Niko News on Chinese & SE Asian Game Markets
2012: Celebrating Niko's first 10 years of forecasting a prosperous industry!
Volume 99
January 2012

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Weekly Twitter Posts

Happy Holidays from Niko Partners! http://conta.cc/uSQ55U

Unreal: a town will be built north of Beijing where only English may be spoken & all buildings will look European

Lisa attended Google's launch for Native Client, an OS that enables complex games in Chrome. Eager to see which online games will port to it
15 Dec

Proview Technology owns the name "iPad" in China, per the ruling of the Shenzhen intermediate People's Court http://engt.co/usl7u8
13 Dec

Check out the Weekly Update from Niko Partners http://conta.cc/ucaWRf
5 Dec

Check out the Niko Partners: 2011 Southeast Asian Game Market Regional Report http://conta.cc/tuaBQ1
21 Nov

Among Southeast Asians, Singaporeans are the heaviest Internet users, averaging 25 hours online per week http://bit.ly/sgBLVr
16 Nov
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Annual Conference Wraps up 2011 &  

Launches Chinese Games Industry into 2012

The 2011 China Games Industry Annual Conference is being held now in Xi'an China. This annual event is sponsored by the China Games Industry Association (CGIA), which loosely falls under the GAPP. The event is an occasion for lots of awards to be handed out for best games, most anticipated games, loveliest games, and so many more categories - seems most leading games and game operators get awards. The CGIA annual conference is also when the CGIA releases its "own" data on the industry from the prior year. The CGIA says that the 2011 online games revenue, including mobile games, was 42.85 billion RMB ($6.8 billion @ 6.3 RMB = $1). There are 600 attendees at the conference that runs January 8-10th. Deputy Director of the GAPP Mr. Sun Shoushan presided with the keynote speech. Mr. Kou Xiaowei, who held the most power of any regulator over the games industry in China for 10 years, left the GAPP in late 2011.

 

The most anticipated games for 2012, per the CGIA, include Dragon Ball Online, Continent of the 9th (C9), Swordsman Online, Battlefield Online, and Dungeon and Keeper Online. Ten privately held game developers were given the status of "cutting edge game companies." The biggest publicly traded companies were awarded for being the most prominent Chinese games brands, and the chief executives were awarded for being the most influential people in the Chinese games industry.

 

It is a way for the Chinese games industry leaders to start 2012. This year Chinese New Year falls early and most will celebrate it on January 23 with the two-week+ vacation period beginning mid-week next week. During that period many people will find time to play online games, but no real business will be conducted in the country. You can find more information about the CGIA conference online on the DoNews Games channel.

 


Niko News is just part of the market intelligence experience offered by Niko Partners to help you better understand the thriving video game market of China and Southeast Asia.

Niko Partners is the premier provider of market intelligence and custom research services focused on the video game industry in China and Southeast Asia. Since 2003 we have provided critical information to the world's leading game publishers, developers, hardware makers and game service providers. Renowned trade associations, policy makers, and hedge fund managers turn to Niko for key data on the Chinese and Southeast Asian video game industries. Niko's primary data, analysis, market models, and five-year forecast by game segments and hardware platforms help decision-makers understand market trends.
If you have any questions or if you have a project that could use our assistance, please let us know at info@nikopartners.com or contact Megan Carriker at 919-723-7607 or megan@nikopartners.com