• Triple bottom-line (people-planet-profit).  Traditionally, businesses have been concerned about their financial bottom-line as an indicator of the health of the company.  The triple bottom line incorporates other elements into the equation, to have a richer, more holistic viewpoint of "success".

Notice that the first element is people (as Suzie Orman preaches).  How you honor and build relationships with those around you including your co-workers, clients and community members.

The next element is planet.  How are you and your business contributing to a sustainable future?  What are you doing today to make it better for the next generation to be here?

Finally, financial profit.  If you don't make a profit, you can't stay in business.  Important-yes!  But it is not the only indicator anymore.  People are expecting more out of businesses; especially after how they have seen the exploitations of the last few years.

• Social responsibility. Goes along with the above.  How you are you being a responsible member of your local and global society and the environment, and how are you giving back?
• Conscious Capitalism/Consumerism.  This one is about putting your money where your values are. I know this isn't always practical, but just shifting your shopping dollars a little bit makes a huge difference.  Buying copy paper that has some recycled content, for example.

There.  Not too difficult, and it can even be fun to find new ways to incorporate these concepts into business. I would love to hear about your process!