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 F e b r u a r y
2010
More Information About
Brochure Distribution Than You Thought Possible
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 Brochure Distribution
Research
and More
Here are some great links to interesting articles and data:
Brochure Distribution: Proven / Effective / Reliable |
Coming Soon!
April 7 & 8, 2010 Stoweflake Resort
Stowe, Vermont
New England's Largest Tourism Conference
This amazing conference brings together tourism and hospitality newcomers and long-time professionals for education, discussion, and an exchange of ideas.
For more information visit the VTIC website.
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NEW
Brochure
Clients
It is always fun to have some new brochures in the truck and our displays (not that we don't love our old friends). Joining our colorful lineup last year were:
The Dollhouse Factory in Barre, Lincoln Peak Vineyards in Middlebury, The Skinny Pancake in Burlington and Montpelier, Fin and Feather in Stowe, Christmas Past and Present in Quechee, Moosalamoo in Addison County, Burlington Brew Tours, Green Mountain Fibers in Rutland, The Moonlight Lady in Burlington, Wherezit.com and the Waterbury Festival Players.
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Read Even More About PP&D
 Can't get enough information on PP&D Brochure Distribution? Check out a recent interview with Bill that appeared in Business People Vermont Magazine. Also visit our web site for even more fact filled pages. |
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Greetings!
We've had a great year at PP&D. We distributed
millions of brochures for many long time friends and lots of new
customers. We placed dozens of new displays at wonderful locations.
With over 50 years of combined experience, our service reps / drivers have provided an excellent (and consistent) workforce all year!
It is now contract writing season at PP&D (for most customers). Please let me know if you haven't seen your new proposal for 2010-11, and if you have any questions. Our new catalog should be done very soon.
Away from PP&D, I am now Chairperson of the Vermont Travel Industry Conference (see side bar) and President of the International Association of Professional Brochure Distributors (see below). Both great groups, I am learning a lot about other tourism organizations, gaining ideas which will benefit our company and our clients.
As always, I welcome any feedback, questions, comments or praise. You can contact me at Bill@ppdbrochure.com. Or to hear my real voice, call 802-862-4366.
Enjoy the Rest of the Winter
Think Snow!
Bill Orleans
Owner, PP&D
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Are you a 10 or a 2?
 Rate Your Own Brochure
Have you always wanted to know how your brochure stacks up? Be sure to check out an exciting new feature on the Professional Brochure Distribution Association website. Categories include heading, content, image, construction, and design. It even totals your score. This tool will help bring up important discussions. Try it out for yourself!
If your brochure scored poorly, there is hope, and help, on YouTube.
The International Association of Professional Brochure Distributors has produced a great video on how to design and print an effective
brochure, which can be found on YouTube. This
is the first in a series. Stay tuned for:
The Value Of Having a Brochure, Choosing a Distributor, and Integrating
Brochure Distribution With A Web Presence.
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NEW DISPLAY SITES
We are always excited about placing new brochure displays. I'm sure you will be too!
This year's additions include; Jay Peak's NewHotel · Chimney Point Historic Site ·
Lone Pine Campground · Red Hen Bakery · A&B Beverage · Colonnade Motel · The
Magic Wok · Pico Sports Center · Woodbridge Coffee House · Golden Stage Inn. In
New York we've added: The Ticonderoga Welcome Center · Best Western · Comfort Inn · The Alpine
Inn and many many more.
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 And The Winner is... Congratulations to the Montshire Museum winning second place (international rack
card category) in the Best Brochure
Competition of the IAPBD. View all the winners.
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Since so many of you wisely
distribute your brochures to Vermont's Welcome Centers, Rest Stops and
Info Centers, I thought I'd pass along this article with the latest
news.
What's New at VT Welcome and Info Centers
- Special guest contributor Cindy Roberts
Because of
the current economy, everyone is hurting right now and being especially
careful that they get the most mileage out of their advertising
dollars. The Vermont Information Center Division is here to offer our
help in any way possible to make your marketing strategies work for
you.
If you are not currently a part of our program but would like to be or
would like to just talk about it, please contact me at your
convenience. Distributing your print literature through our centers is
a direct avenue to reaching well over 3,000,000 travelers annually
throughout the entire state at a very affordable cost to you. Contact
me any time.
Cindy Roberts, VT Brochure Placement Coordinator
802-265-2210, Cindy.roberts@state.vt.us
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