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Impact
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Pura Vida partners with you
to help raise awareness and funds for organizations making a difference.
$20 minimum donation gives access to the club and specially added classes.
Share Pura Vida and the support of this worthy cause with friends and family when Pura Vida opens its doors to the public on
Sunday, March 4th
from 12-4pm.
Denver Green School is a Neighborhood Innovation School - meaning it implements its own unique program design, approved through a rigorous process by the Denver Public School Board. The emphasis on project-based learning allows teachers and students to engage in relevant, self-directed, teacher-facilitated learning. In addition to the current national "Green Movement"- DGS also believes that "green" has a deeper meaning. Green must mean a focus on the whole student and the whole community. Of course, at the heart of that belief, is the focus on carbon footprint reduction and on environmental and social sustainability.
Funds raised through contributions of members and friends of Pura Vida will go towards the school gardens cared for by students that produce food used in school lunches!
denvergreenschool.org
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Share the Experience
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30 Day Access for a Friend
March 5th
is the last day to add your
VIP guest for the month.
Invite your friends to experience
5280 Magazine's
Top of the Town
"Best Health Club"
Contact your membership consultant today
303.321.7872
Lauren Page laurenp@puravidaclub.com Katy Linstroth katyl@puravidaclub.com John Peterson johnp@puravidaclub.com |
We're Mobile!
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up-to-date class schedules
add a class to your calendar
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view hours and contact info
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Keep up with the
very latest at Pura Vida.
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| PUR-A-THLON | 
SAVE THE DATE!
3rd Annual Pura Vida PUR-A-THLON
to benefit Brent's Place
Friday, May 11th
6:00am - 6:00pm
Get ready to pedal hard, dance, downward dog, sculpt and get hot for a great cause!
Share the power of the hour as participants can choose a power pack of one, two, three or a full day of classes. There will be Indoor Cycling, Strong Body, Yoga, Dance or a Day at the Spa all in support of the families at Brent's Place, a "Safe-Clean" housing facility for pediatric cancer patients and their families.
Your support will benefit families like Mara's. Mara is a 9 year old from Byers, Colorado with SKIDs. She wants to be famous, loves pink, purple, her 3 sisters and basketball. Mara will be staying at Brent's Place for approximately 6 months with a cost of $16,740. Thanks to your generous support in the Pur-A-thlon, Brent's Place is able to provide a home of hope and healing at no cost to her family. Please save the date as space is limited and registration will be available soon!
For additional information or questions regarding registration, sponsorship, participation or volunteering, visit brentsplace.org or contact Julie Gart at 720.343.2803 or jgart@brentsplace.org.
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Vega One
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What is Vega One?
Good for your body and the planet, Vega One Nutritional Shake is the clean, plant-based choice to fuel your healthy, active lifestyle - without compromise. Made from natural, whole food ingredients, Vega One is a convenient, all-in-one supplement packed with:
50% daily intake of
vitamins and minerals
15 g protein
6 g fiber
1.5 g Omega-3
Antioxidants
Probiotics
Greens
Formulated by Brendan Brazier, professional Ironman triathlete and bestselling author on performance nutrition, Vega One is free from dairy, gluten and soy, and contains no added sugar, artificial flavors, colors or sweeteners.
Available in Berry, Chocolate, Vanilla Chai and Natural flavor, enjoy Vega One shaken with water, juice or a non-dairy beverage of your choice, and as a delicious, nutrient-supplementing addition to your favorite smoothie recipe.
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Members Spa Discount
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Pura Vida Members receive a 10% discount on all full price services, skincare and retail products Monday-Friday.
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| VivoBarefoot | |
We've selected Terra Plana and their VIVOBAREFOOT line as our exclusive minimalist shoe provider.
We support the Barefoot Movement! It is important to acknowledge your transition from a traditional shoe to a minimalist shoe/barefoot training. Removing the heel rise in your shoe will affect your gait. Increasing your activity in these shoes conservatively and including foot strengthening exercises in your regime is key to having a successful transition.
Contact Heather for more info and to schedule your consultation and fitting with a Sole Specialist at heatherb@puravidaclub.com.
