Wendy's Supply Restrictions Could Violate the
Antitrust Laws
Burda v. Wendy's Intern.,
Inc. (2009)
Fast food restaurant franchisee, asserting that franchisor imposed
illegal tying arrangement by requiring it to purchase buns and food supplies
from particular vendors, sufficiently alleged market power in "tying product." The
franchise agreement did not contain language putting a potential franchisee on
notice that franchisor would be able eliminate all competition by naming an
exclusive bun supplier or that it could impose a surcharge on approved
suppliers, especially in light of the allegations that the market for these
supplies was competitive prior to the alleged tie. Sherman Act. Editor's
Note:Although franchisors historically been immune from antitrust
claims, the Burda case above, as well as the United States Supreme Court
case of Kodak upon which it was based, have provided franchisees with a
small window of opportunity in cases where a franchisor requires that its
franchisees obtain supplies only either directly from them or from approved
suppliers, and the prices of the supplies thereafter increase. In so noting, it
is important to understand that this exception applies only in very narrow and
complicated circumstances. However, if
you are now experiencing issues or concerns regarding purchase of supplies or
services it is worth having a franchise attorney examine whether your
circumstances might afford you an opportunity to be compensated for supply
price increases that you believe have been unreasonable or unwarranted.
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