Writer's Week, July 8, 2011

Thanks to Kelly Blazek for her dedication and commitment in seeking out many of the jobs posted below. To receive her full newsletter (we only excerpt media-related jobs) see the separate box headlined Cleveland Job Bank below.

ANCHOR/REPORTER - WJW TVFOX 8
Posted Date: June 9, 2011
Requires 3-5 years professional broadcast television experience anchoring and reporting. Demonstrate excellent writing and communication skills. Have knowledge of computers. Flexibility to work various schedules including but not limited to weekend mornings. Have the ability to multitask and work under extreme deadline pressure. Must work individually as well as part of a team. Strong knowledge of local, national and international events. Strong communication skills. Must contribute to station websites and station social media sites. Must have the ability to work on various platforms including broadcast, mobile and web.
Position Description: To gather, and anchor the news for shows and station website. Required to generate daily original story ideas as well as special project ideas. Be an enterprising and aggressive anchor and reporter with multimedia skills and knowledge of various technology and equipment used to perform daily duties. Develop contacts within the area and maintain those contacts on a regular basis. Represent the station at community functions and events as required. Work closely with colleagues writing scripts, editing copy and gathering visuals etc. Be on-call for news events. Have exceptional anchoring and reporting skills in addition to exceptional editorial judgment. Performs other duties as assigned.
Education Requirements: College Degree preferred and or equivalent experience.
Submit anchoring/reporting links, resume and references via email to: fox8.jobs@fox8.com Please, no telephone calls

NEWS ANCHOR - MEDIA-COM RADIO
City: Akron
WNIR/WJMP radio in Akron, Ohio has an opening for a full time news anchor. Position requires previous on air radio news experience. Talk background is also a plus. Email aircheck and resume to: billklaus@wnir.com.

CONTENT SPECIALIST - ROSETTA
Req. # : 1580
Job Code 255 Job Description There are three main areas of concentration for content specialists: onsite optimization, offsite optimization and content strategy. Content specialists can choose one area to focus on or more than one, based on their individual interests and skills.
Onsite Optimization
Ideally a Web page will have 250-500 words on a page and custom title and Meta tags that use 3-6 keywords. By using these keywords throughout, a theme for that page will become more evident to the search engines. The keywords selected for a particular page should be weaved throughout the page's content and code. Keywords with the most monthly searches should be used in the most prominent positions, such as starting a title tag and in
Onsite optimization tasks include, but are not limited to:
·Conducting keyword research
·Writing title, Meta description and ALT tags
·Writing on-page copy
·Optimizing on-page copy
·Identifying and optimizing header tags
Offsite Optimization
Many tactics are utilized to increase the number of inbound, relevant links to pages on a site. Quality inbound links serve as a "vote" for that page by another, and help the search engines to 1) Understand the page content; 2) Establish that the page is worth being linked to; and 3) Judge the page as an authority on a certain topic.
Press releases and articles are syndicated online to increase the number of links into the client's site. At least one link is created by including the site's URL in the boilerplate. Some newswire sites allow more links to be embedded in the press release, so we create links using keywords as anchor text, pointing to relevant, lower level pages on the site. The links should be spread out within the release, with only 3-4 links per release.
Offsite optimization tasks include, but are not limited to:
·Writing press releases / articles
·Optimizing press releases / articles
·Adding optimized boilerplate to press releases
·Embedding links from keywords to selected pages on Web site
·Identify target industries for PRWeb and 24-7PressReleases.com
·Syndicate press releases and articles based on client strategy
Content Strategy
Each client may need a unique approach to onsite and offsite content. A press release process deliverable and an article strategy already exist to help educate clients on our tactics. Additional strategies should be developed, based on the following steps:
·Analyze Web site to determine if more content is needed on- or offsite
·Review existing press room to see what type of release topics are being created currently
·Optimize any recent, existing press releases and have the optimized version reposted to site
·Determine if industry would benefit from original articles
·Post articles somewhere on site and/or syndicate them online to create links
Job Requirements ·1-3 years work experience in developing interactive content
·Deep experience in creating content migration, sourcing, and maintenance plans, taxonomies, working with content management systems, digital asset management, databases and SEO best practices
·Strong knowledge of content strategy and online user interaction best practices
·Demonstrated ability to lead content strategy throughout the entire web development process
·Thorough understanding of how to communicate effectively in a digital environment
·Expert level attention to detail
·Experience collaborating on design of complex web sites and evaluating web interfaces
·Ability to analyze customer needs and define strategies for meeting them
·Knowledge of Internet-based business, e-Commerce models, and financial services is a plus
·Ability to partner and collaborate with internal and external teams
·Excellent verbal and written communication and presentation skills
·Excellent organizational skills and an ability to manage multiple simultaneous projects
Apply online here.

