February 2010

Show Some Love!
By Amy Kloner
loveBy nature, competitive athletes are a cut above the average Joe when it comes to setting high standards for ourselves. Let's keep the standards high without sacrificing a positive self image.  Read on...
Death by Trainer
By Curtis Henry
cycleops fluid 2Avoid telling your buddies that you crashed on the trainer.  Pro Cycling Mechanic Curtis Henry outlines how to keep from getting rug-rash from an indoor crash. Read on . . .
5 Tips for Injury Prevention
By Jen Henry 
Sport Factory coach and board certified physical therapist, Jen Henry, outlines some basic tips for avoiding a season-ending injury. Read on . . .
Team Sport Factory News
Katie June worlds 2009Katie Juned named USAT 2009 JUNIOR DUATHLETE OF THE YEAR.  We sat down with this rising star for a little Q&A about receiving this honor. Read on . . .  
 
 
 
Team Sport Factory At SEE-MEE

Mark your calendars for Feb. 27th.  All things multisport will be at SEE-MEE, the Southeast Endurance & Multisport Expo, held at the Concourse Athletic Club between 2pm-6pm. Every year this expo gets bigger and better, including a "multisport fashion show" and Swap Meet at the 2010 edition.  Don't miss it!
 
11global 11global Brings it Local!
With a successful series in South Africa, olympic-distance specialists 11global brings the series to GA in 2010.  The Ritz at Reynold's Plantation will host the inaugural event on May 22nd. Sport Factory athletes may receive a $20 registration discount. Read on . . .
 


TRI BIKE SPECIALS
2010 Giant Trinity Advanced SL  Roswell Bicycles is the only shop in the southeast to have these bikes in stock!  Once these are sold they are gone for the year!
Trinity Advanced SL2  $5,050 -   Medium (1)
Trinity Advanced SL1  $6,100 -   Small (1), Large (1)
Trinity Advanced SL0 $12,000 -  Small (1)

2010 Wilier Cento Crono(John Cobb Design
Ultegra group $3,600; Medium (2)
 
2009 Felt B2R TTR (SRAM Red/Force group)
Regular Price: $4,600; SALE PRICE:  $3,600
56cm (4), 58cm (3), 60cm (2)

2009 Felt B16 Same bike as 2010 version except frame color!
Regular Price: $2,300; SALE PRICE:  $1,900 ($100 less than 2010)
48cm(1), 50cm(1), 56cm(2), 58cm(2), 60cm(1)
FREE Tri Clinic- Sunday, April 4th
Our annual FREE tri clinic is a great way to kick off your season 
  • Learn the secrets of lightening fast transitions and save money our equipment selection tips
  • Optimize your open water swim
  • Pacing and cycling skills that unlock your best run off the bike
  • Race day nutrition that will not let you down
  • Race selection and tapering.  The best season is the one that is planned properly!
  • Q/A:  All your triathlon questions answered.

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Participants receive free goody bags from Powerbar

Space is limited to 75 participants and this clinic fills to capacity. Please REGISTER TODAY
Parting Shot
Photo by Sam Morgan Photo
Grind Legs
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COACH'S CORNER
QUICK TIPS

Brett DanielsCoach Brett Daniels
breaks down what it takes to GET FIT and STAY FIT
, using the FITT Principle: Frequency, Intensity, Time, and Type. 
Read on . . .
FEBRUARY BONUS
JOIN US FOR THE BEST BIKE WORKOUT IN ATLANTA!

Grind Punch Cards are good for 6 Weekday Grind Visits (Tues/Thurs).

TEAM MEMBERS $60 (reg.price $72)
NON MEMBERS $75 (reg.price $90)

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First Choice Convenience
Athletes can now see the talented crew from First Choice Healthcare right here at The Sport Factory's Roswell Location.
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Please continue to schedule your appointments directly through First Choice Healthcare.
Quick Links
Nutrition News
ILANA KATZ HEADSHOTThe Sport Factory's RD, Ilana Katz. 

FLAXSEED - THE MIRACLE SEED

The science of nutrition has so much to offer and when buzz words stick around for more than a few months, we know it's worth investigating the empirical evidence behind the buzz. Flaxseeds is one of those that has been around for sometime now, and most people are getting them in some form or another if they are conscious of healthy eating by any measure. Studies show that flaxseed may help fight everything from heart disease and diabetes to even breast cancer. Read on . . .

2010 TEAM SPONSORS
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