Creative Branding

CCN Event
  • Beyond Branding: A Creative Journey with Archetypes
  • Beyond Branding: A Creative Journey with Archetypes

    Presented by Kelly Cresap, PhD, President of Laughing Muse, Inc.

    RSVP requested to MIchelle@CreativeEmergence.com

    Location

    Cleveland Park Club House
    3433 33rd Place, NW
    Washington, DC 20008
    $20 at the door

    Wed, July 11
    7:00-9:30pm

    Discover profound sources of professional energy and organizational structure in this fun and interactive session. Kelly Cresap, Ph.D., will introduce an interlocking system of four archetypes--Sovereign, Warrior, Magician, and Lover--and equip participants with tools for bringing them all directly into the workplace. This pocket-sized, comprehensive system takes traditional branding to a new level, as it illuminates both the strengths and potential weaknesses of an organization's declared brand. You will leave with a new model for understanding career identity and for achieving professional goals. This experiential workshop includes movement, guided visualization, and storytelling. At the end of the presentation, you will be able to:

    • Orient yourself in a system of archetypes that is comprehensive, holistic, and easy to remember
    • Detect blind spots connected with your professional brand, and act positively to overcome them
    • Move forward with your career goals, equipped with new sources of motivation and insight
    • Create a dynamic workplace ally system
    • Tell stories with greater effectiveness

    Kelly M. Cresap, Ph.D., is an author, storyteller, public speaker, workshop leader, award-winning performer, and former NPR commentator. His work explores both therapeutic and organizational aspects of storytelling. In 2005 he organized the first Smithsonian conference on storytelling for personal transformation. As the founder of Laughing Muse Inc., Dr. Cresap brings the power of thoughtful laughter both to individuals and organizations. His book "Pop Trickster Fool: Warhol Performs" examines the revolutionary impact of the artist Andy Warhol. He is based in Silver Spring, MD. You can reach Kelly at www.laughingmuse.com, kelly@laughingmuse.com or 301-445-9691.

    Registration: $20 at the door

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    Please RSVP to Michelle James

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