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BRSI's
Definition of Sustainability
The Blue Ridge Sustainability Institute is an advocate and catalyst for actions that make the earth more sustainable. Sustainability means creating and maintaining conditions under which humans and nature can exist in productive harmony, that permit fulfilling social, economic and environmental requirements of present and future generations. |
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Board of Directors
Paul Bellows Chair Retired Chief Operating Officer, Kilpatrick Stockton LLP
Patricia S. Smith Treasurer Retired President, The Community Foundation of Western North Carolina
W. Louis Bissette, Jr. Secretary Partner, McGuire, Wood & Bissette
Becky Anderson Consultant; Founder and Former Director, Hand Made in America
Jack Haiden Britt Blackwell Britt & Associates; Retired Executive Vice President of The University of Tennessee
Susan Fox Assistant Director of Research, Southern Research Station, US Forest Service
Holly Jones Buncombe County Commissioner; Director, YWCA of Asheville
Robert K. McMahan Dean, Professor of Engineering, The Kimmel School, Western Carolina University
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BRSI Profile
We have an amazing collection of talented professionals who contribute their time and resources to the management and development of BRSI projects and programs.
This month's featured member is:
Tim Ballard
Thank you, Tim, for your contributions!
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BRSI Sponsor Profile
We owe much appreciation to our sponsors, who are instrumental to our existence and development.
This month's featured sponsor is:

Thank you, Progress, for your support!
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Asheville Green Drinks is a networking party and part of the self-organizing global grassroots movement that connects local communities with environmental ideas, media and action.
Come out to Posana Cafe every Wednesday
at 5:30 pm.
Program begins at 6.
Click here for a 2011 schedule and topics
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Recent Awards and Donations
Mack Pearsall
Brett Allen Barndt
Lakis Polycarpou
Many thanks to these individual contributors.
Your support is invaluable.
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Partnerships and/or Collaborations
AdvantageGreen
AdvantageWest
Asheville Buncombe Sustainability Community Initiative
Asheville Buncombe Technical Community College
Asheville Chamber of Commerce
Asheville Design Center
Asheville Green Drinks
Asheville Green Opportunities
Asheville HUB
Asheville Independent Restaurants (AIR)
Biltmore Farms
Blue Ridge Biofuels Buncombe County
City of Asheville
Community Foundation of Western North Carolina
Conrard Industries
FIRC Group
FLS Energy
Global Institute for Sustainability Technologies at Asheville-Buncombe Technical Community College
Green Jobs, ABCCM
Hickory Nut Gap Farm
Land-of-Sky Regional Council
National Climatic Data Center
National Environmental Modeling and Analysis Center (NEMAC)
North Carolina Arboretum
North Carolina Department of Environmental and Natural Resources
Oak Ridge National Laboratory
Progress Energy
PurpleCat Networks
Push Designs
Self-Help Ventures Fund / Self-Help Credit Union
Southern Energy & Environment Expo
Sundance Power Systems
Sustainability Advisory Committee on Energy and the Environment
The Community Foundation of Western North Carolina
The Nauhaus Institute (NHI)
U.S. Forestry Service's Southern Research Station
University of North Carolina - Asheville
Warren Wilson College
Waste Reduction Partners
Western Carolina University
Western North Carolina Clean Energy Leadership Group
Western North Carolina Green Building Coalition
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Newsletter Team
Editor Lenny Bernstein
Design/Production
Katie Cavert
Writers
Tim Ballard
Lenny Bernstein
Steve Cochran
John Stevens
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LEADERSHIP GROUP
Tim Ballard
Energy Campaign Manager
Paul Bellows
Chair of Board of Directors
Lenny Bernstein Projects and Programs Director
Brandee Boggs Advisor on Collaborations
Katie Cavert Communications Coordinator
Jennifer Cory Administrative and Financial Advisor Steve Cochran Principal
Paul Dezendorf Business Manager
Rebecca Efroymson Senior Advisor on Natural Environments Alan Escovitz
Director of Government Relationships Chris Fargo-Masuda
Researcher on Wind Generation Bill Hargrove
Senior Science Advisor Tom Hatley
Special Advisor on Rural Development David Johnson
Senior Advisor on Built and Natural Environment Drew Kitt
Special Advisor on Renewable Energy Georgi Kostov
Information Technology Advisor Lisa Manning
Director of Post Awards Grant Management
Russ Martin
Co-Chair Advisory Board
David Mosrie
Advisory on the Built Environment
Teresa Matthews
Manager of BRSI's Contacts
Laura Piraino
Principal
Jon Snover
Senior Advisor on Sustainability
John Stevens
Executive Director
Sherry Vaughan Administrative Assistant David Wallace Co-Chair Advisory Council Kevin Locke Wilson Special Assistant to the Director
Noah Wilson Manager of Information Technology
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Comments Welcome
We, at BRSI, strive to provide useful, accurate information to residents of Western North Carolina.
