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Two years ago(summer of 2004) at our park (Jellystone
Niagara) we did approximately 72 reservations over the
Internet using Bookyoursite.com. Last year we did
461 using
the same service.
How did we increase our business
that much? We turned to Internet Marketing. Our
old website was built all in Flash and was nowhere
to be found at Google and the other big search
engines. We created a clean, professional website
that was friendly to the search engines. We also
spent some marketing dollars bringing in visitors
from those search
engines -- this is known as Pay Per Click (PPC). In
time, our website traffic grew and still continues
to grow.
The other very important thing we did was make
reserving a campsite at our park online easy. Click
"Reservations" at our campground's website and
you're automatically taken to BookYourSite.com into
the first step of a reservation process. That's a
call to action, and it converts very well. Some of
our BookYourSite.com customers do huge numbers
of online reservations, some do very few. What
differentiates them is how their websites draw
traffic to themselves, and push their website
visitors to "act".
Here is our beginners
guide to Internet Marketing to bring
visitors to your website.
Here is our guide
to linking to BookYourSite.com to turn those
visitors into customers.
Cal Goodman ([email protected])
Campground Manager Software�
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We have recently added the ability to pay for your
annual support plan online. Through the Paypal
payment service you can make payments with your
credit card anytime day or night.
On the right hand side of the esupport page on the
Campground Manager website, you will see "Support
Renewal" (If you click "Read on" in this section it
will take you directly to the website page). Go
down until you see the PC Charge question. Answer
the question yes or no. Click on the support program
you wish to sign up for and the follow the
instructions on the screen. Fill in your credit card
information. Please note your esupport account will
not be updated until the next business day.
Hopefully this makes it more convenient for you to
renew your support with us!
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This is our fourth month into our partnership with
X-Charge. I have to say it could not have gone any
better. The software is rock solid but more than
that the support has been great. Quick support
responses, easy set-up and friendly support
personnel have made this company a joy to work with.
The best part about it is they have a vested
interested in making sure your system is up and
processing payments. If your system is down, they
don't make any money! Their rates are very
competitive, in fact, they have saved some of our
customers a significant amount of money. In
addition the software is free as is the interface to
Campground Manager Software� .
If you would like to find out more about X-Charge
please call us or speak directly to our X-Charge
representative, Chuck Drake
([email protected]). I'm sure he would be
glad to prepare a proposal for you without
obligation. You may be pleasantly surprised!
Jim Amadio-
President Mission Management Systems
([email protected])
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I thought I would share with everyone a little
background information about one of our largest
Campgound Manager Customers. I think you may find
their story interesting and it reflects a
significant trend in the RV industry... Enjoy!
Equity Lifestyle Properties, Inc. owns or has an
interest in
284 quality communities in 28 states and British
Columbia
consisting of over 100,000 sites. These resort
communities
are situated in many of the country's most desirable
locations
including Florida, Arizona, Coastal North Carolina,
California,
Oregon, and The Rio Grande Valley of Texas.
Equity Lifestyle's expanding presence in the RV resort
industry signifies their awareness of the importance
of the
ever-growing RV market. Many of the basic
philosophies used
to operate our RV resorts are based on the
experience of
Equity Lifestyle's 30 year history in the industry.
Their goal is
to create value for guests by providing consistently
high
levels of services, activities, and amenities in
clean and
attractive surroundings.
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Campground Manager Software� Point of Sale is on sale! We are offering a $200 discount until the May 30/06. One time fee of $795 US. If you have ever thought about tightening up your store operation and keeping track of your physical inventory this is the system for you. Automatically uploads your store results and journal entries with all your Campground Manager Software� journal entries to Quick Books Pro. Call Chris or myself for an online Webex demo!
Sincerely,
Peter Kearns
Mission Management
email:
[email protected]
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