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Open Water Swim Run Clinic Next Weekend, 7/24. Register early to ensure your spot and be confident and prepared when the gun goes off! More info...
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THIS WEEK!
Sunday, 7/17 from 2-5:30pm
Running Form, Economy, and Speed Clinic
The Sport Factory's running coaches Matt Russ and Lauren Tomory will help you conserve energy, prevent injury, and run faster. Each participant will have their running economy broken down and analyzed using hi-def video. Key limiters and form deficiencies will be identified and you will be given the tools and drills to improve upon them. More Info...
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Calling All Junior High and High School Runners!
Summer Track & Cross Country Program is in Session
Your training program may not be specific or individualized enough to maximize your performance and achieve your true potential. Our coaches have decades of experience working with young runners, many of which have earned scholarships or gone on to higher level programs.
More Info...
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Beat The Heat
by Coach Matt Russ
It is important to understand your body's individual physiological response to a hot and/or humid environment, and how much energy it must expend to cool itself. You may be surprised that most of the chemical energy used for muscular contraction is lost as heat-- up to 90% at high intensities! Read on... |
 7 Weeks to Ironkids Success!
Is your kiddo interested in IronKids Alpharetta on September 11th? The Sport Factory has teamed up with IronKids Alpharetta to create a 7 week program to help prepare your child for the upcoming IronKids race. We will make sure your child has FUN, builds confidence, and learns new skills. More Info . . .
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But I'm Not Running Marathons!
By Lauren Tomory
Over-distance training, or running more miles in a particular training session than the distance of the event, has a place in everyone's training schedule.. More Info . . . |
Injury Prevention, Part II: When, Where, and Why to Stretch
By Dr. Hamid Sadri
In my 25 years of practice, I have certainly witnessed a great deal of change in what is considered to be the proper method and timing for stretching, as it relates to injury prevention, exercise and athletic performance. For the purposes of this article we will discuss the three elements of why, how and when stretching should be done based upon the latest available research, clinical data and literature reviews.More Info . . . |
 5150 Lake Lanier Discount "What is 5150?" 5150 Triathlon Series is a fast-paced International distance event series operated by World Triathlon Corporation, producers of the well-known Ironman and Ironman 70.3 global event series. 1.5km swim, 40k bike and 10k run get you to the finish line. For a limited time only, we are offering a promotional code for $10 off your entry fee. To register and learn more about the inaugural event, visit www.5150LakeLanier.com today! Be part of this exciting event that brings athletes ages 15 - 80+ and from around globe together! Need a challenge? Come and join us on Sunday, September 11th for your chance to qualify for Hy-Vee/5150 U.S. Championship or just simple become "weekend warrior"! Promo code: 5150LAKELANIER |
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Next Open Water Swim Clinic
July 24th 8am-11am
TACTICS/DRAFTING: Tips for swimming in a pack and how to draft off a swimmer to conserve energy.
SIGHTING & SWIMMING IN A STRAIGHT LINE: Navigating the course, effective buoy turns and sighting without compromising your stroke.
Bonus: RUN FORM AND DRILLS: A primer on running technique and improving economy by Coach Matt Russ. Learning the basics of running drills and how to integrate them into your training plan.
Space is limited- register today!
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 ACAI - Superfruit, Superhero, or Superficial?
By Ilana Katz, MS, RD, CSSD
Acai berries have been categorized by many marketers as a "superfood." A superfood is a term sometimes used to describe food with high phytonutrient content that would offer health benefits as a result. Read on . .
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 Athlete of the Month
Name: Bill Norton
Accomplishment: Triathlon is a family affair for the Nortons, and Bill is able to enjoy a lot of training and racing with his son, Joe. Bill started working with Coach Tracy Palmer in November 2010; after completing 3 Ironman races, he decided on a short course focus for 2011. He has been competing in the Tri the Parks Series this summer, and recently had a breakthrough race: winning his AG at the Indian Springs Sprint Triathlon. Bill has an amazing attitude and he is an extremely hard worker. He is dedicated to his training plan which has helped him shake out three years of IM training, gain some speed, and learn how to really race. With his continued dedication to his training, Bill is on his way to a great second half of the season! Keep up the great work, Bill!
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The Sport Factory Pro Shop is Live- We rent race wheels, wetsuits, and bike transport boxes.
Please visit our online pro shop to find all your favorite team gear as well as wheel rentals, accessories, Blueseventy gear, and more! Schedule a demo appointment with one of our fit experts and we will put you in the best Blueseventy products at the lowest prices.
Visit www.sportfactoryproshop.com for more information or to schedule an appointment. |
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TSF News and Events- Clinic Registration Is Open!
Vanessa Berg is Kona Bound!
Open Water Swim Clinics
TSF Masters Swimming - Per-Session Punchcards or Monthly membership available. All swimmers welcome!
Check out the Team's latest Race Results and Race Reports here |
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Parting Shot: My First Bike presents Ishan Nayak with his adaptive bike, thanks to a great showing at the My First Bike Kids Triathlon! Read more about Ishan...
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July Specials:
2011 Felt B16 Special: Purchase B16 at regular price & receive Roswell Bicycles kit free! up to $150 value! Kit includes: jersey(mens or womens), visor, socks, race belt, water bottle & cage
- 10% off all road & mountain cycling shoes $199 & higher
- 10% off all Roswell Bicycles jerseys
- Gear up for Tour d France: 15% off Specialized HTC Team jerseys & bibs
- 25% off ALL In-stock Carbon Road/Triathlon wheels.
- 25% off ALL In-stock mountain bike wheelsets.
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