If any errors exist in this publication we invite you to notify Newsletter Staff as a means of quality control.
We appreciate your assistance.
Click here to submit feedback
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Energy Campaign Update
BRSI Announces Sundance Power Systems as Solar Contractor for Green Restaurant Initiative
 
As reported in last month's newsletter, BRSI is partnering with the Asheville Independent Restaurant (AIR) Association to "green" 17 local independent restaurants through a $258,000 grant from North Carolina Green Business Fund. Our goal is to put Asheville on the map as the Green Dining Destination City with the highest per-capita density of Green Certified Restaurants® in the country. To help participating restaurants obtain Green Certification, the grant is providing part of the funding for solar installations, energy efficiency upgrades, and energy conservation education. These upgrades will reduce the restaurants' monthly power bills, provide green jobs, and support our region's growing clean energy industry. Eight restaurants are slated for solar thermal installations, which will be completed by the end of this year.
BRSI and AIR are pleased to announce that Sundance Power Systems has been selected to install the solar thermal panels on the eight restaurants receiving solar. Sundance is a Weaverville-based firm that has been installing renewable energy systems in the Asheville area for 16 years with a passion for building a sustainable future. Their extensive experience with commercial solar hot water installations includes the systems located on Mellow Mushroom, Annie's Naturally Bakery, the Pisgah Inn, Asheville Fire Departments #6 and #8, plus Frank Hall, a residence dorm at Appalachian State University.
Sundance has proposed top quality systems for the restaurants and demonstrated a keen attention to detail to ensure each system design will meet the needs of the individual restaurants. We are confident that they will exceed expectations in providing each restaurant with long-lasting installations. The solar thermal panels chosen for the project are SolarHot Equinox solar collectors manufactured in Morrisville, NC. BRSI and AIR are proud to be supporting a top quality North Carolina manufacturer, especially given the recent overseas migration of manufacturing facilities. Additionally, the SolarHot technology was officially tested and ranked "America's most efficient system in its class."
A primary focus of the project is regional economic development and job creation, and nearly 4000 work-hours will be created in conjunction with this initiative. In order to connect clean energy job creation with clean energy job training, BRSI and the Asheville-Buncombe Community Christian Ministry (ABCCM) Green Jobs program have partnered to allow two recent trained graduates of the ABCCM Solar Thermal Installer training program to work on the Green Restaurant Initiative solar installations. ABCCM trains and places residents from high poverty areas into green jobs and strives to help people become successful while improving the environment. Sundance will be selecting two top graduates of the program to hire for the solar thermal installations.
Through the Green Restaurant Initiative, more local independent restaurants will attract customers who are concerned with eating well, supporting the local economy and reducing their environmental footprint. The following restaurants are expected to be receiving solar thermal systems for hot water production through the grant in the next few months: Posana Café, The French Broad Chocolate Lounge, the Green Sage South, HomeGrown, Luella's BBQ, Tupelo Honey Café, Neo Cantina, and Rosetta's Kitchen. Other restaurants participating in the initiative include Fiores, Fiores South, the Green Sage, Corner Kitchen, Laughing Seed Café, Jack of the Wood, Tupleo Honey South, Bouchon, and Frankie Bones. Hungry yet? Eat well. Eat local. Eat green.
