5 Reasons to Use Email Marketing
1. You Have Your Customer's Attention. Staying in contact with your customers on a regular basis through email, keeps you in mind when the need for your products or services arises. You are proactively communicating, rather than waiting for customers and prospects to seek you out.
2. It's Cost Effective. It takes 6 or 7 contacts to turn a prospect into a customer. All that communication can be costly when using traditional methods such as direct mail or advertising in publications. Email marketing costs as little as pennies per email.
3. It's Measurable. Reports are generated that provide information including: the number of emails sent, who opened them, who clicked on your links, and how many bounced back and why. This information can further help you figure out who responds to specific campaigns so you can further target that group of contacts with more successful campaigns.
4. You Are the Expert, Educate Your Customers. You can provide important details and features about your products and services, and drive customers to your web site for more information. A well-informed customer is more likely to
make the decision to buy, and to see your business as one capable of meeting their needs.
5. It's Easy. The Constant Contact web-based email program provides a wide selection of easy to use templates that can be customized to your specifications. If you're too busy, CompEdge Marketing & Design can create your template, design your campaigns, and/or manage your entire account.
Don't wait another day or waste your marketing dollars on ineffective, non-measurable marketing methods. For a free 60 day email marketing trial CLICK HERE or CONTACT ME. |