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Creativity in Business |
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Presented by Jeremy Epstein, Marketing Navigator and founder of Igniting the Revolution RSVP requested to Michelle@CreativeEmergence.com |
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Two significant forces are coming together that represent a challenge to traditional business thinking. These two forces are a massive opportunity for the "creative class" to become mission-critical members of any team. On the one hand, we have the forces of outsourcing and globalization. On the other, the arrival of the billion-channel "attention economy." To get noticed, build relationships, and justify non-commodity pricing, your creativity - at every level of the product/service development cycle - will decide your enterprise's success...or failure. Join "Marketing Navigator" Jeremy Epstein in an energizing and interactive session that will focus on how to inject creativity into seemingly mundane elements of business to create remarkable customer and client interactions (which form the core of high-value sales), authentically differentiate yourself and your business (which help you get noticed), help you become more "recession proof" and enhance your marketability - whether inside an organization or as an entrepreneur. You'll leave with a framework for understanding the role and value of creativity in ROI terms. About Jeremy: Over the course of an almost 6 year career at Microsoft, Jeremy implemented numerous scalable community building and revenue generating programs. His efforts were frequently recognized as US-wide best practices, and he authored one of Microsoft's most successful marketing blogs with over 110,000 views per month. Since leaving Microsoft and "hanging out the shingle," he has signed contracts with multiple clients including Johnson & Johnson and NYT best-selling author, Dan Pink (A Whole New Mind and The Adventures of Johnny Bunko). A passionate technologist, Jeremy prides himself as early adopter with email (1991), a personal home page (1992), and blogging (2000). His career highlights include a start-up with his brother, SilentFrog, and award-winning interactive marketing in Tokyo. You can read his blog and more at www.ignitingtherevolution.com or find him on LinkedIn, Facebook, Twitter, Plaxo, and FriendFeed (among others). Note: Jeremy's client, best-selling author Dan Pink, will be the featured presenter at CCN's holiday Festival-of-Innovators in December. Save the date - December 10th! |
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CCN has a low traffic listserve. Includes CCN
updates, members sharing
events with which they are involved, creativity
conference updates, and other creativity related
happenings around town. Anyone on the listserve
can post messages.
Also, there is now a Capitol Creativity Network Online where you can post images, videos, musings, and anything related to applied creativity; to express what is alive for you around creativity; and post events and anything else, i.e., your own workshops related to creativity. Click this link to join: http://www.facebook.com/group.php?gid=20567331752 |
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