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Energy Action Council
Financial Summit
In response to input received at the inaugural meeting of BRSI's Energy Action Council (EAC) in March, an 'Energy Finance Summit' was convened on June 14, 2010. The overarching goal of the Summit was to bring together cross-sector regional leaders to focus on enabling financial support for energy efficiency, conservation and use of renewable energy (EECR). Particularly, representatives of the public and private banking community and of government at all levels were invited to participate. EAC's founding Corporate Partner, Conrad Industries hosted the event at their Weaverville NC manufacturing facility, The Summit included a tour of Conrad's 1,200 panel rooftop solar power facility. AdvantageWest/Advantage Green co-convened and provided financial support for the Summit. Additional financial support was provided by the Global Institute for Sustainability Technologies at A-B Tech.

The standing-room-only assembly of 35 participants included senior leaders from across the spectrum including banking, higher-education, business, and manufacturing. As envisioned and designed, the four hour event generated information exchange, partnering opportunities, commitments for institutional and cross-sector action and general enthusiasm for and commitment to regional funding for EECR. Real Returns, consulting group from New York, presented a well-received blueprint for cross-sector funding collaboration. Real Returns will work with EAC to identify and act on follow-on opportunities.
Financial Summit participants volunteered to participate in two follow-on activities: focused sessions with the regional 'Risk Management Association' of banks, insurers and others, and the Manufacturers Executives Association. These events will occur this fall.
Thanks to all our sponsors!

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Global Transformation Festival

Asheville's First Annual FREE
Global Transformation Festival:
Emerging Solutions for the Shift to a Sustainable World
Keynote by Bill McKibben of 350.org
October 15th, 2011
10AM- 6PM
(Blue Ridge Sustainability Institute
presents from 1-2pm)
The Global Transformation Festival is a free, day-long celebration empowering people about what we can do NOW to plant seeds and lay the foundation for the coming new sustainable world. Some of Asheville's most progressive environmental organizations, businesses and activists will be sharing their expertise on a breadth of topics including: climate change, renewable energy, natural beekeeping, edible landscapes, clean air and water, greenways, livable communities, solar homes, evolving a new planetary consciousness, and more.
The Blue Ridge Sustainability Institute (BRSI) will make a presentation at 1:00 PM, which will be followed by special guest, Bill McKibben of 350.org, giving the Keynote address via Skype at 2 PM.
Together - by sharing solutions, raising our awareness, making new connections and friends, and actively participating - the shift to a more sustainable future is inevitable. Come join in for a fun, exciting day!
DETAILS:
WHERE: Laughing Waters Retreat Center at Hickory Nut Forest Eco-Community near Asheville in Gerton, NC
WHEN: 10AM - 6PM
COST: FREE
CO-SPONSORS: Blue Ridge Sustainability Institute, Carolina Mountain Land Conservancy, ECO-Environmental Conservation Organization, Riverlink, Equinox Environmental, Sundance Power, WNC Green Building Council and NC Sustainable Energy Association.
CARPOOLING: Please carpool if possible as parking is limited.
EVENT ORGANIZER: Hickory Nut Forest Eco-Community is creating a model of a sustainable community to demonstrate ways we can all live in harmony with the environment.
