Armstrong Beech Marketing
March 2010
Welcome to Armstrong Beech Marketing
 
Greetings!

When you're forwarding your clocks this weekend with the arrival of Spring (hoorah), consider what positive marketing activity you could undertake to help your business grow...
10 Top Sales Tips 
 
1. Listen and understand. To quote the old adage, we were given two ears and one mouth; use them in that proportion!  Find out your prospect's problem and show how you can solve it.
2. Take time to ensure you're talking to the right person, and then ask the right questions.
3. Try to allocate some time weekly/daily to social networking, starting with Linked-In if not already subscribed.
4. If appropriate for your business, start networking and following up on the new contacts made.
5. Don't forget the 'phone; talk to your clients and prospects sometimes, don't just email. Surprise them when you receive an email from them, pick up the phone to return the 'email/call'.
6. Create trust, respect and a charisma with your clients and prospects so that they will want to do business with you
7. Be able to explain how and why you are different 'from the rest' and why customers should buy from you?
8. Be consistent - show you are there for the long haul
9. Always do what you promise you'll do, no matter how 'small'.
10. Maintain your credibility and seek out value buyers rather than price buyers
LinkedIn - 12 tips to get you started
I've prepared 12 tips to get you started (and a bit more) on LinkedIn. Hope it's helpful. Do let me have feedback.
 
Your own Email Marketing 
 

If you want an intro to this email system for a free trial and get a $30 credit if you decide to use it, then let me know which email address you'd be using and I'll set up the referral.

And remember, if sorting out emailing marketing has been in your ROUNDTUIT list, let me know too as this is something I can help with, working with someone in your office to get you started.
The Future of Business Link ?
 
Interesting article as to their possible future if the Conservative Party gets to power after the Electioin. So, if thinking about the Train2Gain option for funding on marketing, then don't delay. 
Upcoming Events 
8th April: Institute of Directors meeting at The Swan at Stoford at 1830 with wine and finger buffet. 'Making Social Media Marketing work for you'. Please book on line on the IoD website
 
28th April: Great Western Business Breakfast : "Pitfalls on the road to economic recovery" - Mark Berrisford-Smith - Senior Economist at HSBC.  For more info contact Lisa Badger on 01235 849997 or email Lisa Badger 
 
30th April:  Monthly Business Breakfast: Andrew Kerr, Chief Executive Wiltshire Council - 'Wiltshire Council - The Business we are in' - see WACC web 
 
Business Breakfast Clubs in Salisbury, Andover and 'Three Towns' at The Corsley Centre organized by Bonallack & Bishop
 
 
Internet & Google Tips
 
Google Alert: Want to know what is being posted about your own, a competitor or client's business name on the website?   Neat.
 
Google Buz - click here
 
local.google.com - find businesses, addresses and places of interest. Is yours there?
 
Getting British Business Online - a new initiative offering UK businesses a free co.uk website address - how about a satellite website linking to your main site?
 
Bea on U-tube
And finally... if you have a spare 5 minutes, you might like to check out this U-tube link to see/listen to my daughter Bea leading 12 'cellos playing Allegri's "Miserere" in the magnificent Basilica in San Lorenzo del Escorial in July 2009.  Also from the previous summer, Morton Lauridsen's "O Magnum Mysterium". Do take a look! 
 
Issue: 6
In This Issue
10 Top Sales Tips
LinkedIn - 12 tips to get you started
Your own Email Marketing
The future of Business Link?
Upcoming Events
Internet & Google tips
Opera & Ballet on the Odeon Big screen
FREE Marketing Advice
WOW!
Bea on u-tube
Opera and Ballet on the big screen at the Odeon in Bath 
 
L'elisir d'amore on Monday 26th April and The Tsarina's Slippers on 24th May.   
 Check out info here and please let me know if you'd like to be kept on a separate data base to receive updates on this. 
 
 It's quite an amazing experience and at just £12.50, an absolute  bargain.  The cinema is very keen to promote this opportunity to school & youth groups too.  Do you have any contacts?  Bath is the only cinema in the SW offering thisi 'culture' series.
Join Our Mailing List
FREE Marketing Advice
 
If you are unsure of what you need or if we are the right ones to help you,  then book in for a half-hour free telephone consultation with me at a time to suit us both.  This could be to discuss marketing/sales or email marketing    Just complete this form with details of your company, contact details and the problems for which you'd like solutions.  
Do you WOW your clients? 

Can you do it better - whatever your 'it' is? Do you exceed your clients' expectations with the quality of service or product you provide?    If you want positive word of mouth recommendations - then make sure you do.
Bea Newman on U-tube 
 
Beatrice
 
 

Thank you for reading and have a great Easter break. 

Warmly,  Debbie Newman
Armstrong Beech Marketing

PS: don't forget the free marketing advice offer.