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Community banking changes continue to 'surprise' us but not all for the worse. Some banks, especially in the mid-west seem to be doing quite well in spite of the recession. Several I know had a 'record' year in 2008.

Even in depressed areas there is new business to be had....I see it happening now. The simple secret is that banks just have to get out of their offices and ask for it. I know that sounds too simple but it works, if you prepare properly. Running out to tell the world about your bank is not the way to success. You should offer a value that is not clearly self-serving. Lead with what your prospects want, need and aren't getting.
 
In This Issue
Green Banking Pays Off
Mobile Banking Acceptance Growing
Good News/Bad News
Funnies
Silver Bullets for Quick Revenue Growth
Custom Programs
Regions Bank Logo Green Banking Pays Off

Regions Bank in Birmingham, AL launched a new checking account product called LifeGreen Checking. Checking is free to those who get a Visa CheckCard coupled with direct deposit or make five electronic transfers per month or receive statements online. In the period August to September 2008 checking sales were up 16 percent. - USBanker 12/08

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Mobile Banking Acceptance Growing

Jupiter Research estimates 150 million people worldwide will be using mobile phones to access their bank. This is feeding on the 'instant gratification' society we have and will continue to grow in intensity. "People want what they want - NOW!"
ABA Logo Good News/Bad News For Bank Taxes
 
The current stimulus package provides a tax break if banks buy municipal bonds, letting them deduct most of the expenses they incur. BUT package reverses an IRS change that benefited banks that bought other banks. Kiplinger Letter Feb 09
Funnies
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If it's true that we are here to help others, then what exactly are the others here for?

If Fed Ex and UPS were to merge, would they call it Fed UP?

What hair color do they put on the driver's licenses of bald men?
Silver Bullets for Quick Revenue Growth
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My most recent book is available for bankers who want big jumps in revenue - quickly! It is filled with exciting examples and doable ideas for virtually any size bank. A proven game plan to rapid success!

Email info@bankmarketingpros.com your order today or just visit www.bankmarketingpros.com. It is a true win-win opportunity!


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Contact Information:

Rick Wemmers
4955 Olde Towne Way, Suite 300
Marietta, GA 30068

770.565.8727
info@bankmarketingpros.com
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