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Meet Tim Ballard: BRSI's Energy Upfit Campaign Manager Tim Ballard is a proud native of Asheville NC, born and raised in our much loved Blue Ridge Mountains. While he can trace his passion for environmental issues back to early childhood reading such classic picture books such as The Lorax and The Wump World, he did not become fully dedicated to the environmental cause until an awakening of sorts when hiking Cold Mountain one spring. Shortly after that, Tim left Asheville to pursue a degree in Environmental Studies at Oberlin College in Northeast Ohio. While attending Oberlin, Tim helped to establish one of the first energy efficiency revolving loan funds on a college campus in U.S: the Green EDGE (Ecological Design and General Efficiency) Fund. A crash course in energy efficiency and political skills, Tim helped to raise nearly $200,000 for the fund and worked closely with senior members of the college administration to implement sustainability projects on campus. The fund was able to create change in a variety of ways, empowering students, faculty, college staff, and community members to implement projects on campus and in the community while building partnerships between the College, the community, area vocational schools, and international industry partners. This was Tim's first real introduction to making a concrete positive environmental impact and he hasn't been able to get enough since. EDGE Fund initiatives including converting grounds department tractors to run on vegetable oil, developing campus composting infrastructure, increasing campus lighting and water efficiency, and weatherizing student housing. During his senior year while heading up the EDGE Fund, Tim began working on an Honors Thesis with David W. Orr, an internationally renowned environmental educator. Focusing in on the impacts of climate change on water resources in the Southwestern United States as related to population migration, Tim read more scientific publications on climate change than he hopes to see for the next five years. While a valuable experience, this honors thesis solidified Tim's belief that he was more suited to implementing solutions to environmental problems than to studying the problems themselves. Unknowingly, this was when Tim solidified his belief in Knowledge into Action. Tim has also spent time with the Environmental Defense Fund working to establish national climate change legislation (with absolutely no success!), with the Asheville Design Center promoting community based design (successfully helping obtain several grants), and the Western Reserve Land Conservancy, Firelands Chapter coordinating distribution of 10,000 environmental education books to local residents and land-owners to aid in the successful conservation of 13,763 acres in Northeast Ohio. Tim finished up his college education in Fall 2010 studying Regenerative Ecological Design with architect Anthony Brown at the Ecosa Institute in Prescott, AZ. Shortly after returning home to Asheville in 2011 and attending his first Green Mondays, Tim made the mistake of having coffee with BRSI Executive Director John Stevens and was recruited to help reduce energy consumption in WNC. His current role as Energy Upfit Campaign Manager is mostly focused on implementing the Green Restaurant Initiative's $258,000 NC Green Business Fund grant that he wrote in the spring (with the help of 17 independent restaurants). He is also in the process of developing a regional residential energy efficiency program. When not immersed in energy savings spreadsheets, Tim occasionally still finds a rare moment to play his classical guitar. While at Oberlin, Tim also received a degree in Classical Guitar Performance from the Conservatory of Music under luminary Stephen Aron. Tim's musical endeavors have taken him up and down the east coast, from performances at the Manhattan School of Music to at the First International Classical Guitar and Saxophone Festival at UNC-Wilmington. He currently pretends to have a functioning professional career through his website www.ashevilleclassicalguitar.com, although you may find it difficult to coax more than a few notes out of him until all of the restaurants in Asheville have been greened! |
Meet Progress Energy: BRSI Sponsor
Progress Energy has been and remains the main sponsor of BRSI's Green Mondays. In addition they have sponsored BRSI's efforts to improve the energy standards for buildings. Both programs have been successful and are having a positive influence on our community. Martha Thompson, Community Relations has been most helpful in providing suggestions and supporting the BRSI agenda. The first funding BRSI received from Progress Energy was over two years ago.
In 2007, Progress Energy organized the WNC Community Energy Advisory Council (CEAC), consisting of leading citizens in our community, to assist the company in implementing energy-efficiency programs, and to advise them on plans to meet the region's electricity demands in an environmentally sound matter. During its lifetime, CEAC made over 20 recommendations to Progress, many of which were implemented.
Progress Energy has aggressively developed a series of programs to encourage the use of renewable energy resources, such as wind and solar energy. Their SunSense Solar programs help residential homes use solar power, and to assure cleaner energy in the future, Progress is investing in innovative new sources of energy.
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Sustainability Initiatives in the Faith-Based Community
October 17, 2011
The Bible does not use the term sustainability, but it contains many references to the concepts of environmental protection and social justice that are core to achieving sustainability. Churches, synagogues and other religious institution have long recognized this and have undertaken a wide range of initiatives to improve both their own and community sustainability. On October 17, representatives of local churches, synagogues and faith-based institutions will discuss these initiatives. Our speakers will include:
- Richard Fireman, Public Policy Coordinator, North Carolina Interfaith Power & Light, a program of the NC Council of Churches;
- Susan Garrett, Green Jobs Director for Asheville-Buncombe Community Christian Ministry
- Howard Jaslow, Past President of Congregation Beth HaTephila; and
- Mark Burnham, Senior Pastor, First Presbyterian Church
Join us for what promises to be an informative discussion.