GENERAL SALES MANAGER/DIRECTOR OF SALES -WEWS TV 5
Requisition Number: 3741
Join Cleveland's premier television station, WEWS NewsChannel 5, an ABC affiliate. We are seeking an innovative and dynamic General Sales Manager/Director of Sales.
Duties of this position include:
· Organize and direct digital, national and local sales efforts for multiple platforms;
· Motivate, manage and lead the digital, national and local sales managers;
· Provide strong leadership with local Account Executives and national representative firm;
· Develop and administer an effective pricing and packaging strategy for the station;
· Maintain inventory control to maximize all spot and programming opportunities and achieve revenue goals;
· Understand and interface with traffic systems and personnel to efficiently manage inventory;
· Create sales opportunities for traditional and non-traditional advertisers;
· Effectively forecast sales revenue and manage department expenses within budgetary constraints;
· Jointly administer credit and collection policy with the station business manager;
· Maintain strong profile in sales and business communities;
· Work with other department heads as a leadership team for the station;
· Responsible for various sales reports for station and corporate as required;
· Perform other duties as needed and as directed by the General Manager.
REQUIREMENTS
· Bachelor's degree with marketing major is required or commensurate experience in progressive sales management position.
· A minimum of five (5) years of local and national TV sales management experience. Experience in an LPM market a plus.
· Practical application of Word, Excel, Outlook, and PowerPoint. Wide Orbit and Sharebuilder experience a plus.
· This is a challenging position where accuracy and attention to detail are imperative.
· Strong leadership skills and motivational skills are necessary both within the department and through interaction with all station departments. Excellent verbal and written communication skills are mandatory.
· Travel required. Will drive personal vehicle to conduct company business. Must possess a valid driver's license and proof of insurance.
Apply online here.

LOCAL EVENT COORDINATOR - BRANDMUSCLE
The Local Event Coordinator is responsible for assisting with the development, implementation and execution of an event process/system to be utilized by BrandMuscle's clients.
Under general supervision, responsibilities of the Local Event Coordinator include:
·Responding to, processing, coordinating and overseeing dealer event requests.
·Communicating and executing logistics of event with dealer.
·Providing support and assistance to dealer throughout the entire event process.
·Processing and tracking payments and co-op claims for event orders.
·Assist with managing and maintaining an event kit process.
·Overseeing the insertion of event user information into a contact database for future information/communications.
·Analyzing and interpreting event evaluation forms to generate statistical reports based on data received.
Requirements
A Bachelor's degree is required.
Client service oriented.
Superior communication skills.
Availability to accommodate various working hours.
Excellent organizational and prioritization skills.
Well versed in use of Microsoft Office products (Word, Excel, Outlook).
Experience 1-2 years of client service and/or event planning experience preferred.
Apply online here.

GRAPHIC ARTIST- IDEASTREAM
Job Posted: June 17, 2011 Application Deadline: July 1, 2011
Conceive and create and execute graphics to support ideastream's promotion of all programs, events, products and services
2. Essential duties and responsibilities:
Under the direction of the Community Relations Director:
· Ensure ideastream brand and graphic standards across platforms.
· Execute design projects from concept through final implementation: analysis, idea development and production.
· Conceive and execute designs and layouts for a variety of media and various deliverables.
· Ensure design quality and consistency internally as well as in work with outside vendors.
· Communicate effectively with team members regarding all aspects of project development.
· Co-ordinate efforts of print, multimedia web designers and writers.
3. Qualifications
Knowledge, Skills, Aptitudes:
In-depth understanding of graphic design for promotional communications. Demonstrated proficiency in graphics communications computer packages such as CS5 (including Photoshop and Illustrator). Familiarity with Flash is a plus. Knowledge and experience in working with print vendors. Knowledge of digital photography. Understanding of web and television graphics and interactive principals and software strongly preferred. Familiarity with public broadcasting is desirable.
Must be a creative thinker with strong oral and interpersonal communications skills. Proven record of multi-tasking and ability to plan and manage multiple projects.
Experience: Moderate level of experience in graphic design.
Education: Bachelor's degree in a related area preferred.
Qualified candidates must submit a cover letter, resume, work samples and references to HR@ideastream.org