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Phone Policy
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CELL PHONE USAGE
IS NOT PERMITTED
ABOVE FLOOR 2 OR IN
THE LOCKER ROOMS.
You may make calls
in the lobby only.
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| Corporate Memberships | 
Does your company qualify
for a corporate membership
at Pura Vida?
Contact Membershipfor more information. |
| MAT | |
Muscle Activation Techniques Physical Therapy improves the body's ability to achieve optimal levels of function by increasing the body's range of motion, restoring muscular alignment and eliminating compensation patterns.
We're here to help YOU get MORE out of your workout and maintain optimum levels of function! Stop by on the lower level or call 303-999-2999. muscleactivation.com |
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A Note from Keith
 Seventy percent of all Americans will begin a fitness program as an adult. In less than three months, eighty percent will quit and abandon that fitness program entirely. These numbers recently reported through IHRSA are sobering, but for those of us in the fitness industry, not surprising. Many health clubs rely heavily on these percentages, planning their business cycles and club operations around the very fact that many of their members will not show up once they join. A well-known chain club nearby and on a corner is said to have over 7,000 members on their books. Many in long term contracts that, regardless if they are using the facility or not, cannot end their membership. This infuriates me as well as the rest of the staff. The very notion of assuming the member will stop coming after 90 days is the antithesis of what Pura Vida is about. I can assure you that every person that works at Pura Vida left organizations and other health clubs because the true meaning of health and wellness was not important or honored.
I mention these statistics for a couple of reasons: Our members do show up. And they work hard at achieving their fitness and health goals. The entire fitness staff, from trainers to group fitness, from yoga instructors to the Pilates staff work very hard to get to know each members' name and to offer a truly exceptional experience. In the four years that Pura Vida has been in existence our reputation as having the best classes and instructors has been firmly cemented in the Denver market and beyond. That said, March is a month that we watch closely in terms of member usage to insure that members are still committed. In the fitness business, March has historically been the month that New Year's fitness resolutions are broken. Our goal at Pura Vida is to insure that you are achieving what you set out to do. We want you to show up. And we'll do whatever it takes to insure that you do.
With this is mind, I also feel it's necessary to discuss Pura Vida's growth, as there has been member discussion and concern with overcrowding. The club looks at NET membership growth each month. We plan our marketing and outreach for new membership needs around the anticipated loss. The number one reason people leave Pura Vida (we do an exit interview) is because they are moving out of the area. There of course are a number of other reasons, but relocation leads the list. If we have 40 new members join us in a given month, but have 30 leave, we have a net of 10 memberships. I in no way want anyone to feel that we look at members' as numbers, as this certainly is not the case. But I do feel it's important to explain to those concerned that Pura Vida is not overselling the club. As much as I hate to say it, we too experience resolution madness the first quarter of every year.
I also do want to mention that Mondays and Tuesdays are by far our busiest days/evenings. By the end of the week we are seeing 200 less people a day at the club. That is considerable. In the hopes to even this out, you will begin to see more classes added throughout the week. Check us out Thursday-Sunday and you will find a very quiet club.
Finally, I want to ask that you save the date of Thursday, April 20th to celebrate with us. It's our 4th anniversary! We will be having a celebration party at the club with food, drink and entertainment. Pura Vida's success is because of you, our members. We are celebrating you as much as we are celebrating the club's anniversary. Please join us.
To Spring!
Keith
Keith Moore, General Manager
Pura Vida Fitness & Spa
p. 303.321.PURA (7872) | f. 303.321.VIDA (8432)
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GROUP EX
A WORD FROM SARAH FOX, Pura Vida Group Ex Coordinator
 You CAN be successful in ANY group fitness class!
People often ask me which group fitness class is "best" for them. After asking a few questions to learn more about experiences and interests, I can definitely pick a few classes for to start with. In addition to class recommendations, I always encourage trying something new. Doing something you have never done before can be scary but that doesn't mean that you shouldn't do it. Trying a new fitness class may be just what you need to create a new challenge for your body and your mind helping to keep you fresh, healthy, and youthful! By remembering a few simple tips you can be more confident entering into a new class that you might otherwise be intimidated by.
