While Valentine's Day focuses primarily on romantic love, I would like to invite you to escape the frenzy of your local greeting card store, which at this time is probably looking as chaotic as the once-yearly shoe sale at Barneys, and widen the lens through which we see "love" this month.

After all, if you are reading this, you are most likely in "work" mode, and business is on your mind so what can this drippy topic do for your bottom line?

Unless you own a dating service or are a relationship coach, romantic love may not be related to financial increase for you, but in a broader sense of the word, L-O-V-E can be a significant asset to the building of a much-adored personal brand, which is, of course, the foundation of a successful business.

A persona that elicits adoration, attention and interest from others owns the ability to influence.  We need only look at some "media darlings" to see this. What is a media darling?  It is a well-recognized person that interviewers and audiences love to hear speak.  They are sought after for interviews and are often featured on magazines and TV shows.  If you are seeking to bring attention to yourself or your business through media, video or public speaking in anyway, learning from media darlings is as easy as, well,  L-O-V-E.

Love of Life:  The public loves someone who loves life, and lives with an intense passion and purpose...

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