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Greetings!
This issue has some great articles that you will not
want to miss. Make sure to read about how to make
it in the 21st century market where we discuss how
to take advantage of today's market conditions to
make the most of your ideas. Also we have a great
inventor story and another sure-fire article by the
Packaging Diva. Also, make sure to take some time
and listen to some of Don's radio interviews about
his new book the Risk-free Entrepreneur. And as
always, we would love to hear from you!
| Making it in the 21st Century Marketplace |
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The ways of doing business are constantly changing.
Fewer and fewer inventors are opting for licensing
their product or starting their own companies based
on their products. Instead many people are taking
advantage of the current market realities and
creating million dollar businesses with very little
of their own money and spending much less time than
it takes to start a traditional business. So how
are these people doing it? What is their secret?
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| Inventor Story: Peter Sharratt |
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Inventor Peter Sharratt had been creating products
for cars for five years with his two-person company,
called Carmunicate, when he noticed that many new
cars had a small input jack on their stereo that
hadn?t been common in cars before. This jack was
added because so many people wanted an easy way to
plug their i-Pods or other mp3 players directly into
their cars without dealing with complicated
adaptors. Sharratt quickly realized that this jack
could be used for other purposes and invented the
i-Carmunicate, a product that allows for hands free
cell phone use while driving.
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| What Wal-Mart Wants Wal-Mart Gets |
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Wal-Mart, the world's largest retailer, has decided
that it wants to sell organic food. They made the
"big" announcement last week. Having shopped
Wal-Mart looking for a natural or organics food
section, I find this declaration to be long overdue.
Currently, most of the nation's major food producers
are hard at work developing organic versions of
their best-selling products. Look for new organic
products from as Kellogg's Rice Krispies or Kraft
macaroni and cheese later this year.
All things "organic" has become the new rage. There
are some very successful retailers trading on this
fact including Whole Foods and Wild Oats Markets. A
new study conducted by Grapentine Company, Inc.
revealed that a majority of consumers rank the
concept of purchasing fresh food in natural-based
packaging on par with two of grocery retails
highest-selling product trends, fresh herbs and
spices, and organic meats and produce.
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Listen to Don's Radio Interviews |
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Don has already been interviewed on the radio many
times for his new book, The Risk-free Entrepreneur.
Some of these radio interviews are now available
online. To listen to them, just click on the link
below.
Listen here....
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