts apply. 
Offer Expires: July 15, 2009
Branford Jazz Series Sponsorship
 
      The Branford Jazz on the Green Series begins this Thursday night, July 9, and runs on consecutive Thursday nights from 6 p.m. to 8 p.m. through August 20 on the Branford Green.  All shows are free and open to the public and will feature local and well known jazz musicians.  Check out the lineup and other information at www.branfordjazz.com
 
- Brian Edward Canell, Editor-in-Chief
 
Special Announcements!
 
Premier Subaru logo        Over the past few months, the lives of many of our staff here at Premier Subaru have had or are expecting some big changes! Can we say Weddings, Babies, and New Homeowners?  This month, we decided that we would like to share with you some of the big news and events that are happening here with our family at Premier Subaru.
 
- A few weeks ago, Office Assistant Victoria Mackenzie became engaged to Master Technician Stephen Romsky, whom she met while they both worked for Premier Subaru.
- In August, Master Technician Dave Hulford will be getting married to Cheryl Fleisher, who was an Advisor for our Service Department.
- Technician Eric Forman is expecting his first child in the next few months. They will be welcoming home a baby boy.
- Shop Assistant Johnny Rodriguez is happily expecting his second child in about 6 months.
- In November, Customer Care Manager Jennifer Greenberg will be having her first child - we are excited to say that it's a girl!
- Along with just recently closing on his new home, New Car Sales Manager Stan Nitkowski will be welcoming his first child in September. Is it a boy or girl? It's a surprise so we'll soon find out!
- In the middle of July, Office Assistant Virginia Augustine will become the proud Grandmother to her 5th grandchild.
- Congrats are due for Parts Manager Dave Harger who is the proud Daddy to his 3rd child, daughter, London Brook.
- In February of this year, Parts Consultant Chris Elwell became a new homeowner of a house in Meriden!
- In April of this year, Office Manager Amy Wrinn became the proud new homeowner of a beautiful house in West Haven!
- Within the next month or so, New Car Sales Consultant Jeff Irzyk, will be closing on his very first home.
 
         We are all very excited and happy for them so feel free to stop on by and wish your congratulations as well!
 
 - Brian Edward Canell, Editor-In-Chief and Victoria Mackenzie, Office Assistant
 
Customer's Corner
 
 
Premier Subaru logoLetters from Happy Customers! 
 
 Bob,
 
These, of course, are the comments today about the Bluefish Game (Monday, June 29).  We did really enjoy a perfect night at the ballpark!  The home team beat Camden 18-9.  The same player (Maria remembers the name) hit two Bluefish home runs, driving in 7 runs!  His first was high up on the wall in left and the second went clear over the net to the brick wall of the Arena.  Lots of action: bunts, doubles, steals, great throws to second, complex double play attempts, dropped balls (by Camden), lots of different pitchers, spirited calls by the umps and a time out caused, not by rain, but by an electrical outage! 
 
And all of it right there in front of us without anybody's head in the way!  Those seats, Section 10, Row A, are the best...between the visitor's dugout and home, right behind the next batter up!  The game wasn't over 'til 11:00!
 
I was the fortunate person to win these 4 tickets at the raffle among participants of the new owners' session Tuesday evening, June 2nd.   Thank you!
 
Regards,
 
Don
 
p.s. They ran your ad during the middle of the game...and if I'm not mistaken, mentioned the complimentary seats.
 
 - Don Chao
 
Premier Subaru logo
        This month we are holding a special contest and it's really easy to enter!  All you have to do is "friend" us on Facebook, and you will be entered to win a $100 gift card! 
 
         Don't forget to check out our Courtesy Loaner Car Program - we currently have seven current model-year cars that you can use if you are in for a major service or for a major repair.  These vehicles are continuously checked by us to ensure that they provide you with safe transportation.  Also, if you have purchased from us, the use of these cars is absolutely free!  Please ask next time that you are in our service department for more details.   
 
 - Brian Edward Canell, Editor-in-Chief