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New! Campaign tips from the experts: With this issue, we are starting a new monthly feature of best practices for conservation campaigns from our experts and campaign partners.
We want to hear what has worked for you: Please send your tips and ideas to conservationcampaign@gmail.com.
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Campaign Tip of the Month
"Polling is one of the best investments of resources you can make in a campaign. Without polling you are really rolling the dice. There is no better way to find out what voters would support, how much they are willing to pay, and for what purposes. Having solid data lets you design a measure that is likely to win -- and find the most effective messages to communicate to the voters."
Tom Gilbert, Senior Conservation Finance Director,
The Trust for Public Land
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On your mark, get set...for the 2012 elections
Is your town, city or county is considering placing a funding measure for
land conservation or parks on the ballot? Now is the time to get started for a winning ballot measure campaign in this year's elections. To find out how we can help you research and design a measure that will succeed, contact dee.frankfourth@tpl.org (West) or will.abberger@tpl.org (East). For more information, go to The Conservation Campaign website.
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Gearing up to defend New York's environment funding
Despite continuing budget shortfalls, Governor Cuomo's proposed budget for next year maintains the Environmental Protection Fund at $134 million. As the legislative session begins, the
 We Love New York campaign continues its effort to educate legislators and citizens about the importance of New York's principal source of funds for land conservation and other environmental programs. The campaign, hosted by The Conservation Campaign, is sponsoring a Lobby Day in Albany on Monday, February 13. Read more...
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Pennsylvania deal taking shape on gas drilling impact fee
A legislative deal to set an impact fee on natural gas drilling in Pennsylvania is increasingly taking shape. Revenue from an impact fee is one option being considered for funding Growing Greener, the state's
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now-depleted fund for land conservation, parks, and watershed reclamation. Our partner, the statewide
coalition, is advocating and building support to dedicate funding to the program. The coalition is also supporting the inclusion of a provision to dedicate a portion of the revenue from natural gas drilling on state forests to Growing Greener. Read more...
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