Your Business Story

CCN Event
  • 7 Right-Brain Steps for Telling Your Business Story
  • Book and Coaching Give-Away
  • Wednesday, May 10 at the Cleveland Park Club House

    7 Right-Brain Steps for Telling Your Business Story
    The Perfect Elevator Speech

    Presented by Ira Koretsky, Chief Storyteller, Koretsky Communications Group

    RSVP requested so we know how many to expect

    Location

    Cleveland Park Club House
    3433 33rd Place, NW
    Washington, DC 20008
    Fee: $10

    Wednesday, May 10
    7:00-9:30PM

    If you were in a room full of 100 decision makers, could you deliver an inspiring and compelling 30-second story? Are you telling the right story? Is it generating the results you want? At business functions, most conversations begin with “Hello, my name is _____. What do you do?” The answer is the typical, boring blah-blah-blah talk. As humans, we crave connection. The best way to connect is to tell a story. Great stories stir our emotions. They transform facts into ideas and ideas into action. Follow a proven, creative, and results-driven approach to tell YOUR story in 30 seconds or less. Join us for a fun, practical, and hands-on session to develop your business storytelling skills. Topics include:

    • Get the business date
    • Power of metaphors
    • It’s all about them
    • Avoid the blah-blah-blah
    • Convert jargon to people-speak

    Ira Koretsky is a leading authority on business storytelling. As the Chief Storyteller, Ira created a collaborative and proven program designed to accelerate relationship building with your partners, staff, prospects, and clients. He helps his clients create compelling elevator speeches, effective approaches to networking, and presentations that close deals. He combines his 20+ years of business, communication, and professional improvisational humor skills to create a unique, hands-on approach to business storytelling. Ira energizes you with memorable dialogue and fun exercises while his passion inspires you to achieve a higher level of personal success. Ira has told the business stories of Fortune 500 and emerging companies and non-profit organizations such as Charles Schwab, Warner Bros., SmartCEO, GXS, and American Diabetes Association. Ira’s book, “Tell Your Story in 30 Seconds or Less: 101 Best Elevator Speeches in America,” will be published jointly by McGraw-Hill and Selling Power in 2008. You can reach Ira at www.kcomgroup.com, 301-718-8368, or ira@kcomgroup.com and visit his blog at www.chiefstoryteller.com.

    MEETING ROOM: The CCN gathering is on a Wednesday again this month, May 10, at the Cleveland Park Club House. For location details go to the CCN website or www.clevelandparkclub.org.

    Book and Coaching Give-Away

    Not only will you learn how to craft a creative and unique elevator speech, you will have several chances to receive a free autographed book. At CCN, we celebrate the abundance of local talent. We will be raffling off books related to creativity all written by authors who live in the DC metropolitan area. In addition to the book give-aways, Ira Koretsky will be donating a free hour of one-on-one business story coaching.

    Free autographed
    books by DC-area
    authors!

    Included in the raffle are:

    A Whole New Mind
    by Dan Pink

    Discovering the Obvious
    by Dr. Win Wenger

    Building Beehives
    by Seth Kahan

    Why Don't You Want What I Want?
    by Rick Maurer

    Science for Every Learner
    by Kathy Carroll

    The Leader's Guide to Storytelling
    by Steve Denning

    You're Hired!
    by Lorne Epstein

    Tools for Teams
    by Harrison Snow

    Power of Our Way
    by Anita Pathik Law

    Awareness Heals
    by Steve Shafarman

    Images: www.networking-on-sea.co.uk
    icarekits.com/images/books.gif

    Upcoming CCN events and directions
    Capitol Creativity Network
    Please RSVP to Michelle James

    CCN is a professional community of people interested in creativity and its functional applications in all dimensions of life, work and business. Visit the CCN website to join the listserve or get on the email list.

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