1. Come prepared - If you are feeling well, you are more likely to have a good time and feel successful. Make sure to come to class rested, hydrated and well nourished. Making sure to eat something nutritious prior to your workout can provide you with the energy that your mind and body need to endure the class; try an apple and nut butter, yogurt and some nuts or trail mix, or a well-balanced energy drink or bar.
2. You are your best teacher - The instructor is your guide but you are your best teacher and only you know what your body is feeling and needs. If any exercise is causing pain then you should NOT "muscle" through it just because everyone else is. Take a modification if one is provided and or take your own modification if one is not offered (you can always go back to an exercise that you were previously doing, keep your body moving and your heart pumping, or take a water break!)
3. Let your guard down - Try introducing yourself to someone new in class and bringing a positive attitude and smile with you. If you come to class expecting to fail then you will probably have a terrible time and feel defeated when all is said and done. Stay positive, laugh at yourself, shake your hips in a new way, and most importantly HAVE FUN!
Hope to see you in class soon!
Please feel free to contact Sarah with feedback regarding our Programming schedule at sarahf@puravidaclub.com.
WE'VE REFINED OUR MOVE PROGRAMMING!
 Look for our Pilates MoVe Level I-II and II-III on the group fitness schedule in March. The former MoVe classes have been streamlined and re-designed by the incredibly talented Pilates team at Pura Vida into multi-level classes. These classes will utilize the MVe chairs (MVe = Maximum Versatility Exercise) and additional props to improve core strength, posture, flexibility, balance, and much more.
Pilates Move I/II
Using traditional Pilates exercises, this focus of this class is on building core strength, increasing shoulder girdle mobility and strength, and using functional movements such as standing, climbing, pushing and lifting. Designed for men and women, emphasis is placed on developing strength specific to for good posture, increasing flexibility, and improving balance. Class structure may vary by utilizing props to intensify movements and ensure alignment.
No experience necessary - beginning to intermediate levels. Reservations required.
Tuesdays 4:30pm with Ann Samson
Wednesdays 10:30am with Tammy Kinsman
Pilates Move II-/III
This intermediate to advanced class truly defines the definition of MVe - maximum versatility exercise. This fun, faster-paced workout will get your heart rate up and increase your calorie burning efficiency by combining Pilates, cardio and strength training to create a total body experience. Increase your metabolism and reap the benefits of Pilates by creating long, lean muscle mass and balanced strength. Guaranteed to tone and strengthen your body, class structure may vary by adding resistance training and accessories.
Prior MoVE/Pilates experience necessary - intermediate to advance levels. Reservations required.
Tuesdays 11:30am with Amanda Fletcher
Saturdays 8:00am with Ann Samson
NEW CLASSES IN MARCH!
Fit Body
Mondays 6:00am with Ashley Hawkins
Fridays 6:00am with Coulter Bump
TRX Unleashed
Wednesday 6:30am with Jonathan Berry
Wednesday 6:00pm with Ashley Hawkins
Pilates Mat
Thursdays 7:00am with Amanda Fletcher
Ballet Body
Fridays 10:30am with Elizabeth Vino
CHECK OUT THE PURA VIDA APP for live schedule changes and sub updates. Get it here! |
PERSONAL TRAINING
SNOWSHOE ADVENTURE with Adrian Wegeng Saturday, March 10th at 9:00amEnjoy a 3-hour outdoor Pura Vida adventure with Personal Trainer and Outdoors Enthusiast Adrian Wegeng. This adventure includes an incredible workout, refreshments and a view. Group will meet at Pura Vida at 9am. Member Fee: $60/$80 with showshoe rental Non-Member Fee: $80/$100 with rental Space is limited. Contact Adrian for additional info and to make your reservation today at adrianw@puravidaclub.com. CHERRY CREEK SNEAK - April 29thPura Vida is proud to be a Sponsor for the 2012 Cherry Creek Sneak! Enjoy this neighborhood race founded in 1982 with over 10,000 runners. CHERRY CREAK SNEAK READY - A Race Conditioning Program  with Personal Trainer/Coach Cyndie GillinghamMondays 5:30pm - Cross Training at Wash Park
Begins March 19th Thursdays 5:30pm - Bi-Weekly Group Runs
Begins March 29th Participate in a 6-week, small group training program to prepare yourself for the 10, 5 or 3.1 mile race. All runners welcome! Member Fee: $199/$35 Drop In Contact Cyndie at cyndieg@puravidaclub.com to reserve your space. The first 6 participants to register receive a complimentary registration to the race! A CHERRY CREEK SNEAK PR - Speed Training with Adrian  WegengMarch 20 - April 24Tuesdays 6:00-7:00amSet a record best this year! Meeting location: Wash Park - Mississippi & the inner loop Program fee: $120 / $30 drop in Contact Adrian to reserve your space at adrianw@puravidaclub.com.
