Dealing With Media after a Spill
Truck accidents are big news when they tie up traffic for hours while emergency crews deal with diesel fuel and hazardous chemicals leaking from the vehicle. That's when the spill generator needs some good PR. But it doesn't just happen, especially in a crisis situation, says Tom Moses, president of Spill Center, a leading spill management specialist with nearly 20 years experience assessing and managing environmental spills. His white paper on crisis communications planning, "Dealing With the Media During a Spill Emergency," can help you as a spill generator keep your reputation untarnished.
Tom, who is an environmental attorney and former U.S. EPA toxicologist, advises a strict policy of openness with the press. He also urges carriers to appoint a company spokesperson whose job it will be to gather all available information (who, what, where, when, how, and what's next) and answer news media inquiries. For Spill Center subscribers, we will automatically notify that contact person in addition to other key company officials when we activate the subscriber's emergency Spill Contingency Plan during a spill emergency.
Download White Paper with Tips
Advance
crisis communications planning can go a long way toward keeping your company
from coming off as the bad guy after a spill. To help in your planning, download
Tom's white paper with Spill
Center's recommended guidelines
for dealing with the media during spill emergencies that occur on the road or
at one of your facilities.
For more information on Spill Center
subscriber services and how Spill
Center can help your
company become better prepared to handle spills requiring emergency cleanup, visit www.spillcenter.com
or call Tom at 978-568-1922, x222. You can email him at tmoses@spillcenter.com.
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