2012 Business Fair Booth Packages Still Available: Purchase Today!
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Don't Forget - You can still exhibit on the Business Fair floor by purchasing an exhibitor booth package. Click here now to register!
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CALLING ALL VOLUNTEERS!
Are you looking for an exciting volunteer opportunity?
The volunteer program at the National Conference is tailor-made for you. If you volunteer during the conference, you will earn a FREE conference day pass (a $375 value), and participate in special activities at our Wednesday Evening Reception on June 20 at Universal CityWalk®. Each shift is a minimum of four hours and for that time-frame the volunteer will receive receive (1) day pass. The volunteer program is instrumental to the success of the National Conference. So please join us in making 2012 another great year for WBENC! Click here to register now
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HAVE YOU MISSED A RECENT ISSUE OF THE CONFERENCE E-NEWSLETTER? IF SO, CLICK HERE TO REVIEW THE FIRST SEVEN ISSUES! |
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Tips for Success at WBENC National Conference
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 The WBENC National Conference & Business Fair is just over a month away and the First Time Attendee Orientation team would like to share a few pointers that will help make your conference experience a profitable one.
Here are three, but watch for the next issue of the conference E-Newsletter for additional marketing tips. Plan to attend first time attendee orientation in the afternoon on June 18th for even more ideas.
Identify Your Prospects:
- Before you attend the WBENC conference review the sponsor/exhibitor list on the WBENC conference website and identify your top 10 prospects. You cannot network and build relationships with everyone at the tradeshow, so it's important that you have your top 10 prospects and enter them in the "My Show Planner".
- Do your research: Learn as much as possible about your prospect by reviewing their website, annual report, press releases, and any other information you can obtain through public channels. If possible ask people that have done business with that company.
- Information you should know before approaching your prospect:
- What is their business
- Company's mission, vision and values
- Strategic focus
- Supplier Diversity Program
- Learn a little bit about their competitors
- Any other information you can obtain to help you develop your personalized pitch
- Once you identify your prospects go to their supplier website and register your company before arriving at the conference.
- See if it is possible to schedule a specific time to introduce yourself or meet with a company representative while you are in Orlando. If not, then look for them during the many networking events.
- At the conference, make sure you dedicate enough time to get to know your prospect and try to uncover their pain points. This will help you develop a strategic solution for your prospect
- Note that it takes time, sometimes years, to develop a relationship and gain information. At the end it's worth it because once you build a relationship with your prospect, you can have someone who shares information with you and can champion your services within their company.
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WBENC Invites You to Join the Conversation on Facebook and Twitter
The Women's Business Enterprise National Council is on Twitter  and Facebook - and with the 13th annual WBENC National Conference & Business Fair coming up in five and a half weeks, we plan to keep you in-the-know about the happenings in Orlando June 19-21.
The Twitter hashmark for the 2012 WBENC National Conference & Business Fair is: #wbencconf. Easy, right? Yes, it is, and don't forget: #wbencconf...when you tweet about this year's conference!
To find us, please click the icons shown here and join the conversation!
 On Facebook, the WBENC brand page provides another social media vehicle through which to get the latest information on WBENC activities nationwide while sharing your latest news about your business successes, personal milestones or to industry insights. As WBENC's National Conference draws near we want you to get ready for the conversation by finding WBENC on Facebook and Twitter today!
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WBENC is WOW!
WBENC-Certified WBE Marketplace
Are you a WBE Retailer?
The WBENC National Conference & Business Fair Marketplace is offering WBE retailers an opportunity to sell their products on the Business Fair floor. The Marketplace is for WBENC-Certified WBE retailers to showcase and sell their products to the national audience participating in the WBENC Conference on June 20.
Make plans to be a part of the 2012 WBENC Marketplace, click here to learn how you can take advantage of this opportunity.
Writers of WBENC
WBENC-Certified WBEs who have written books relevant to the business community and/or books dealing with business, health, workplace, self-help, and/or other topics of interest to Corporate and Government Members, other WBENC-Certified WBEs, and/or other groups and individuals who attend the WBENC National Conference & Business Fair are invited to join the action on the Business Fair Floor.
We are offering a special rate to authors who want a seat in the Writers of WBENC row on the Business Fair Floor on June 20. For $250, you can purchase your seat. All other costs associated with shipping, and selling books are the responsibility of the WBENC-Certified WBE author including compliance with Florida tax laws. We hope you will take advantage of this opportunity and register today. Please contact Elizabeth Newton, CMP, Vice President, Stovell Marketing and Public Relations, Inc. at
*You must own and operate a WBENC-Certified WBE business in order to participate in this special program.
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