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The ZReport(TM)

food


December 2011

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IN THIS ISSUE


Mobile Payments Made Simple

Protect Your Restaurant With A High Tech Security System

Customers Embrace Mobile Payments at Starbucks



ABOUT NCBP


 

INDUSTRY FORECAST


 

Restaurant Outlook 

Looking Up

 

 

The National Restaurant Association's Restaurant Performance Index remained steady in October.

 

The good news is that restaurant operators have a mostly positive outlook about sales growth in coming months.  Also restaurant operators have a positive outlook for the economy overall.

 

For the full article, click here.



PCI COMPLIANCE


  

 

Your Business is AT RISK if you are not PCI Compliant!

 

 

 PCI ComplianceDon't risk having your customers' credit card data falling into the wrong hands. Make sure your restaurant is PCI Compliant.

 

The PCI (Payment Card Industry) and PA-DSS (Payment Application Data Security Standard) are designed to provide you with the information and technical standards needed to mitigate the risks associated with storing, processing and transmitting your customers' credit and debit card data. The thing to remember is that you are "contractually" responsible to make sure the data is secure while in your possession. 

 

Protect your business today.  Click here to learn more and contact us for assistance with PCI compliance questions. 

 

SOCIAL MEDIA


  

Bring Diners to Your Door With Location-Based Marketing 

 

Location-based marketing - that is, using global positioning technology to send geographic-specific marketing messages to consumers over mobile devices, is a large and growing opportunity for restaurants and other types of businesses.

 

Location-based mobile marketing delivers text messages to consumers on their phones when they're near your restaurant.  Special offers, discounts and loyalty rewards are common components of an LBM plan.

 

Foursquare is one of the most popular location-based marketing applications used to drive revenue.  For tips on how to use Foursquare to boost sales,  click here.

 



Greetings!

 

Happy holidays!  We hope 2011 was a good year for you and we'd like to take a moment to thank you for your business.  

 

We wish you a very happy and healthy new year and all the best for 2012!

 

The economy is slowly improving and that's good news for all of us. We look forward to providing you exceptional service and support next year and well into the future.

  

Best regards,

 

Dean   
 
Dean Crotty, President  




Micros Logo
 

 MICROS & TABBEDOUT 

MOBILE PAYMENTS MADE SIMPLE

 

tabbed out imageThere are 90 million smartphone users in the U.S. and now there is a fast, secure and easy way for them to pay tabs at bars and restaurants with an app called Tabbedout. The mobile payment app is a convenient way to open view and pay your tab from your smartphone.

 

Merchants experience increased sales, payment security and operations efficiency with MICROS RES 3700 POS system interface to the consumer's Tabbedout solution. Customers are able to pay on their own time, so restaurants and bars can serve more people, especially during peak hours. Tabbedout means no more credit cards left behind.

 

Tabbedout is a powerful payment solution that is available for free on both iPhone and Android devices and users can securely store their credit card information directly on their phone. Aside from payments, users can use Tabbedout to share their social experiences with friends via Facebook, Twitter and Foursquare.

 

To find out about integrating the MICROS 3700 with Tabbedout, contact Steve Halverson at 888-505-0540 or ncbpsales@ncpbinc.com.

 tabbed out logo

 

 

SURVEILLANCE SYSTEMS:   

A WORTHWHILE INVESTMENT 

  

 

OpenEye logo The National Restaurant Association estimates restaurant losses due to internal theft exceed $20 billion annually. Integrate a state-of-the art surveillance system with your restaurant or bar POS and minimize employee theft, protect against liability and fraudulent claims, improve your operations management capability, and reduce losses.

 

An internal surveillance system not only provides security but also helps your business become more profitable by reducing shrinkage and increasing worker productivity and performance.  OpenEye with SaleGuard from NCBP integrates with your existing point of service equipment. It also allows you to view and manage multiple locations remotely.

 

OpenEye and SaleGuard offers a comprehensive combination of application, integration, and security, giving you the ultimate tool for managing your bar or restaurant.  

 

Call or email us today for more information, a free site assessment and quote.



 

STARBUCKS FINDS INSTANT SUCCESS 

WITH MOBILE PAYMENT APP

 

 

starbucks iphoneCustomers apparently are finding buying via mobile as addictive as the company's coffee.

 

Less than a year after Starbucks launched an app that allows mobile payments, it has hosted 26 million such transactions on iOS, BlackBerry and Android, according to the chain.

 

The mobile-payments initiative has built momentum recently and its usage is growing exponentially and millions of people have downloaded the app.

 

When asked why mobile payments seem to have caught on at Starbucks, Brotman said he thought convenience was a major factor. "It's a faster, easier way to pay," he said. "We not only developed the feature, but we also rolled out scanners in our locations." 

 

 


 

FEEDBACK PLEASE

Like Our Ideas or Want to Share Some of Yours?

 

The Z Report is looking for comments, ideas, and suggestions about how we can help YOU, our customer, better utilize your technology.

 

Please contact us as often as you'd like at info@ncbpinc.com.

 


 
  


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