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ROMI in Las Vegas

Greetings!

This week we would like to share two blog posts highlighting important issues for leaders to consider when driving customer focused change:

+ Upcoming Las Vegas Event, April 18th 2012:
Come and join me, Chris Brown at the Annual American Marketing Association Workshop Series in Las Vegas. I will be presenting a 3-hour workshop on "Developing a ROMI (Return on Marketing Investment) Mindset and Best Practices"

Download a pdf brochure here.

To hear more about the event listen to this 5 min podcast interview I did with Kari from the AMA.

Enjoy!

Chris Brown
MarketCulture Strategies, Inc.
V: 831.917.2998 (USA)
V: 61.2.8003 3290 (AUS)
[email protected]
www.marketculture.com
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Featured resources
MarketCulture Blog The role of inspiration and emotion in customer focused culture change

At MarketCulture we have found that rationale arguments are not enough, people must emotionally buy-in to the idea of improving their own and therefore their organization's customer focus.

MarketCulture Blog 7 ways a CEO demonstrates he/she is serious about being customer�centric

One of the reasons companies struggle in their quest for enhanced levels of customer focus is employees don't buy the fact that their leadership is serious about making the change. Here are 7 ways you can send that message.

 

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USA - New York/San Francisco: +1 800.817.8582 - Australia - Sydney: +61 2 8003 3290