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PILATES
BOOT CAMP Pilates Style with Stacy Weinstein March 7th - April 11thWednesdays at 6amNo Pilates Experience Required! Get into the best shape of your life with this fast-paced, Pilates-based workout. Six sessions in six weeks will tone your arms, legs, and abs. Members: $199 Non-Members: $225 Space is limited. Contact Stacy for more info or to reserve your space today at stacyw@puravidaclub.com. SPRING INTO GOLF with Amanda Fletcher
 Four Week Course - March 6th-27th
Tuesdays At 12:30pm
The weather is warmer and the greens are calling. Are you ready? Condition your body to help add distance to your shots with this golf-specific Pilates workout. We will use the reformer, towers, chair and barrels to build strength and gain flexibility, enhancing the whole body balance you need to golf well. You will learn a pre-game warmup to prepare your body before each round. Amanda specializes in sports-specific training, so don't miss her course. It's time to get ready for golf season! Limited to 6 participants, in the Pilates Studio Members: $120 Non-Members: $150 Contact Amanda for more information at amandaf@puravidaclub.com or reserve your space at Member Services.
PRE/POST NATAL REFORMER CLASS with Tammy Kinsman  Mondays at 10:00am
This semi-private class offers modifications for the pregnant and post-natal body, incorporating traditional Pilates apparatus. Increase strength and confidence for delivery. Experience flexibility, posture, & pelvic floor strength improvements. Improve post-natal recovery. No prior Pilates experience required or time limit on the age of your child. All mothers are welcome!
Class size is limited to 5 participants. Member Fee: $30 Non-Member: $33
Packages also available. Class is limited to 5 participants. Contact Tammy for more info or to reserve your space at tammyk@puravidaclub.com.
For info about Pilates at Pura Vida, contact Stacy Weinstein at stacyw@puravidaclub.com. |
YOGA
NEW CLASSES IN MARCH!
emPower Yoga
Fridays at 6:00am with Billy Potocnik
Kula Flow
Saturdays at 10:15am with Angie Arnold
ALIGN & SHINE - A Yoga Workshop with Billy Potocnik
 Sunday, March 18th 2:00-4:00pm
Enjoy an in-depth exploration of Warrior Postures, Extended-Side-Angle and Triangle.
Member fee: $20 Guest fee: $30
Space is limited. Contact Member Services to reserve your space.
NEW IN MARCH - SEMI-PRIVATE YOGA INSTRUCTION
with Billy Potocnik
Beginning March 5th
Mondays 8:30-9:30am - Forward Folds and Hamstrings
Wednesdays 1:30-2:30am - "For the Birds..." going deeper with Crow, Side-Crow, Peacock, and other arm-balance postures
Thursdays 11:00am-12:00pm - Backbends and Heart-Openers
Enjoy an intimate environment with a focused intention.
Member Fee: $25
Space is limited to 8 participants. Must reserve your space 24 hours in advance at Member Services. Contact Billy for more info at billyp@puravidaclub.com.
