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with Dr. Steve Rasner
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"I've Changed My Mind On Wanting This Treatment"
Protocol # 78 (Excerpt from "The Protocol Book")
In the course of a career, you will have patients make a commitment to a treatment plan. You may have even initiated the treatment with photographs, mounted models, or even a prepped tooth. Then, for a myriad of reasons, they will change their mind.
This protocol states that you embrace the mentality to assist them out of the commitment. In other words, make it easy for them through your attitude and any prior financial commitments to uncommit!
Rationale
The road is long and you'll have disappointments. You'll have patients eager and sky-high to commence the smile makeover. You'll take photographs, models, even construct whitening trays. You know next Monday (the day treatment will commence) we'll be "rocking'." Then, they break your heart. Your instinct is to talk them back into treatment. Fogettaboudit! Trust me on this one. The goal is to make a bad situation better. Ask them: "What can I do to help you?" It's all right to suggest downsizing (if responsible) the proposed treatment plan.
Don't make them feel worse. Tell them you're here for the long run. When the time comes that is right for them, you'll be here.
I'd recommend you be excessive in givebacks. Eat your whitening tray models or the prepped tooth and provisional. Be nice. Think long-term. It will come back to you.
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Don't Miss this
Award Winning Speaker!
Speaking with a passionate, original and rapid-fire delivery, Dr. Rasner challenges, inspires, and shares the same principles and practices that he used and still uses to build and manage one of the top dental practices in the country.
Dr. Rasner brings refreshing realism and rich daily experience to every presentation. Dr. Rasner, a general practitioner, achieved his success and continues to practice in the town of Bridgeton, NJ. Predicated on his protocols and philosophy, these easy-to-implement concepts enable new and seasoned practitioners of elective healthcare services to realize their dream of professional and financial fulfillment.
Provocative, emotional and sometimes hilarious, Dr. Rasner's fiery, reality-driven, motivational presentations are not soon forgotten.
* Both Lecture and Hands-On Courses Available
Call today to book Dr. Rasner for your next event!
800-337-8435
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The New Patient Experience
(DVD)
See Dr. Rasner and his staff in action as they demonstrate in their own office how the new patient experience leads to large - and consistent - case acceptance. Fun, fast-paced and informative for the whole staff.
Added bonus:
The Telly-Award Winning video that serves as a great staff meeting or study club ice-breaker entitled: Realizing the Dream.
Only $129 thru Mar 11
(Normally $160)
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Where in the World is
Dr. Rasner?
Eastern Shore Dental Implant Study Club Salisbury, MD
Mar 18, 2011
Case Western Reserve University School of Dental Medicine Cleveland, OH Sep 10, 2011
Chicago AGD Chicago, IL Sep 16, 2011
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"Dr. Rasner has inspired me to achive my potential." ~ Dr. Passidomo; Ohio
"Dr. Rasner offers real world solutions to real world problems."
~ Dr. Yeary; Texas "Our entire profession could use a passion transfusion from Steve." ~ Dr. Butler; Ohio
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Realizing The Dream
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