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"Come On Down!"
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Linda Drevenstedt  | |
Power Thought from Drevenstedt Consulting
This famous Price Is Right phrase shows dental practices how to serve the current consumer. Today's dental
consumer wants what they want, WHEN they want it. Practices that tear down
barriers to entry WIN. If your practice doesn't let the patient "get their
teeth cleaned" without requiring a jump through the "two hour initial exam" hoop
first, then the patient will call another dentist. Your practice can plateau or
decline while someone else cares for your missed opportunity new patient.
About Devenstedt Consulting...
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Burn Your Boat
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Matt Dorey  | |
From mattdorey.com
I was talking to one of my good friends today who's been thinking of
leaving his job to start a company. He's got all of the ingredients he
needs to build something great but is afraid of taking the leap... come
on!
In my opinion, the best way to achieve anything is to create an
environment that forces you to do what's necessary to be successful.
Human's are naturally lazy and sometimes need dire circumstances to
reach their true potential. In any worthwhile endeavor, there's going to be a period of
discomfort, there's going to be a period of risk, but the best way is to
embrace it and not put it off. Tomorrow never comes and there will
never be a perfect time to do anything; there's no better time than
RIGHT NOW.
In 1959 a Spanish Conquistador named Hernando Cortez landed in Mexico
to sieze the greatest known treasure at the time which was under the
Aztecs control. The funny thing though, was that Cortez's army was much smaller than
the Aztecs. But Cortez was a smart dude. When he landed on the shores of
the Yutcan he burned all of his mens boats; retreat was not an option.
So yes, they won.
So if you've got something you want to do but haven't
pulled the trigger, don't be afraid to be like Cortez and burn your
boats.
Editor's Note:The dental profession is constantly bombarded with messages of fear, uncertainty and doubt when it comes to managing your practice using the Web. But, if you've got something you want to do, like shaking yourself free from client-server software, then go ahead and burn your boat. Call 888-910-4376 for help in lighting that match.
Follow Matt Dorey, Founder, Curve Dental, Inc.
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