Greetings!
We have two new articles from us this month as well as one from the Packaging Diva. Take a look to see how you can turn your idea into a big success!
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| Have You Considered Trying a Different Idea? |
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When it's time to drop one product idea and pick up another
You had an epiphany; you got your great product idea. You spent a few
years working out the kinks, got a patent and started getting involved
in the industry you wanted to sell to. Your product faced a lot of
resistance, but had a few minor successes. Along the way you got
another idea, one that you feel has much more potential than your
current idea, but you've already invested so much time and energy into
your product and you'd like to at least get your investment back before
starting the long and expensive product development and patent
process. After all, you don't want to give up on your baby -- your
first invention.
This is a common situation. Many inventors aren't involved in any
industry very closely and when they start to get involved in one to
sell their invention, they realize there is an even bigger opportunity
out there for them with another idea. But how do you know it is time
to jump ship?
Read on...
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Who Will Be Your Best Customers? |
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Inventor Story: Brad Singer
Brad Singer's family business, Eisco, Inc., sells chemicals. Founded
by Singer's parents, they mostly sold industrial strength cleaners.
Then in 1992, the Philadelphia Phillies, desperate for a better laundry
detergent, called up Eisco and asked if they had anything to get their
uniforms cleaner. Singer decided to make something for them and has
since been creating a full line of uniform cleaners and making sales to
Major League Baseball teams. Today, he sells to all of the major
league teams and 20% of the minors. These teams give his products
glowing recommendations and yet as Singer tries to expand his business,
he faces lots of resistance.
Read on...
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Help Needed
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NEEDED: Someone who can make prototypes for sewn and textile inventions. Looking for a person with experience and references that has the proper equipment to make shelf-ready products. Also must provide cutting patterns for any prototype they make. Please contact info@dondebelak.net for more information.
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please contact info@dondebelak.net for more information
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Packaging Inventions That Save Lives |
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by JoAnn Hines Packaging Diva
I just returned from speaking at the invention show,
http://www.inventionshow.com/, on how to package your invention to
sell. I saw a lot of great, innovative products that had a lot of
merit. Some of them could become the next, new, "hot" consumer
product. However, what struck me the most was that everyone focused on
what they were developing not whether it would appeal to the consumer.
They seemed to even ignore a consumer need for their product.
Read on...
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