PRE-NATAL PRIVATE YOGA SERVICES with Jennifer Lux
DONA Certified Birth  Doula, Prenatal/Vinyasa Yoga Instructor & Mother
Customized to individual needs, a prenatal private yoga session includes an in-depth exploration of the poses that strengthen and support an expecting mother. Using breath, movement, and stretching this one-on-one session can serve as a supplement to your weekly exercise routine, or can be a breakdown of modifications so you can continue to practice in your regular weekly yoga classes. Other possible topics include linking your yoga to labor, restorative poses and meditations to help connect to your baby, and/or an overview of specific poses that help strengthen the body for the challenge of labor and delivery. Postpartum sessions also available.
Contact Heather for more information at heatherb@puravidaclub.com. |
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HOLISTIC NUTRITION
NEW BODY PROJECT with Sara Kosick, Master Personal Trainer  & Holistic Nutrition Therapist
March 6th-29th
Tuesday/Thursday at 6:30am
Join Sara for this proven effective course. Attain your goals in just 4 weeks, with nutrition and group personal training that meets twice a week.
Get in on the program that gives you results for just $199. Limited to 7 participants.
Contact Sara at sarak@puravidaclub.com with questions or to reserve your space.
WELCOME ROBIN HUTCHINSON to the Holistic Nutrition  Dept.
Robin Hutchinson, MBA, MNT
Nutrition therapy is the practice of using food and lifestyle modifications to help you meet your health and wellness goals. It is a natural complement to regular exercise. Remember what your mother told you, "Eat well and exercise!"
My approach with clients is practical and effective. I work with you and your family suggesting food, lifestyle, vitamin and western herb supplementation to give you greater vitality. My system works because I teach you how the body uses food, and I clarify commonly held nutritional misconceptions. This enables you to make well-informed nutritional choices, which naturally leads to improved health. Some people have one or more very specific health issues. Others simply want to clean up their diet. Together, we change bad habits to create a good solid foundation for better health. I develop individualized nutrition solutions that include menu plans, recipes, food lists, restaurant guides and more.
I specialize in nutritional support for women's health (pregnancy, PMS, perimenopause), weight loss, sleep issues, food allergies, digestive disturbance, fatigue, mild depression, and issues related to focus and concentration. I hold a Masters in Nutrition Therapy with additional coursework in functional blood chemistry analysis, thyroid and neurotransmitter deficiency, and digestive health.
When I am not singing the praises of wholesome food, I stay active practicing yoga, road biking, and cooking delicious dinners for friends and family. Please contact me for a complimentary 20 minute initial consultation. I'm happy to discuss how nutrition therapy fits into your personal goals. Contact me at robinh@puravidaclub.com or at ext 135.
FOOD ALLERGY TESTING SEMINAR with Sara Kosick, MNTP
 Tuesday March 13th at 5:30pm
Member Price: $99 - includes food allergy test
Learn about your digestive health and the relationship between the food you eat and daily symptoms you're experiencing. Understand what foods work for you and how to increase the health of one of the most important systems in your body, your digestive system.
Contact Sara to sign up or for more information at sarak@puravidaclub.com. Registration is due by March 9th.
No refunds available for test kits.
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SPAVital
SPRING AT SPAVital
 Spray Tan, Classic Pedicure and Bikini Wax...$100
PACKAGE SPECIAL
Purchase a series of five spray tans, 60 minute massages or 60 minute facials and receive the 6th free!
ENHANCE YOUR SERVICE - COMPLIMENTARY IN MARCH!
 Aromatherapy
Hot Stones
Hot Oil Scalp Treatment
Paraffin
Eye Treatment
Lip Treatment
Details at SPAVital, restrictions may apply.
WELCOME COLLEEN CASEY, Lead Massage Therapist, GABRIELA WARD, Massage Therapist and RENEE HUMES, Nail Technician to the SPAVital Team!
MANICURES & PEDICURES are now also offered 7 days a week!
MONDAY MASSAGE 
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Every Monday we offer a 60 Minute Swedish Massage for just $70, which includes gratuity.
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TUESDAY FACIAL 
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Every Tuesday we offer a 60 Minute Customized Facial for just $80, which includes gratuity.
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Book now as these appointments go fast. Stop by SPAVital on Floor 4 or call 303.999.2900 today to book a relaxing or energizing treatment. Book online. Download the SPAVital Menu. |
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