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News From Touchstone Business Advisors
From time to time, Touchstone has new business listings, changes to existing listings or important new developments, which are first previewed to those valued clients, who have previously expressed an interest in a business acquisition or sale. If you have a business associate who would be interested in hearing about our services, listings and receiving our articles, please forward this newsletter and they will be able to sign-up for future notices. You can also keep abreast of these changes and download NDA forms and business profiles on our website: www.touchstonebiz.com
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NEW LISTING: WHIMSICAL BOUTIQUE FOR WOMEN, BABY AND HOME 
Do you enjoy shopping in cute boutiques that make you feel right at home? If you are motivated, creative and enjoy bringing joy into others lives, why not own and apply your energies to your own boutique? Created in April 2007 to offer a whimsical and relaxed boutique for women and baby, the store brings comfort to customers and their homes with an array of lingerie, bath and body, home fragrances, linens, decor, gifts and baby fun too! Special attention is given to offer affordable and high-quality local and domestic items, featuring local artisans, which brings in repeat customers. The boutique is nestled in a quaint neighborhood historic square, and the space features a lovely front garden and steps up into an adorable Victorian 1100 sf boutique, where rooms are filled with bed linens, robes, soy candles and fragrant diffusers, bath and body products, locally made goat soaps, local artist green manufactured chairs and bedheads, aprons, wine signs, select artisan jewelry, fun layette items, art for the nursery walls, plush and of course hooded towels and robes. Bed linens are displayed on an iron bed, lingerie is hanging in the powder room and unique items decorate the former kitchen. This turn-key business includes fixtures, hangers, signs, register, credit card terminal, display furniture, mannequins and inventory. Great opportunity for a new owner to grow this inviting retail business through expanded hours, ecommerce and local events. |
Why Publish an Email Newsletter for Your Customers?
"The cost of acquiring a new customer can be as much as 5 times the cost of keeping an old one." (source: Peppers and Rogers)
"A 5% increase in retention yields profit increases of 25 to 100 percent" (source: Bain and Co.)
"Permission e-mail campaigns are ten times more effective
than direct mail campaigns." (source: IMT Strategies)
The results of this research and dozens of other studies add up to a simple conclusion: It's a lot more cost effective and profitable to grow your business by increasing revenue and referrals from existing customers, than it is to keep chasing strangers. If you've got a "house list" of business relationships, you've got an extremely valuable asset. An asset that a quality E-Newsletter is perfectly suited to take advantage of. Specifically...
· An E-Newsletter Increases Lead Generation And Cross Selling.
As your newsletter arrives month after month, it keeps you top of mind with customers, prospects, partners and others, and provides an ongoing, low-key mechanism for highlighting your full range of products and services.
· An E-Newsletter Increases Customer Lifetime Value.
Competitors can buy their way into your market by matching your pricing, matching your products and even matching the look and feel of your company. What they can't buy are your relationships. Every newsletter that you send serves to solidify the connection between your company and your customers.
· An E-Newsletter Provides A Low Cost, Instantaneous Channel For Sending Messages.
Your database of email addresses gives you instant access to your customers and prospects. Once the machine is set up, in addition to sending an E-Newsletter, you can send alerts, advisories and messages as frequently as you wish.
· An E-Newsletter Opens Up A Two-Way Dialogue With Customers And Prospects.
E-Newsletters allow recipients to easily and immediately interact with you. Comments are made, information is requested, an exchange of ideas between you and your customers flows easily in both directions.
· An E-Newsletter Hypercharges Your Existing Marketing Efforts.
Your E-Newsletter doesn't compete with your web site, print newsletter or existing marketing materials. It leverages them. It creates a steady pulse and focus that ties your other marketing efforts together.
· An E-Newsletter Provides Instant, Measurable Results. Advertising, sponsorships, and many other traditional marketing tactics offer few options for measuring the return on your investment. E-based tactics on the other hand, are instantly trackable. With each E-Newsletter you send, you'll know how many people opened it; how many links were clicked on; and more. Fact-based, real time metrics. If you already send printed materials out to your contact list - whether as a print newsletter or in some other fashion - the most immediate and measurable benefit of switching to an electronic format is a savings in time, printing and mailing costs. With a variable cost per newsletter of nearly zero, you will never again have to weigh the benefits of printing more materials or agonize over whether or not person X is "worthy" of the cost of sending information.
Sign up for a FREE 60-Day Trial of Email Marketing today.
No risk. No obligation. No credit card.
Get Your FREE 60-Day Trial
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Some things, like economic cycles are beyond our control. But there are low cost tactics that you can implement today, such as email marketing, that can help drive current sales and position your company for future growth. Touchstone can help you determine how email marketing can supplement your marketing efforts. We use Constant Contact, who is offering this 60-day free trial, and believe it is a tool virtually all business owners should be using.
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FEATURED LISTING
Great Boulder Neighborhood Curves Franchise Resale
· Territory draws from
a large metropolitan area known for outdoor and fitness orientation
· Turnkey with well-trained staff, Go Figure software and
Smart systems in place, 12 machines and club in excellent condition
· Established 7+ year operating history
· Ideally suited for owner-operator to grow membership to
levels previously achieved in this territory
Profitable club with 7-year track record, one of only two Curves in a large territory (population of Boulder Metro areas >250K) with consistent growth potential of women who work or live in Boulder. Solid and loyal membership (strong attendance and retention records), as well as an excellent staff and long-term history. Spacious bright club in a perfect location, plenty of parking on a highly trafficked road, with easy access to Boulder's major in/out highway (Hwy 36). Smart system installed in 2008. Absentee owner with limited resources has limited club's growth.
The business is offered for $59,000.
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UPDATE ON TOUCHSTONE LISTINGS
Niche Manufacturing & Distribution Company
- Consistent Sales, Industry Growth, Strong Seller Support, and RE Available
Fleet Truck/Van Repair & Maintenance Company
- Full Service Facility and Mobile Service, Satisfied Customers, Great Cash Flow
Niche Manufacturer and Construction Company
- High Quality, Low Cost Storage Shed Manufacturer
- Real Estate Available or Lease
Independent Gym/Fitness Club
- Turn-key Opportunity to Acquire Expertly Designed Membership Fitness/Personal Training Studio
Boulder Curves Franchise Resale
- Great Neighborhood Location with Absentee Owner, Excellent Value for New Owner/Operator
Denver Curves Franchise Resale
- High Growth Redeveloping Denver Neighborhood, Growing Membership, New Lease
Day Spa and Salon
- Great Acquisition Opportunity for Less Than Value of Inventory & Equipment
For Detailed
Information See www.touchstonebiz.com
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