Fast Action for Product Recall
Not
long ago, Spill Center was involved in the most intense product recall the
company has ever handled. Plastic pails of commercial dishwashing detergent,
contaminated with hydrogen peroxide, started expanding and bursting, releasing
the highly alkaline liquid. In the first four days of the recall campaign, our
call center dispatched cleanup contractors to 480 locations around the U.S. to contain
the potentially hazardous material.
The
manufacturer, a long-time Spill
Center client, is a
leading provider of cleaning and other products for the industrial, foodservice
and healthcare markets. It was suspected that the detergent had been
contaminated in the manufacturing process with hydrogen peroxide, which turns
to water and oxygen when combined with an alkaline substance such as the
detergent. The oxygen build-up was causing the containers to swell and burst.
The
bursting pails posed a hazard, since the detergent can cause injury if it comes
in contact with skin or gets in someone's eyes. The manufacturer wanted to
bring all of the contaminated product back home, so Spill Center
was contacted to coordinate the recall effort. Our database contains more than
3,300 cleanup contractors in the U.S. and Canada who are qualified to handle
hazmat spills.
Over
the four days that followed the decision to initiate a recall, Spill Center
dispatched cleanup contractors to pack the containers in hazmat drums and
palletize and placard the loads for transportation. The detergent had been
distributed to customers throughout the country, including nursing homes,
hospitals, restaurants, and college facilities.
Once
the company instructed its customers to contact Spill Center,
our call center was answering about 60 calls an hour for the first six hours of
the event. Some of the callers had contained the material and moved it out of
the way. Others wouldn't touch it and were keeping everyone away from it. But
the one common message was: "We need help now. We want this stuff out of here!"
Because of the potential for the containers to explode
and injure anyone who comes in contact with the detergent, the company acted
swiftly, responsibly and professionally to locate and recall the contaminated
product to minimize any problems.
Costs
Under Control
The
manufacturer did its due diligence, contacting several companies for advice on
how to conduct the recall and how much to budget for it. As a result, they
expected the effort to cost nearly $1.5 million. But since Spill Center
had been called in early, we were able to reduce the actual costs to $879,000.
We did that by anticipating the disposal, product handling, transportation and
return process at the outset.
Every
contractor was given a complete picture of what was expected. We communicated
detailed information about the material and packaging to the contractors and
issued handling instructions that stipulated the type of protective equipment
that was required for safety. That kept them from bringing out the most
expensive equipment when it wasn't needed.
Spill Center was able to determine the loss
locations, quantity of product at each, names of the personnel on the scene and
what they needed. Our call center, which worked around the clock, also
identified the closest available cleanup contractor qualified to do the job of
segregating corrosive detergent, over-packing it, properly labeling it,
securing it to pallets and placarding the pallets for transportation.
Since
our database contains detailed information on contractor response
jurisdictions, we were able to coordinate responses by geographic location,
giving some contractors multiple assignments. That eliminated mobilization and
demobilization charges for the manufacturer.
Spill Center directed the contractors to retain
common carriers to return the product once it had been secured for
transportation rather than transporting it themselves. That resulted in a
significant savings. Spill
Center also managed the
invoice submission process - organizing invoices by location, reviewing all
costs, and placing the invoices in line for payment by the manufacturer.
We
had never seen anything quite as intense as that product recall. It showed us
that our computer system was up to the task. We built it anticipating we would
experience a high volume of spills, but we had never really tested it before
this recall. I'm happy to report that it performed beautifully.
To learn more about Spill
Center spill support and
environmental claims management services, visit our website
www.spillcenter.com. I also invite you to call me directly
at 978-568-1922,
X222 or e-mail me at
tmoses@spillcenter.com.
Sincerely,
Tom
Moses
President
Spill Center
22
Kane Industrial Drive
Hudson,
Massachusetts 01749