The October 17th Green Monday will be held in the Board Room of the Asheville Area Chamber of Commerce Building, from 3:00-4:30 p.m. Green Mondays are funded by a grant from Progress Energy, with support from the Asheville Area Chamber of Commerce and Purplecat Networks.
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BRSI's Energy Upfit Campaign
September 19, 2011 Review
Speakers at past Green Mondays have reported that buildings and the appliances in them use 42% of U.S. energy. They also reported that Western North Carolina imported $3.2 billion of energy in 2009, a figure that is certainly higher now given the increase in energy costs. The quickest, cheapest way to reduce that energy bill is by improving building energy efficiency. This Green Monday was devoted to the Blue Ridge Sustainability Institute (BRSI)'s efforts to reduce building energy use in our region.
John Stevens, BRSI's Executive Director, introduced the session with an overview of BRSI, which emphasized BRSI's goal of promoting innovation by linking scientific research related to the environment with applied research on the built and natural environment and action research in economic development. He stressed that Western North Carolina with its extraordinary biodiversity, history of ecological awareness and self-reliance, and intellectual depth and vitality, was an ideal green laboratory. BRSI's approach is to work through collaborations, to start small then ramp up. It hopes to emulate the Rocky Mountain Institute in creating models for sustainability that can be used by other regions.
Tim Ballard, Manager of BRSI's Energy Upfit Campaign, discussed the paradox our region faces. Western North Carolina is a leader in clean energy. It has the second largest clean energy industry population and the second largest number of energy-efficient homes in the state, but it has the lowest participation in Progress Energy's conservation and energy efficiency programs. BRSI's goal is to change this by connecting residents, businesses and industry to existing resources, and to catalyze and create new programs. BRSI currently has three energy programs:
- a Green Restaurant Initiative in collaboration with the Asheville Independent Restaurant (AIR) Association;
- the Energy Action Council, a collaborative effort among cross-sectoral leaders focused on marketing, public outreach, and finance for energy upfit; and
- a residential energy efficiency program, which is still being defined.
Kevin Westmoreland, co-owner of the Corner Kitchen and VP of AIR, discussed their Green Team and Green Restaurant Initiative. The Green Team started in 2009 with three restaurants, Green Sage, Rosetta's Kitchen and Corner Kitchen. They did the simple things first, eliminating Styrofoam, recycling, changing light bulbs, composting, putting in door seals and providing information about Energy Star appliances. Their goal is to make Asheville a green dining destination. Currently only 0.6% of the restaurants in New York (78 out of over 14,000) are green certified. The percentages in Chicago and Los Angeles are even lower. Asheville currently has 18 restaurants that are either green certified or in the process of becoming certified. This is 5% of the fewer than 350 restaurants in Buncombe County and will make Asheville the city with the highest per capita number of green restaurants.
A key component of AIR's green effort is the $258,000 NC Green Business Fund grant that they won in collaboration with BRSI. This grant will pay part of the cost of energy upgrades in 17 restaurants and fund an education program to inform other restaurants of the benefits that these energy upfits provide. (See the Energy Upfit Campaign update above in this newsletter for more details.)
Steve Cochran, BRSI Principle and Convener of the Energy Action Council (EAC), reported on this portion of the Energy Campaign. EAC is a cross-sectoral group of business and community leaders concerned about the economic and environmental impacts of energy use in Western North Carolina. At EAC's first meeting in March 2011, Council members saw two needs: a marketing and public outreach effort to educate citizens and businesses about existing programs and technologies, and innovative financing to encourage the use these programs and technologies. As a follow-up to the EAC meeting, BRSI and AdvantageWest, with funding from Conrad Industries, The Community Foundation, and AB Tech, co-convened a Financial Summit, to focus on the real and perceived barriers to obtaining financing for energy upfit projects. The Summit identified institution-specific actions that could be taken as well as other audiences that needed to hear the about financing concerns. EAC will follow-up with outreach to these audiences. (See the report on the Finance Summit above in this newsletter.)
If you missed it, watch it here!
 | | Green Mondays 25 Video- September 19, 2011 |
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BRSI's monthly newsletter, Knowledge Into Action, is made possible by a generous donation from the
James McClure Clarke Fund
Thank you for your dedication to sustainability in Western North Carolina
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