Has there been someone who life has been changed for the better because of what you do? That's part of your story, and powerful part! This weeks article focuses on keeping that story succinct and free of excess information that might dilute the emotional experience of your influence on the world.
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What's the Experience of What You Do?
How to avoid a common mistake in storytelling
Are you a specialist in your field? Do you have a way of working, coaching, developing a product or creating art that is so unique that you can't wait to talk about it? That's fantastic! There are people eagerly awaiting your story, and hungry for what you have to offer. The trick is not to bore them before they get to the good stuff about you!
We all have experienced the situation that I am talking about; You simple ask, " what is it you do?" to a new acquaintance and what seems like an eternity later, the flood of information is still rising and you are searching the room for a rescue.
Well-intentioned as this person may be, they suffer from what my husband has termed "lack of situational awareness".
We certainly don't want to think that we could ever be that person (heaven forbid!) but there is an awareness that we need to have when we develop our stories; I am speaking specifically of stories that we tell about ourselves, what we do, and how we help others. These stories are crucial to the success of entrepreneurs, authors, coaches... really anyone that wants to be successful and influence others.
The key is to keep your story succinct. Follow this easy template:
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